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Noodles market research

Euromonitor has the world’s most comprehensive research on the noodles category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the noodles market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our noodles market research answer questions such as:

  • What is the market size of noodles?
  • What are the major brands in noodles?
  • Are consumers in emerging markets moving from unpackaged to packaged noodles?
  • As consumers increasingly demand convenience, how will this impact sales for instant noodles?

results

 

Country Report

Noodles in Algeria

Demand for noodles remained very limited in Algeria, with only instant noodles recording sales of significant volume and value. Thus, noodles in Algeria recorded growth rates of 12% in volume terms and 20% in value terms to reach of 400 tonnes and ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Peru

Given the fact that Peruvian consumers living in urban areas have busier lifestyles they are progressively turning more to products that ease the cooking task or require less preparation time. Noodles represent one of the favoured products for a ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Dominican Republic

Once primarily dependent on agriculture, in recent years the Dominican economy has become more reliant on technology-oriented and service-based industries, including tourism. This shift has resulted in increasingly busy lifestyles, which has in turn ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Bolivia

Current social and economic changes are forcing Bolivian consumers to choose food products that are considered convenient. More women in the workforce and increasing working hours are favouring sales of products like noodles in Bolivia in 2014. In ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Mexico

Over 2014 the growth of noodles has been affected not only by the increasing trend of health and wellness among consumers in Mexico but also especially by new taxation pertaining to high-calorie products. Having come into force on 1 January 2014, the...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in the US

Americans have become more interested in Asian cuisine in recent years. In turn, rising knowledge about Asian food benefited sales of noodles. Noodles is not frequently consumed in the standard American diet outside of noodle casseroles. In contrast,...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Estonia

Noodles is expected to see moderate development in Estonia in 2014. Although growth will not be as rapid as during the recession, the presence of price-sensitive consumers will maintain sales. In addition, the relative ease of preparing noodles, ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Saudi Arabia

Despite a recent law which expelled a large number of illegal immigrants from the country, there is still a huge expatriate community from Southeast Asia, particularly from the Philippines and Indonesia. According to recent data issued by the ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Kenya

Kenya’s packaged food market experienced slow growth in 2013 due to poor supplies in the market. Despite these supply challenges, noodles sales witnessed positive growth throughout the review period, recording a 19% current value growth to reach ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Ecuador

Since Ecuadorian consumers’ lifestyles keep becoming more chaotic due to longer working hours and various activities, which vary from exercising to taking care of their family, they tend to get the most from their day by reducing their eating time ...

Nov 2014 | US$900 | Add to cart | View details

Global Briefing

The World on a Plate: Trends in Packaged Food Flavours and Ethnic Cuisine - Part 2

Globalisation and migration are seeing the movement of people between countries. Migrants and travellers influence food culture, taking ethnic food to new markets. Innovative local companies and private label are crucial in development of ethnic ...

Nov 2014 | US$1,200 | Add to cart | View details

Strategy Briefing

The Sugar Backlash and its Effects on Global Consumer Markets

Added sugars – in particular fructose - in processed food and drinks play a key part in the growing problems of obesity, diabetes and tooth decay. Consumer demand is forcing manufacturers to reduce sugar content and develop natural alternatives to ...

Nov 2014 | US$1,200 | Add to cart | View details

Country Report

Noodles in Colombia

In Colombia noodles is still a product category that reaches limited audiences, regardless of its low prices and convenience, but over the review period it has been constantly growing, attracting more players. During the second semester of 2013 ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Ireland

The growth of noodles in Ireland continued to be impacted by several factors in 2014. The most significant remained the tight controls consumers are placing on spending, as household budgets remain under pressure and cash management continued to be a...

Oct 2014 | US$900 | Add to cart | View details

Global Briefing

Competing in Packaged Food: Uncovering White Space in Packaging, Product and Retail

With the packaged food market hitting saturation point in developed markets, the key challenge for brands is to identify white space: the last remaining areas of opportunity. In mature markets where spending on food is already high, Euromonitor ...

Oct 2014 | US$1,200 | Add to cart | View details

Country Report

Noodles in the United Kingdom

Noodles in the UK had a strong year as British consumers increased their consumption of this product type. Noodles have typically not been a frequent evening staple for the majority of British consumers; however preferences shifted over 2013/14 as ...

