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Country Report

Macedonia Flag Non-Grocery Retailers in Macedonia

| Pages: 36

Price: US$900

About this Report

Executive Summary

TRENDS

  • The Macedonian economy struggled to fend-off a potential recession as a result of the ongoing Euro zone crisis, accompanied with increased levels of unemployment, limited disposable incomes and shaken consumer confidence. In 2013, analysis shows that the measures undertaken by the Government of Macedonia partially managed to avert such a scenario, although high unemployment persisted, particularly among the young population. These events contributed towards consolidation of consumer confidence in the country which ultimately had a positive impact on overall retailing, including non-grocery retailing.

COMPETITIVE LANDSCAPE

  • Non-grocery retailers remained highly fragmented in 2013. Only the top three players occupied value shares of 5%, 4% and 3% individually, while a dozen others maintained low value share up to 1%. All other remaining players within non-grocery retailers maintained only marginal individual value shares. The top five players together held just 14% combined value share in 2013.

PROSPECTS

  • Over the forecast period, non-grocery retailers is predicted to achieve only marginal average value growth in constant 2013 prices, reaching sales of MKD49.7 billion by 2018. Persistently weak purchasing power amongst Macedonian consumers, coupled with volatile consumer confidence amidst the effects of the Euro zone sovereign debt crisis will limit future growth of non-grocery retailers.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Non-Grocery Retailers industry in Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Non-Grocery Retailers industry in Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Non-Grocery Retailers in Macedonia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How is discretionary spending affecting non-grocery retailing in Macedonia?
  • Are non-grocery channels losing out to the growth of such products in grocery retailing?
  • How is non-grocery retailing coming under pressure from non-store channels?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Non-Grocery Retailers in Macedonia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Chart 1 Non-Grocery Retailers: SportM, Sports Goods Store in Skopje
  • Chart 2 Non-Grocery Retailers: Pavlofarm, View 1, Chemist/Pharmacy in Skopje
  • Chart 3 Non-Grocery Retailers: Pavlofarm, View 2, Chemist/Pharmacy in Skopje
  • Chart 4 Non-Grocery Retailers: Zara, Apparel Specialist Retailer in Skopje

CHANNEL DATA

  • Table 1 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2008-2013
  • Table 2 Sales in Non-Grocery Retailers by Channel: Value 2008-2013
  • Table 3 Non-Grocery Retailers Outlets by Channel: Units 2008-2013
  • Table 4 Sales in Non-Grocery Retailers by Channel: % Value Growth 2008-2013
  • Table 5 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2008-2013
  • Table 6 Non-Grocery Retailers Company Shares: % Value 2009-2013
  • Table 7 Non-Grocery Retailers Brand Shares: % Value 2010-2013
  • Table 8 Non-Grocery Retailers Brand Shares: Outlets 2010-2013
  • Table 9 Non-Grocery Retailers Brand Shares: Selling Space 2010-2013
  • Table 10 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2013-2018
  • Table 11 Forecast Sales in Non-Grocery Retailers by Channel: Value 2013-2018
  • Table 12 Forecast Non-Grocery Retailers Outlets by Channel: Units 2013-2018
  • Table 13 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2013-2018
  • Table 14 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

Non-Grocery Retailers in Macedonia - Company Profiles

EuroMedia doo in Retailing (Macedonia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 EuroMedia doo: Key Facts
  • Summary 2 EuroMedia doo: Operational Indicators 2011-2013

INTERNET STRATEGY

  • Summary 3 EuroMedia doo: Share of Sales Generated by Internet Retailing 2011-2013

COMPANY BACKGROUND

  • Chart 5 Euro Media doo: Neptun, Electronics and Appliance Specialist Retailer in Skopje

PRIVATE LABEL

COMPETITIVE POSITIONING

  • Summary 4 EuroMedia doo: Competitive Position 2013

Retailing in Macedonia - Industry Context

EXECUTIVE SUMMARY

Retailing continues growing in 2013, while number of outlets declines

Grocery retailers is largest retailing channel in Macedonia in 2013

Modern grocery retailers achieves stronger growth than non-grocery

Modern grocers continue to gain share in 2013 at the expense of others

Early forecast period slowdown to be followed by stronger growth of retailing later

KEY TRENDS AND DEVELOPMENTS

Economic outlook

Government regulation

Foreign direct investment

MARKET INDICATORS

  • Table 15 Employment in Retailing 2008-2013

MARKET DATA

  • Table 16 Sales in Retailing by Channel: Value 2008-2013
  • Table 17 Sales in Retailing by Channel: % Value Growth 2008-2013
  • Table 18 Sales in Retailing by Grocery vs Non-Grocery: 2008-2013
  • Table 19 Sales in Store-Based Retailing by Channel: Value 2008-2013
  • Table 20 Store-Based Retailing Outlets by Channel: Units 2008-2013
  • Table 21 Sales in Store-Based Retailing by Channel: % Value Growth 2008-2013
  • Table 22 Store-Based Retailing Outlets by Channel: % Unit Growth 2008-2013
  • Table 23 Retailing Company Shares: % Value 2009-2013
  • Table 24 Retailing Brand Shares: % Value 2010-2013
  • Table 25 Store-Based Retailing Company Shares: % Value 2009-2013
  • Table 26 Store-Based Retailing Brand Shares: % Value 2010-2013
  • Table 27 Store-Based Retailing Brand Shares: Outlets 2010-2013
  • Table 28 Forecast Sales in Retailing by Channel: Value 2013-2018
  • Table 29 Forecast Sales in Retailing by Channel: % Value Growth 2013-2018
  • Table 30 Forecast Sales in Store-Based Retailing by Channel: Value 2013-2018
  • Table 31 Forecast Store-Based Retailing Outlets by Channel: Units 2013-2018
  • Table 32 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2013-2018
  • Table 33 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2013-2018

APPENDIX

Operating environment

  • Summary 5 Standard Opening Hours by Channel Type 2013

Cash and carry

DEFINITIONS

SOURCES

  • Summary 6 Research Sources

Segmentation

This market research report includes the following:

  • Non-Grocery Retailers
    • Apparel and Footwear Specialist Retailers
    • Electronics and Appliance Specialist Retailers
    • Health and Beauty Specialist Retailers
      • Beauty Specialist Retailers
      • Chemists/Pharmacies
      • Optical Goods Stores
      • Drugstores/Parapharmacies
      • Other Healthcare Specialist Retailers
    • Home and Garden Specialist Retailers
      • Home Improvement and Gardening Stores
      • Furniture and Homewares Stores
    • Leisure and Personal Goods Specialist Retailers
      • Bags and Luggage Specialist Retailers
      • Jewellery and Watch Specialist Retailers
      • Media Products Stores
      • Pet Shops and Superstores
      • Sports Goods Stores
      • Stationers/Office Supply Stores
      • Traditional Toys and Games Stores
      • Other Leisure and Personal Goods Specialist Retailers
    • Mixed Retailers
      • Department Stores
      • Mass Merchandisers
      • Variety Stores
      • Warehouse Clubs
    • Other Non-Grocery Retailers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Sites/outlets
  • Sites/outlets % growth
  • Sites/outlets per capita
  • Selling space
  • Selling space % growth
  • Selling space per capita
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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