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Luxury Writing Instruments and Stationery

Euromonitor International publishes the world's most comprehensive market research on the luxury goods industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends and sub-category level information. 

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Country Report

Luxury Writing Instruments and Stationery in Poland

Feb 2018

Luxury writing instruments and stationery is resistant to technological progress and economic circumstances due to the existence of a stable group of loyal customers. Rising demand for branded, prestigious products amongst affluent Polish consumers ...

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Country Report

Luxury Writing Instruments and Stationery in Thailand

Feb 2018

Luxury writing instruments and stationery is impacted by the presence of non-luxury products. Thus, the main target audience for luxury products is middle-to-high-income consumers. Non-luxury brands offer products with innovative technology and ...

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Country Report

Luxury Writing Instruments and Stationery in the US

Feb 2018

After several years of declining volume and retail value sales luxury writing instruments and stationery remains under pressure against new technology, as traditional physical writing tasks are increasingly replaced by electronic functions through ...

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Country Report

Luxury Writing Instruments and Stationery in Turkey

Feb 2018

Turkish consumers widely purchase luxury writing instruments for gift giving. Corporations often choose luxury writing instruments as business gifts (excluded from the scope of this report), while individuals usually purchase premium writing ...

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Country Report

Luxury Writing Instruments and Stationery in Malaysia

Feb 2018

Demand for luxury writing instruments and stationery remains very low in Malaysia, with the area still being a niche segment. Consumers perceive products in this area to be less worthy of spending large sums on compared to other luxury goods like ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in the Philippines

Feb 2018

Consumers continued to seek activities that would alleviate their stress and be able to acquire new knowledge or skills as well. Calligraphy is one of the most demanded art skills that gave rise to paid tutorial services from renowned artists in this...

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Country Report

Luxury Writing Instruments and Stationery in Australia

Feb 2018

Luxury writing instruments and stationery is predicted to decline in value terms at constant 2017 prices over the forecast period. This performance will be largely attributed to a decline in demand for luxury writing instruments, especially amongst ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Italy

Feb 2018

Luxury writing instruments and stationery, after consolidating its recovery towards the end of the review period, is expected to record flat constant value sales over the forecast period. Much in line with the review period, the performance of the ...

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Country Report

Luxury Writing Instruments and Stationery in Hong Kong, China

Feb 2018

Luxury writing instruments and stationery witnessed marginally stronger current value growth in 2017 compared to 2016, mainly attributed to the recovery in Chinese tourist arrivals in Hong Kong. However, this situation is unlikely to last leading to ...

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Country Report

Luxury Writing Instruments and Stationery in India

Feb 2018

Demand for luxury writing instruments and stationery remains strong in India, with products in this area increasingly being offered as gifts. Consumers who consider gifting for formal occasions typically look at classic options, such as pens, usually...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Japan

Feb 2018

Luxury writing instruments and stationery in Japan posted growth in both volume and current value terms in 2017. Luxury fountain pens in particular are attracting attention from wealthy executives, as well as successful young businesspersons. In ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Spain

Feb 2018

The digital era will only strengthen. The use of digital devices will keep growing and see further developments as new apps are launched. The growing penetration of electronic devices, such as smartphones, tablets, laptops and computers, is ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Indonesia

Feb 2018

Luxury writing instruments and stationery is highly fragmented, with only a small number of very wealthy people continuing to purchase products in this area. In this digital era, owning a luxury pen is rare and therefore unique and valuable. HNWI ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in the United Arab Emirates

Feb 2018

Luxury writing instruments and stationery continues to be challenged by competition from the rapid growth in technology-driven products such as smartphones, laptops and iPads. The replacement cycle of luxury pen and paper is limited to only one or ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in the Netherlands

Feb 2018

Despite a slight improvement compared to 2016, luxury writing instruments and stationery was only able to record modest growth in current value terms in 2017, while continuing to decline in retail volume terms. This is largely due to the shrinking ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in South Africa

Feb 2018

Blue chip companies, especially financial companies, have a strong preference for luxury writing instruments as corporate gifts to reward top-performing employees. Trade interviews point out that, through such corporate gifts, employees are ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Germany

Feb 2018

Over the review period the growth of luxury writing instruments and stationery in Germany continued to slow, with the category expected to record a weaker performance over the forecast period. This is being seen amidst a favourable economic climate, ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in South Korea

Feb 2018

Luxury writing instruments are set to record limited but stable growth over the forecast period. A large amount of sales were traditionally for gifts such as when entering university or one’s first job, but these have been replaced by electronic ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in Canada

Feb 2018

Luxury writing instruments and stationery faces weakening consumer demand in Canada. With the prevalence of digital lifestyles, Canadian consumers shift from writing instruments and stationery to electronic devices including desktops, laptops and ...

US$990
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Country Report

Luxury Writing Instruments and Stationery in France

Feb 2018

Although 2017 witnessed a recovery, most manufacturers and retailers are under no illusion: luxury writing instruments and stationery is set to only record marginal value growth over the forecast period. Admittedly, the return of inbound tourists, in...

US$990
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