Oct 2014 | US$900 | Add to cart | View details

Global Briefing

Food Trends in India: What Makes the Indian Market so Different?

Once one of the world’s poorest and least brand-savvy nations, India is now on its way to becoming a globally important packaged food market. With a population of over 1.2 billion and a rapidly expanding middle class eager to spend, India offers ...

Oct 2014 | US$1,200 | Add to cart | View details

Country Report

Noodles in Morocco

In 2014, noodles in Morocco is enjoying a strong growth rate as it targets mainly young Moroccan adults and children. The different flavours like shrimp, vegetarian, beef and chicken that brands are offering each year are growing, while prices remain...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Venezuela

Important barriers to importing will continue to affect volume sales in 2014. The Venezuelan government maintains strict controls over the administration of foreign exchange in the form of quotas for food imports. Products in this category are now ...

Sep 2014 | US$900 | Add to cart | View details

Passport

Passport Noodles Americas

All current data and analysis for Noodles spanning 15 North and Latin American countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$12,500 | Add to cart | View details

Passport

Passport Noodles Asia Pacific and Australasia

All current data and analysis for Noodles spanning 18 Asia Pacific and Australasia countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$12,500 | Add to cart | View details

Passport

Passport Noodles Eastern Europe

All current data and analysis for Noodles spanning 18 Eastern European countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$12,500 | Add to cart | View details

Passport

Passport Noodles Middle East and Africa

All current data and analysis for Noodles spanning 12 Middle East and African countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$9,500 | Add to cart | View details

Passport

Passport Noodles Western Europe

All current data and analysis for Noodles spanning 17 Western European countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$12,500 | Add to cart | View details

Passport

Passport Noodles Global

All of our data and analysis for Noodles in 80 countries. Includes 16 years of comparable data, advanced modelling tools, global and regional analysis, company profiles, strategic briefings, articles, datagraphics, videos and podcasts.

Sep 2014 | US$50,000 | Add to cart | View details

Global Briefing

14 Food Trends to Watch in 2014: Part Two

With so much happening in packaged food, identifying developments that really matter is a challenge. Euromonitor International has picked out 14 of the most influential food trends to watch in 2014, with Part Two looking at the importance of ...

Jul 2014 | US$1,200 | Add to cart | View details

Country Report

Noodles in Hong Kong, China

A continued focus by the government on healthy living campaigns during 2013 has further raised consumers’ health consciousness. Therefore, consumers are eating more cautiously to ensure that their nutritional intake is aligned with the advised ...

May 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Italy

Ethnic food is recording positive results in Italy despite the difficult economy. Noodles are mainly purchased by consumers who have been travelling to countries in the Far East and want to cook them at home once they are back. The fact that dining ...

May 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Taiwan

In 2013, illegal chemically modified starch have been found to be added to some food products, including noodles, which has further raised consumers’ concerns about food safety issues. Sales of noodles look set to be impacted by this during 2013 ...

May 2014 | US$900 | Add to cart | View details

Country Report

Noodles in the Czech Republic

The consumption of plain noodles is set to grow in 2013 as Czech consumers economise by preparing meals at home more frequently. Retail volume sales of pouch instant noodles are likely to decline due to the developing wellness trend in the country in...

May 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Serbia

Due to increased use of plain noodles in home-made soup, noodles is experiencing recovery in both volume and value. Retail volume sales of noodles are expected to increase by 9%, reaching 125 tonnes, whilst current retail value sales are expected to ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Bosnia-Herzegovina

With 20% declines in both volume and current value terms, 2013 looks set to be the second straight year of strong decline in sales of noodles. There is no advertising to support development, nor have there been any new launches since noodles were ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Packaged Food in New Zealand

Value sales performance for packaged food was positive during 2013, increasing by 3%. Nonetheless, 2013 value growth was lower than the growth witnessed in 2012 and the CAGR over the review period. Higher value growth during the review period was in ...

