Norway’s economy will improve somewhat in 2017. Exports should see a modest rebound in 2017 as oil prices firm. Petroleum-related activities will also strengthen. A fiscal stimulus will be continued and business investment will see a moderate rise. ...

The most notable trend in cider/perry in 2016 was the shift towards dry cider and the increasing numbers of men drinking cider. This was observed in the growth registered by Brewery International’s brand Bulmers in particular, which witnessed a ...

Beer in Norway continues to see increasing sales of premium priced products. The continued increases being seen in the number and the popularity of domestic microbreweries was instrumental in spurring this development in 2016. All of the country’s ...

After one year of slow overall development in 2015, which was due in part to the increase in the duty-free quota for Norwegian travellers during previous the year, alcoholic drinks returned to solid growth in 2016 as it recorded the highest growth of...

RTDs/high-strength premixes remained a category of products which are highly interesting for younger consumers in 2016, with the rapid pace of product innovation by leading players matching the development of demand for novelty and variation. During ...

For the first time during the review period, positive volume growth was registered in spirits in Norway during 2016. This can be considered to be mostly the effects of the improving economic landscape in the country, with the steep drop in the global...

After a dip in volume sales in 2015 following the introduction of increased tax free quotas, which enable foreign travellers to exchange their tobacco quota for more wine, the category generated a moderate increase in off-trade volume sales in 2016 ...

The premiumisation trend is set to continue shaping the dynamics of cat food in Norway in 2017. The attitudes of owners towards their cats are continuing to show signs of following in the footsteps of dog owners, as cats are increasingly treated like...

Following real GDP growth of 0.67% in 2016, which was one percentage point lower than in the previous two years, the Norwegian economy is projected to return to normal in 2017, exhibiting development that is similar to that prior to 2016. ...

Other pet food is expected to continue developing at a stable trajectory in 2017, with sales set to increase by 2% in current value terms. As sales increase, pet stores, manufacturers and importers are further encouraged to invest in the category; ...

Pet care in Norway continued to display a strong performance in 2016, underpinned by pet owners’ affirmed willingness to spend extra on their precious companions. While modest volume growth was driven by demographic factors, more-dynamic current ...

Pet products is predicted to display another year of sound value growth in 2017, with sales set to rise by 9% in current value terms. The most-significant trends and developments in pet products in 2017 are expected to be a continuation from those ...

Quality of products has been a big focus for leading players in 100% home delivery/takeaway in 2016, particularly in pizza 100% home delivery/takeaway. Norwegian consumers have become increasingly exposed to high-quality ingredients across all eating...

A blurring of the boundaries between different channels in cafés/bars was increasingly evident in Norway in 2016. Various establishments in specialist coffee shops and bars/pubs continued to evolve so that it was increasingly obvious that they were ...

Consumer foodservice through leisure recorded the most dynamic current value growth in 2016 of 8% leading to sales of NOK1.9 billion. The biggest reason for this performance was the sustained strong growth in the numbers of foreign tourists visiting ...

An emphasis on improved quality was clearly evident across most channels in fast food in Norway in 2016. Driven by health and wellness trends as well as a heightened awareness and demand amongst consumers around the kinds of ingredients they wish to ...

A growing emphasis on locally sourced food was clearly evident across most parts of full-service restaurants in Norway in 2016. This trend has been driven by different groups. In particular, Norwegian consumers have become increasingly attracted to ...

Consumer foodservice continued to perform strongly in Norway in 2016. Although value growth rates were marginally slower than in 2014 and 2015, they remained strong and in line with average growth levels over the review period. Despite cracks ...

Health and wellness trends increased in visibility in self-service cafeterias in 2016. Leading brands such as Ikea Restaurant and Marché continued to develop their menus so that there was a greater emphasis on fruit and vegetables as well as making ...

Street food continued to grow in popularity in Norway in 2016 with a notable continuation in the improving quality of the food sold by these kinds of outlets a contributing factor to this. Street stalls, in particular, have traditionally been ...