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Company Profile

Lotte Group in Packaged Food

Oct 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Lotte Group delivers a detailed strategic analysis of the company's business, examining its performance in the Packaged Food market and the global economy.

Company and market share data provide a detailed look at the financial position of Lotte Group, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Lotte Group This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Lotte Group provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Packaged Food research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Lotte Group a conglomerate with a confectionery focus in foods

Lotte Group increases focus on retail

Lotte Group remains reliant on Japanese market

SWOT: Lotte Group

Key strategic challenges and objectives

Competitive Positioning

Emerging market presence boosts top players

Jostling for position in top 10

Competitive positioning

Acquisitions and emerging markets fuel growth

Private label loses out as emerging markets rise

Market assessment

Japanese market weighs down Lotte Group

Market Assessment

Lotte Group remains overly reliant on Japanese market

Strong presence in confectionery

Confectionery

Headwinds in Japanese confectionery

Gum market to suffer declines in Japan

Emerging markets to lead growth in confectionery

Chinese prospects in confectionery

Bakery

Lotte Group will need to look to emerging markets

Push deeper into Indian and Chinese sweet biscuit markets

Ice Cream

Failure to enter Chinese market detrimental for Lotte Group

Lotte Group should make investments in Chinese ice cream

Entry into Indian and Indonesian ice cream more of a challenge

Chilled Processed Food

Opportunities limited in chilled processed food

Brand Strategy

Lotte gum brands struggle in 2012

Xylitol struggles in stagnant Japanese market

Weak commitment to packaged food feeds through to sales

Operations

Asia Pacific focus in operations

Recommendations

Reduce reliance on mature markets

Samples

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