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Company Profile

Lactalis, Groupe in Packaged Food

Nov 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on Lactalis, Groupe delivers a detailed strategic analysis of the company's business, examining its performance in the Baby Food market and the global economy.

Company and market share data provide a detailed look at the financial position of Lactalis, Groupe, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Lactalis, Groupe This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Lactalis, Groupe provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Baby Food research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

SWOT: Lactalis , Groupe

  • Strategic Evaluation

Strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Acquisitions drive expansion

  • Competitive Positioning

Danone extends global lead

  • Competitive Positioning

Leaders' share remains unchanged

  • Competitive Positioning

Market Assessment

Dairy forms the foundation of packaged food operations

  • Market Assessment

Diversifying geographic profile

  • Market Assessment

Acquisition enhances strength on a global scale

  • Market Assessment

Dairy Market Opportunities

Strong domestic lead in cheese

  • Dairy Market Opportunities

UK stands out in Western European cheese

  • Dairy Market Opportunities

Stronger brand focus required in the US

  • Dairy Market Opportunities

Expansion in Eastern Europe

  • Dairy Market Opportunities

Russia set to drive Eastern Europe cheese growth

  • Dairy Market Opportunities

New leader in Western Europe milk

  • Dairy Market Opportunities

Opportunities for brand development in milk

  • Dairy Market Opportunities

Looking beyond Western Europe for yoghurt growth

  • Dairy Market Opportunities

Acquisitions increase yoghurt interests

  • Dairy Market Opportunities

Oils and Fats Opportunities

Falling sales in Western Europe butter

  • Oils and Fats Opportunities

Contrasting prospects for butter

  • Oils and Fats Opportunities

Growing threat from local brands in Eastern Europe butter

  • Oils and Fats Opportunities

Baby Food Opportunities

Investing in baby food expansion

  • Baby Food Opportunities

Limited growth prospects in milk formula

  • Baby Food Opportunities

Brand Strategy

Authenticity and efficiency – a difficult balance

  • Brand Strategy

Président could bring integration and focus

  • Brand Strategy

Lactel needs to find role in diversifying portfolio

  • Brand Strategy

Operations

Expanding the production infrastructure

  • Operations

Recommendations

Need for integration and focus

  • Recommendations

Samples

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