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Country Report

Indonesia Flag Noodles in Indonesia

| Pages: 56

Price: US$1,000

About this Report

Executive Summary

TRENDS

  • People today have very busy lifestyles, living in big cities that are very crowded, so they tend to choose foods that are quick, practical and tasty. Instant noodles became one of the alternative foods that do not require a long time to prepare. Low-income consumers favour instant noodles, because they taste good and are very affordable. Therefore, for them, instant noodles are a substitute for rice or even sometimes used as a complementary food with rice. Being a very common food in Indonesia, especially among low- and lower-middle-income groups, these trends contributed to the dynamic growth of instant noodles, which clearly led the category in terms of value sales.

COMPETITIVE LANDSCAPE

  • Indofood Sukses Makmur Tbk PT retained its clear leadership in noodles with a value share of 72% in 2014. The company has a well-known brand image, competitive prices and invests in aggressive marketing such as frequently launching new products and promotional advertising.

PROSPECTS

  • Noodles is expected to post a healthy CAGR of 7% in constant value terms over the forecast period, with instant noodles continuing to be the key driver behind the growth. Despite the high penetration and familiarity of instant noodles, demand is predicted to continue growing. Both in urban and rural areas, the tendency to eat instant noodles as a snack, side dish or a substitute for rice is expected to grow further, especially among low-and middle-income consumers.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Noodles industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Noodles industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Noodles in Indonesia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Noodles in Indonesia?
  • What are the major brands in Indonesia?
  • Are consumers in emerging markets moving from unpackaged to packaged noodles?
  • As consumers increasingly demand convenience, how will this impact sales for instant noodles?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Noodles in Indonesia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Noodles by Category: Volume 2009-2014
  • Table 2 Sales of Noodles by Category: Value 2009-2014
  • Table 3 Sales of Noodles by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Noodles by Category: % Value Growth 2009-2014
  • Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2009-2014
  • Table 6 NBO Company Shares of Noodles: % Value 2010-2014
  • Table 7 LBN Brand Shares of Noodles: % Value 2011-2014
  • Table 8 Distribution of Noodles by Format: % Value 2009-2014
  • Table 9 Forecast Sales of Noodles by Category: Volume 2014-2019
  • Table 10 Forecast Sales of Noodles by Category: Value 2014-2019
  • Table 11 Forecast Sales of Noodles by Category: % Volume Growth 2014-2019
  • Table 12 Forecast Sales of Noodles by Category: % Value Growth 2014-2019

Noodles in Indonesia - Company Profiles

Indofood Sukses Makmur Tbk PT in Packaged Food (Indonesia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Indofood Sukses Makmur Tbk PT: Key Facts
  • Summary 2 Indofood Sukses Makmur Tbk PT: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Indofood Sukses Makmur Tbk PT: Production Statistics 2014

COMPETITIVE POSITIONING

  • Summary 4 Indofood Sukses Makmur Tbk PT: Competitive Position 2014

Packaged Food in Indonesia - Industry Context

EXECUTIVE SUMMARY

Packaged food continues to enjoy robust value growth in 2014

Growing preference towards healthier choices continues

Indofood continues to lead packaged food

Development of modern retailing helps boost sales

Packaged food is predicted to record positive value growth

KEY TRENDS AND DEVELOPMENTS

Various factors drive up prices across packaged food

Continued urbanisation encourages Western and convenience products

The rapid growth of convenience stores boosts sales of packaged food

Prominent domestic players strengthen their position through a range of strategies

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends –foodservice

Prospects

Category Data

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 18 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 21 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 22 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 27 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 28 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 29 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 30 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 31 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 32 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 33 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 34 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 35 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 36 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 37 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 38 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 39 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 40 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 41 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 42 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 44 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 46 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 47 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 48 Sales of Packaged Food by Category: Value 2009-2014
  • Table 49 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 50 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 51 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 52 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 53 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 54 Penetration of Private Label by Category: % Value 2009-2014
  • Table 55 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 56 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 57 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 58 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 59 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 60 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 5 Research Sources

Segmentation

This market research report includes the following:

  • Noodles
    • Chilled Noodles
    • Frozen Noodles
    • Instant Noodles
      • Cups/Bowl Instant Noodles
      • Pouch Instant Noodles
    • Plain Noodles
    • Snack Noodles

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Flavour
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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