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Company Profile

Nestlé SA in Packaged Food – Confectionery, Ice Cream, Sauces, Dressings and Condiments

Apr 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Nestlé SA delivers a detailed strategic analysis of the company's business, examining its performance in the Packaged Food market and the global economy.

Company and market share data provide a detailed look at the financial position of Nestlé SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Nestlé SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Nestlé SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Packaged Food research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key facts: Nestlé - confectionery, ice cream and SDC

Confectionery Opportunities

SWOT: Nestlé SA in Confectionery

Fluctuating global performance in confectionery

Market consolidation redraws competitive landscape

Acquisition-led strategies drive strong growth in confectionery

Kraft/Cadbury deal has impact at global level

Acquisition potential limited among top 10 players

Players look to regional acquisitions in emerging markets

Boosting manufacturing capacity is focus for 2011

Nestlé’s growing emerging markets presence

Nestlé’s largest national confectionery markets

Nestlé’s confectionery portfolio dominated by chocolate

Nestlé would benefit from further expansion in tablets

Ice Cream Opportunities

SWOT: Nestlé in ice cream

Nestlé’s ice cream performance largely driven by acquisitions

Developed market bias for company’s ice cream operations

Strong local players dominate ice cream in China

Nestlé responds to driving trends in ice cream

Sauces, Dressings and Condiments O pportunities

SWOT: Nestlé in sauces, dressings and condiments (SDC)

Sauces, Dressings and Condiments Opportunities

Nestlé’s SDC performance moves well ahead of market level in 2010

Competitive landscape: Unilever’s unchallenged lead in SDC

Nestlé’s growth opportunities in bullion/stock cubes

SDC growth opportunities in emerging markets

Brand Strategy

Focus on brand innovation and diversification

Stouffer’s: Global number one frozen processed food label

KitKat: Nestlé’s largest confectionery label

R ecommendations

Diverse strategies for wide range of operations

Samples

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