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Global Briefing

Major Appliances: Recovery and the Future for Core Categories

Apr 2011

Price: US$2,000

About this Report

About this Report

Major appliances managed to post a recovery in 2010 at a global level, surpassing pre-crisis volumes. Government stimuli in several key markets, for example, China and the US had a direct impact on returning the appliances industry back to overall volume growth. Emerging markets drove the industry forward and are also expected to do so in the forecast period, with all categories performing positively in 2010-2015.

What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

  • Introduction

Key findings

  • Introduction

Mapping the recovery in 2010

  • Introduction

Macroeconomic Overview

Consumer appliances – recovery is underway

  • Macroeconomic Overview

Major appliances: Global performance by category

  • Macroeconomic Overview

Major appliances: Category performance minus BRIICs

  • Macroeconomic Overview

Big ticket items and the macroeconomic factor

  • Macroeconomic Overview

2011-2015: Growth to stabilise after recovery

  • Macroeconomic Overview

Emerging markets continue to lead recovery

  • Macroeconomic Overview

Unemployment situation improves

  • Macroeconomic Overview

Households in many major markets are still in debt

  • Macroeconomic Overview

Slump in construction and mortgage lending affects built-in

  • Macroeconomic Overview

Regional Spotlight

Emerging markets overtake developed

  • Regional Spotlight

Performance in developed markets

  • Regional Spotlight

Emerging markets performance

  • Regional Spotlight

Major appliances – regional volume and value performances

  • Regional Spotlight

Regional winners and losers in major appliances in 2010

  • Regional Spotlight

Western Europe’s cautious recovery

  • Regional Spotlight

Model scenario: Western Europe home laundry

  • Regional Spotlight

Model scenario: Western Europe refrigeration

  • Regional Spotlight

Eastern Europe’s recovery led by Russia

  • Regional Spotlight

Asia Pacific spurred by new consumers

  • Regional Spotlight

North America shows signs of recovery

  • Regional Spotlight

Latin America will drive value growth

  • Regional Spotlight

Australasia’s recovery yet to start

  • Regional Spotlight

Category Performance in 2010 and Beyond

Major appliances: Volume and value category performance

  • Category Performance in 2010 and Beyond

Faster than expected recovery for major appliances

  • Category Performance in 2010 and Beyond

Refrigeration appliances global overview

  • Category Performance in 2010 and Beyond

Refrigeration format type diverse across major markets

  • Category Performance in 2010 and Beyond

Refrigeration appliances regional performance

  • Category Performance in 2010 and Beyond

Outlook for refrigeration appliances

  • Category Performance in 2010 and Beyond

Case study: Taxation policies in Brazil affect prices

  • Category Performance in 2010 and Beyond

Home laundry appliances - global overview

  • Category Performance in 2010 and Beyond

Market slowly moves towards front-loading format

  • Category Performance in 2010 and Beyond

Outlook for home laundry

  • Category Performance in 2010 and Beyond

Home laundry appliances - regional performance

  • Category Performance in 2010 and Beyond

Dishwashers global overview

  • Category Performance in 2010 and Beyond

Dishwashers regional performance

  • Category Performance in 2010 and Beyond

Outlook for dishwashers

  • Category Performance in 2010 and Beyond

Case study: Consumers, convenience and smaller kitchens

  • Category Performance in 2010 and Beyond

Case study: Western European households

  • Category Performance in 2010 and Beyond

Large cooking appliances global overview

  • Category Performance in 2010 and Beyond

Preference in format varies by market

  • Category Performance in 2010 and Beyond

Large cooking appliances regional performance

  • Category Performance in 2010 and Beyond

Outlook for large cooking appliances

  • Category Performance in 2010 and Beyond

Microwaves global overview

  • Category Performance in 2010 and Beyond

Microwaves regional performance

  • Category Performance in 2010 and Beyond

Outlook for microwaves

  • Category Performance in 2010 and Beyond

Outlook

What the future holds

  • Outlook

Report Definitions

Category definitions (1)

  • Report Definitions

Category definitions (2)

  • Report Definitions

Category definitions (3)

  • Report Definitions

Category definitions (4)

  • Report Definitions

Category definitions (5)

  • Report Definitions

Category definitions (6)

  • Report Definitions

Category definitions (7)

  • Report Definitions

Samples

AppliancesRecoveryandFutureforCoreCategories.jpg

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