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Country Report

South Korea Flag Men's Grooming in South Korea

| Pages: 31

Price: US$900

About this Report

Executive Summary

TRENDS

  • Even though cosmetics as a whole recorded weaker performance in 2013, men’s grooming including men’s skin care showed similar healthy growth as in 2012. Men’s grooming increased by 7% in value terms; in particular, men’s skin care grew by 9% in value terms. Men’s shaving also recorded a higher value growth rate of 2% in 2013 than in 2012 thanks to value-added products in men’s razors and blades.

COMPETITIVE LANDSCAPE

  • AmorePacific Corp maintained the leading position with 20% value share in 2013. The company increased by 11% in value sales thanks to good performance of both premium and mass brands.

PROSPECTS

  • Men’s grooming is expected to increase by a CAGR of 5% in constant value terms over the forecast period. Men’s post-shave will continue to show a negative growth rate and it will reach less than Won72 billion in 2018. However, other categories except for men’s post-shave will continue showing positive growth rates and help to create new men’s grooming trends in South Korea. In particular, mass men’s skin care will maintain the highest growth rate with a CAGR of 9% in constant value terms over the forecast period based on product variety and price benefits.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Men's Grooming industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Men's Grooming industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Men's Grooming in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Men's Grooming in South Korea?
  • What are the major brands in South Korea?
  • Are systems or disposable razors and blades more popular in shaving?
  • Which men’s category is seeing most dynamic growth?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Men's Grooming in South Korea - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Men’s Grooming by Category: Value 2008-2013
  • Table 2 Sales of Men’s Grooming by Category: % Value Growth 2008-2013
  • Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2009-2013
  • Table 4 NBO Company Shares of Men’s Grooming: % Value 2009-2013
  • Table 5 LBN Brand Shares of Men’s Grooming: % Value 2010-2013
  • Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2010-2013
  • Table 7 Forecast Sales of Men’s Grooming by Category: Value 2013-2018
  • Table 8 Forecast Sales of Men’s Grooming by Category: % Value Growth 2013-2018

Men's Grooming in South Korea - Company Profiles

Able C&C Co Ltd in Beauty and Personal Care (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Able C&C Co Ltd : Key Facts
  • Summary 2 Able C&C Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Able C&C Co Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 4 Able C&C Co Ltd: Competitive Position 2013

AmorePacific Corp in Beauty and Personal Care (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 AmorePacific Corp: Key Facts
  • Summary 6 AmorePacific Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 7 AmorePacific Corp: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 8 AmorePacific Corp: Competitive Position 2013

LG Household & Health Care Ltd in Beauty and Personal Care (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 LG Household & Health Care Ltd: Key Facts
  • Summary 10 LG Household & Health Care Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 11 LG Household & Health Care Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 12 LG Household & Health Care Ltd: Competitive Position 2013

Beauty and Personal Care in South Korea - Industry Context

EXECUTIVE SUMMARY

Recording lower growth, beauty and personal care continues positive growth rate in 2013

Distribution channels for premium brands are rearranged by manufacturers

Domestic players win in beauty and personal care

Internet retailing – including mobile and social commerce channels – is considered as more important by manufacturers

Beauty and personal care will increase slowly with two domestic leading players

KEY TRENDS AND DEVELOPMENTS

Innovative products lead market trends and growth

Domestic players take value share which global brands lost

Channels

MARKET DATA

  • Table 9 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2008-2013
  • Table 17 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018

SOURCES

  • Summary 13 Research Sources

Segmentation

This market research report includes the following:

  • Men's Grooming
    • Men's Shaving
      • Men's Post-Shave
      • Men's Pre-Shave
      • Men's Razors and Blades
    • Men's Toiletries
      • Men's Bath and Shower
        • Premium Men's Bath and Shower
        • Mass Men's Bath and Shower
      • Men's Deodorants
        • Premium Men's Deodorants
        • Mass Men's Deodorants
      • Men's Hair Care
        • Premium Men's Hair Care
        • Mass Men's Hair Care
      • Men's Skin Care
        • Premium Men's Skin Care
        • Mass Men's Skin Care

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Premium vs Mass

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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