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Country Report

Saudi Arabia Flag NRT Smoking Cessation Aids in Saudi Arabia

| Pages: 19

Price: US$990

About this Report

Executive Summary

TRENDS

  • In 2015, the majority of the 5.5 million smokers in Saudi Arabia were men, with 4.5 million Saudi men smoking regularly. Male and female smoking prevalence in the country continued to increase over the course of the review period despite the government's efforts in terms of anti-smoking regulations and campaigns. Nonetheless, in November 2015, as part of its annual anti-smoking campaign, the Saudi Ministry of Health increased the price of a pack of 20 cigarettes by 10.5%. Although previous campaigns have shown little impact in terms of achieving reductions in smoking, unit price increases have led to an increase in sales of NRT smoking cessation aids.

COMPETITIVE LANDSCAPE

  • Novartis Consumer Health Inc continued to dominate NRT smoking cessation aids in 2015 with a value share of 60%. The company continued to hold a 99% value share in NRT lozenges and a 50% value share in NRT patches during the year. Novartis’ dominance in the category can be attributed to the widespread distribution of its Nicotinell brand in chemists/pharmacies and the very strong awareness of the Nicotinell brand among the Saudi population, mainly through word-of-mouth advertising.

PROSPECTS

  • NRT smoking cessation aids is expected to continue generating stronger growth over the forecast period than it did over the review period. This is set to be the result of government regulations to discourage smoking in the form of smoking bans and increases on the unit prices of cigarettes. These anti-smoking measures are likely to contribute to NRT smoking cessation aids registering a value CAGR of 4% at constant 2015 prices over the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Saudi Arabia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of NRT Smoking Cessation Aids in Saudi Arabia?
  • What are the major brands in Saudi Arabia?
  • How have tobacco bans affected the sales of NRT Smoking Cessation Aids?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

NRT Smoking Cessation Aids in Saudi Arabia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2010-2015

CATEGORY DATA

  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2010-2015
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2010-2015
  • Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2011-2015
  • Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2012-2015
  • Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2015-2020
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2015-2020

Consumer Health in Saudi Arabia - Industry Context

EXECUTIVE SUMMARY

Consumer health continues to witness a robust performance

Sports nutrition expands to become a more competitive consumer health category

Domestic manufacturers continue to witness growth

Chemists/pharmacies maintains its position as the leading retail distribution channel

Forecast period to witness robust value performance

KEY TRENDS AND DEVELOPMENTS

Consumers relying more on self-medication

Global players feeling the pressure from new unified pricing regulations

Government may dispense OTC medicines at private pharmacies for free

MARKET INDICATORS

  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2010-2015
  • Table 9 Life Expectancy at Birth 2010-2015

MARKET DATA

  • Table 10 Sales of Consumer Health by Category: Value 2010-2015
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2010-2015
  • Table 12 NBO Company Shares of Consumer Health: % Value 2011-2015
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2012-2015
  • Table 14 Distribution of Consumer Health by Format: % Value 2010-2015
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2015
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2015-2020
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2015-2020

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • NRT Smoking Cessation Aids
    • NRT Gum
    • NRT Inhalators
    • NRT Lozenges
    • NRT Patches
    • Other NRT

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Pricing
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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