You are here: HomeSolutionsIndustriesPersonal Goods
print my pages

Company Profile

LVMH Moët Hennessy Louis Vuitton SA in Personal Accessories

Oct 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on LVMH Moët Hennessy Louis Vuitton SA delivers a detailed strategic analysis of the company's business, examining its performance in the Personal Accessories market and the global economy.

Company and market share data provide a detailed look at the financial position of LVMH Moët Hennessy Louis Vuitton SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of LVMH Moët Hennessy Louis Vuitton SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of LVMH Moët Hennessy Louis Vuitton SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Personal Accessories research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategy Evaluation

LVMH focuses on luxury personal accessories

Another strong year for LVMH

Potential signs of Asian slowdown in first half of 2012

SWOT: LVMH Moët Hennessy Louis Vuitton SA

Key strategic challenges and objectives

Competitive Positioning

Top 10 dominated by luxury in personal accessories

LVMH benefits from Bulgari and Asia Pacific growth

Market Assessment

Rising incomes to fuel demand in emerging markets

China to set pace in personal accessories

LVMH remains overly reliant on slow growing markets

Category and Geographic Opportunities

Re-consider retail strategy

Look to costume as well as real jewellery in China

Chinese consumers shop away from home

Economic concerns will continue to stifle Western Europe

Indian market remains worth pursuing

Excessive taxation on watches but growth still strong

Top players in Chinese watches

TAG Heuer can increase sales among Chinese women

Brand Strategy

Expanding global presence for luxury brands

Reinforcing luxury image at Louis Vuitton

Brand history at forefront of marketing

Operations

LVMH looks to build capacity in watch-making

Recommendations

LVMH could increase segmentation in personal accessories

Report Definitions

Definitions

Samples

Please update/install flash.

my pages

Want to find out more about this report?

If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!