Mexico

Hypermarkets was the second most dynamic channel within grocery retailers in Mexico in current value terms in 2023, surpassed only by convenience retailers. The latter channel experienced strong outlet expansion in the review period, with even the…

Dishwashing maintained retail volume and current value growth in 2023, with rises seen for both hand dishwashing, and all categories within automatic dishwashing. While pandemic-related restrictions on movement had been lifted, the continued…

Over the past two decades, packaging trends in Mexico have undergone significant transformations, reflecting evolving consumer preferences and environmental concerns. There has been increasing adoption of plastic pouches, particularly in the food…

In 2023, sales through vending in Mexico (in machines situated in a public environment) registered healthy growth for a third consecutive year in current value terms, confirming that the pandemic is a thing of the past. Although growth was slower…

Convenience retailers saw double-digit current value growth in Mexico in 2023, and was the most dynamic channel within grocery retailers. This performance was primarily driven by the strong outlet expansion seen over the course of the review period,…

In 2023, laundry care saw a return to growth in volume terms, and higher growth in current value terms. Sales were boosted by the return of pre-pandemic lifestyles. This led to an increase in the frequency of washing clothes, as consumers paid more…

In 2023, the home care industry in Mexico returned to retail volume growth, which was the trend seen pre-pandemic, although it was not able to return to the 2019 level of sales. Meanwhile, current value growth remained dynamic due to continued high…

The resilient performance expected for writing instruments in Mexico in volume and current value terms in 2023 can be attributed to ongoing post-pandemic economic recovery, sustained employment stability, and an increased level of consumer spending.…

The aftermath of the pandemic resulted in a notable shift in consumer preferences towards products that emphasise health and wellbeing within various foods and beverages. This change has reverberated across various product categories, notably…

In 2023, local consumers remained cautious with their spending as they prepared to cope with economic uncertainty. Spending wisely meant that they prioritised essential products and limited their consumption of non-essentials. Off-trade volume sales…

In Mexico, there is a discernible shift among consumers to choose natural beverage options. This evolving trend is characterised by heightened interest in products crafted with natural ingredients and devoid of artificial additives. As…

Sales of most fruits saw steady growth in 2023 in retail volume terms despite high inflation and a sharp rise in the prices of many products. Fresh fruits are widely available and affordable in Mexico with most consumers being fully aware of the…

Carbonates in Mexico observed a significant increase in value sales in 2023. This was driven by price increases as players responded to inflationary pressures, but also by a shift towards smaller formats as consumers resumed out-of-home activities…

In 2023, supermarkets in Mexico registered growth in current value terms, and even saw a more dynamic rate of increase than in the previous year. In fact, during 2022 supermarkets saw a performance well below other channels, such as discounters, as…

In 2023, direct selling achieved positive current value growth for a third consecutive year in Mexico; far exceeding the pre-pandemic level of sales. Despite this strong sales performance, the number of direct selling agents contracted again in 2023,…

Surface care maintained solid but slowing retail volume and current value growth in 2023, with increases seen across most categories. Demand was especially driven by specialised products for the kitchen and bathroom, with kitchen and bathroom…

Jewellery is set to see positive performances in both retail volume and current value terms in 2023. This is largely due to post-pandemic economic recovery, the return to stability in employment, and progress in consumer spending. This is closely…

The health-conscious trend is on the rise in Mexico, leading to increasing demand for products that promote overall wellbeing and offer functional benefits. Local consumers are becoming increasingly aware of the importance of maintaining a healthy…

Sales of fresh food continued to grow in retail volume terms in 2023, with most categories recording growth. The fresh food industry in Mexico was heavily influenced by economic and climatic factors in 2023, as well as international events such as…

After returning to pre-pandemic lifestyles, consumption occasions have witnessed certain changes in Mexico. With increasing numbers of consumers venturing out of their homes, the convenience provided by RTD concentrates has become increasingly…