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Company Profile

LVMH in Beauty and Personal Care 2011

Aug 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on LVMH Moët Hennessy Louis Vuitton SA delivers a detailed strategic analysis of the company's business, examining its performance in the Sets/Kits market and the global economy.

Company and market share data provide a detailed look at the financial position of LVMH Moët Hennessy Louis Vuitton SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of LVMH Moët Hennessy Louis Vuitton SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of LVMH Moët Hennessy Louis Vuitton SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Sets/Kits research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

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Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Strong rebound in financial year 2010

  • Strategic Evaluation

Continued buoyant sales in the first half 2011

  • Strategic Evaluation

SWOT - LVMH

  • Strategic Evaluation

Key strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Premium LVMH rebounds in 2010

  • Competitive Positioning

Major global players in beauty and personal care

  • Competitive Positioning

Market Assessment

LVMH strongly premium fragrances focused…

  • Market Assessment

… as well as developed markets biased

  • Market Assessment

Geographic and Category Opportunities

Premium fragrances offers limited potential

  • Geographic and Category Opportunities

Strengthening brands through new product launches is key

  • Geographic and Category Opportunities

New and old fragrances market growth vital for LVMH

  • Geographic and Category Opportunities

A balanced portfolio in colour cosmetics

  • Geographic and Category Opportunities

Product innovation sustains growth in premium colour cosmetics

  • Geographic and Category Opportunities

Strike a balance in new and old markets for premium sales

  • Geographic and Category Opportunities

Skin care offers strong growth potential

  • Geographic and Category Opportunities

Growth of premium skin care from both ends of the world

  • Geographic and Category Opportunities

Brand Strategy

LVMH a resolutely high-end player

  • Brand Strategy

Christian Dior’s growth rebounds through new product launches

  • Brand Strategy

Givenchy’s strong performance in core fragrances

  • Brand Strategy

Operations

Production and operational strategies

  • Operations

Recommendations

LVMH must lessen its reliance on core markets

  • Recommendations

Samples

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