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Country Report

NRT Smoking Cessation Aids in Russia

| Pages: 32

Price: US$900

About this Report

Executive Summary

TRENDS

  • In 2012, the Russian government continued to work on “anti-tobacco” legislation. The government seeks to reduce the number of smokers in Russia by 10-15% in the long term. The law, which did not enter into force until the end of 2012, provides an incentive to organise a special area for smokers to avoid second-hand smoke. Although the law did come into force, some cafés and restaurants started to separate areas for smokers and non-smokers or even prohibited smoking inside. The number of smokers has decreased by 2% compared with 2011, according to state statistics. The laws are aimed to restrict smoking in public places and the sale of cigarettes on stalls, and tobacco tax increases create an opportunity for the sustainable reduction of smokers in Russia over the next five years.

COMPETITIVE LANDSCAPE

  • Johnson & Johnson dominated NRT smoking cessation aids in Russia with a value share of 93% in 2012.

PROSPECTS

  • Development of the NRT category is directly related to the policy of the state. The Russian government is preparing laws, which make the situation for smokers more complicated. From 2013, the sale of cigarettes on stalls and in kiosks is banned. From 2014, it will be only possible to smoke in a café or restaurant in a specially designated smoking room. Excise duties on tobacco are growing annually. All these factors are likely to lead to an increase in the number of people trying to quit smoking.

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Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Russia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of NRT Smoking Cessation Aids in Russia?
  • What are the major brands in Russia?
  • How have tobacco bans affected the sales of NRT Smoking Cessation Aids?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

NRT Smoking Cessation Aids in Russia - Category Analysis

HEADLINES

TRENDS

SWITCHES

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2007-2012

CATEGORY DATA

  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2007-2012
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2007-2012
  • Table 4 NRT Gum Flavours: % Value Breakdown 2007-2012
  • Table 5 NRT Smoking Cessation Aids Company Shares by Value 2008-2012
  • Table 6 NRT Smoking Cessation Aids Brand Shares by Value 2009-2012
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
  • Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017

Consumer Health in Russia - Industry Context

EXECUTIVE SUMMARY

Consumer health sees positive growth

Russian pharmaceutical clusters become a driver of development

Upward trend in the share of more expensive products continues

Changes in pharmacy retail and steady growth of direct sales continue

Growth of per capita consumption supports stable development

KEY TRENDS AND DEVELOPMENTS

Russian government puts further effort into reducing dependency on imports

Ban on OTC drug precursors entered into force

Burning question: to sell or not to sell OTC in stores?

Russia fights with self-treatment

Healthy lifestyle is driver of growth of vitamins and dietary supplements

TERRITORY KEY TRENDS AND DEVELOPMENTS

City Key Trends and Developments

St Petersburg

MARKET INDICATORS

  • Table 9 Consumer Expenditure on Health Goods and Medical Services 2007-2012
  • Table 10 Life Expectancy at Birth 2007-2012

MARKET DATA

  • Table 11 Sales of Consumer Health by Category: Value 2007-2012
  • Table 12 Sales of Consumer Health by Category: % Value Growth 2007-2012
  • Table 13 Sales of Consumer Health by City: Value 2007-2012
  • Table 14 Sales of Consumer Health by City: % Value Growth 2007-2012
  • Table 15 Consumer Health Company Shares 2008-2012
  • Table 16 Consumer Health Brand Shares 2009-2012
  • Table 17 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
  • Table 18 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
  • Table 19 Forecast Sales of Consumer Health by Category: Value 2012-2017
  • Table 20 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
  • Table 21 Forecast Sales of Consumer Health by City: Value 2012-2017
  • Table 22 Forecast Sales of Consumer Health by City: % Value Growth 2012-2017

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

  • Summary 1 OTC: Switches 2010-2012

DEFINITIONS

SOURCES

  • Summary 2 Research Sources

Segmentation

This market research report includes the following:

  • NRT Smoking Cessation Aids
    • NRT Gum
    • NRT Inhalators
    • NRT Lozenges
    • NRT Patches
    • Other NRT

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by format
  • Analysis by positioning
  • Analysis by type
  • Herbal/traditional vs standard
  • Pricing
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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