Apr 2014 | US$6,500 | Add to cart | View details

Country Report

Noodles in Vietnam

The noodles category has not yet reached maturity and is still developing strongly in 2013. The growing popularity of noodles is thanks to its convenience and diverse product range. Noodles is a good solution for students and young office workers who...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Israel

Noodles, despite being cheap and easy to prepare, remains a limited category, although it is seeing growth thanks to the increasingly hectic lifestyles of consumers, continuing price concerns and growing numbers of Asian workers in Israel.

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Ukraine

Over the review period, instant noodles led current value growth within noodles due to its convenience in preparation and attractive price. However, growing health consciousness of consumers towards the end of the review period forced them to be more...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Portugal

As in the rest of the review period, noodles remained very underdeveloped in the Portuguese packaged food market in 2013 and any volume consumption movement is immediately highly reflected in the development of the category. As Portuguese consumers ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in South Korea

Noodles in South Korea saw retail value sales growth of 1% to reach Won2,686 billion in 2013. Instant noodles continued to dominant noodle retail value sales in 2013, in accounting for a retail value sales share of 80%. Meanwhile, snack noodles and ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in South Africa

Key trends observed in noodles in South Africa in 2013 included product innovation, packaging variants, promotional pricing and advertising. Noodles continued to see many innovations during the review period, which has led to the introduction of ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Tunisia

The Tunisian market is open to all because of the different requirements of Tunisian people, especially when it comes to food. 2013 saw the opening of many Asian restaurants where noodles feature heavily on the menu.

Apr 2014 | US$900 | Add to cart | View details

Company Profile

Campbell Soup Co in Packaged Food

The Campbell name remains synonymous with soup in its largest market - North America. The company however has recently undertaken a number of acquisitions as it hopes to move beyond soup into new categories including baby food and chilled processed ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Noodles in Georgia

In 2013, noodles is set to record a stable performance, as there were no notable changes or events within the category. The brand Anakom from Anakom ZAO is set to be the clear leader in 2013 with a dominant value share of 56%. In 2013, the prices of ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Indonesia

Increasingly busy lifestyles, especially in urban areas, see consumers with limited time to prepare their food. Those consumers view instant noodles as an alternative meal solution, due to their simple preparation. The affordable price also drives ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Noodles in Thailand

Sales of noodles register strong growth of 7% and record over Bt16 billion in sales value in 2013. Thais are spending more on noodles - a cheap commodity product - since in 2013 they face stagnant income growth and a rising cost of living due to ...

Mar 2014 | US$900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Business Priorities

This profile of Nestlé SA is published in three parts. The first part covers the company’s key strategic objectives and challenges, and its global packaged food market assessment. Given Nestlé’s wide-ranging global packaged food operations, the group...

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Baby Food and Dairy

This second part of the global Nestlé SA profile covers the company’s operations most associated with health and wellness, and introduces Nestlé’s presence, opportunities and challenges in these market categories.

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Confectionery , Ice Cream , Sauces , Dressings and Condiments

The third part of Nestlé SA’s global profile provides detailed analysis of the company’s largest core categories which least serve its wellness credentials. It highlights the company’s take on wellness and nutrition, which is not to streamline its ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Noodles in Greece

Greek consumers are generally unfamiliar with noodles. Compared to other Western European countries, noodles have never been very popular in the Greek market, with local consumers having a significant preference for pasta. Sales of noodles were ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Noodles in the Philippines

Towards 2013 the noodles playing field in the Philippines continued to be very dynamic, due to the expanding appeal of noodles. While the mass market population enjoys instant noodles as well as plain noodles as an affordable snack option, towards ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Noodles in France

French consumers are increasingly open to foreign cuisine because it allows them to discover new tastes. They are showing a special interest in Asian cuisine, in part because of the high number of Asian restaurants in the country, meaning they are ...

Mar 2014 | US$900 | Add to cart | View details
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    passport: market intelligence systems

    Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

    Passport Noodles Americas

    Passport Noodles Asia Pacific and Australasia

    Passport Noodles Eastern Europe

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    Passport Noodles Western Europe

    A regional subscription delivers unrivalled levels of research and analysis for noodles, helping you make clear, confident decisions.

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    Statistical Reference Handbook

    Who Eats What

    Jan 2011

    Statistical Reference Handbook

    Who Drinks What

    Jan 2011

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