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Country Report

Iran Flag Meal Replacement in Iran

| Pages: 40

Price: US$900

About this Report

Executive Summary

PROSPECTS

  • Awareness of the various different types of meal replacement products at around remains very low and this essentially means that substantial effort would need to be undertaken in order to ensure that Iranian consumers become and remain familiar with the products in the category. As a result, it is considered unlikely that any multinational supplier will be prepared to invest heavily in meal replacement in Iran before the end of the review period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Meal replacement products industry in Iran with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Meal replacement products industry in Iran, our research will save you time and money while empowering you to make informed, profitable decisions.

The Meal replacement products in Iran market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Meal replacement products in Iran?
  • What are the major brands in Iran?
  • What are sales prospects given the looming global obesity crisis?
  • What are sales prospects given a generally ageing population in developed markets?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Meal Replacement in Iran - Category Analysis

HEADLINES

PROSPECTS

Packaged Food in Iran - Industry Context

EXECUTIVE SUMMARY

Strong demand from the young population the main driver of growth

Decline in purchasing power due to strong inflation

Artisanal products dominant in a highly fragmented market

Independent small grocers remains the dominant distribution channel in the absence of giant multinational retailers

Demand is expected to grow in spite of political and economic difficulties

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 5 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 6 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 7 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 8 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 9 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 10 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 11 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 12 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 13 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 14 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 15 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 16 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 17 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 18 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 19 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 20 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 21 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 22 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 23 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 24 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 25 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 26 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 27 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 28 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 29 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 30 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 31 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 32 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 33 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 34 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 35 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 36 Sales of Packaged Food by Category: Value 2009-2014
  • Table 37 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 38 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 39 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 40 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 41 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 42 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 43 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 44 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 45 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 46 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 47 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • Meal Replacement
    • Convalescence
    • Meal Replacement Slimming

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Distribution

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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