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Country Report

NRT Smoking Cessation Aids in Saudi Arabia

| Pages: 21

Price: US$900

About this Report

Executive Summary

TRENDS

  • The Saudi government increased its anti-smoking measures during the review period. Following initial attempts to introduce smoking bans in many cities earlier in the review period, in 2011 the government imposed a smoking ban in the country’s airports, with a SR200 fine for those violating this ban. The government furthermore banned smoking in government offices and most public places in July 2012. This smoking ban included restaurants, coffee shops, supermarkets and shopping malls and also covered the smoking of traditional shishas. Legislation introduced at this time also banned the sale of tobacco products to those aged below 18-years-old. In December 2012, the government meanwhile extended the smoking ban to all tourism facilities, including hotels, furnished apartments and travel agencies.

COMPETITIVE LANDSCAPE

  • Novartis Consumer Health was the only player to have a significant presence in NRT smoking cessation aids during the review period. The company's Nicotinell brand accounted for 100% of value sales at the start of the review period in 2007. However, this brand's share dropped to just 62% by 2012, seeing a share decline of three percentage points over the previous year. While this continued to be the only brand with a presence in NRT lozenges at the end of the review period, accounting for 100% of sales in this area, a widening range of products began to be offered in NRT patches during the review period.

PROSPECTS

  • The government is expected to strongly enforce its anti-smoking legislation during the forecast period. There is also expected to be greater investment in anti-smoking public education campaigns and wider media coverage of the dangers of smoking. Consumers will thus become increasingly aware of the dangers of smoking and will also face restrictions on the places where they can smoke.

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Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Saudi Arabia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of NRT Smoking Cessation Aids in Saudi Arabia?
  • What are the major brands in Saudi Arabia?
  • How have tobacco bans affected the sales of NRT Smoking Cessation Aids?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

NRT Smoking Cessation Aids in Saudi Arabia - Category Analysis

HEADLINES

TRENDS

SWITCHES

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2007-2012

CATEGORY DATA

  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2007-2012
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2007-2012
  • Table 4 NRT Smoking Cessation Aids Company Shares by Value 2008-2012
  • Table 5 NRT Smoking Cessation Aids Brand Shares by Value 2009-2012
  • Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017

Consumer Health in Saudi Arabia - Industry Context

EXECUTIVE SUMMARY

Growth driven by consumers becoming more proactive about health

Rising disposable income levels fuel growth

Polarisation erodes Saudi Pharmaceutical Industries & Medical Appliances' share

Chemists/pharmacies retains dominance in 2012

Stronger growth ahead for forecast period

KEY TRENDS AND DEVELOPMENTS

Consumers increasingly focus on achieving health

Rising affluence supports strong growth

Overcrowded cities increase consumer focus on allergies, bacteria and viruses

Young population and high birth rate shape growth

MARKET INDICATORS

  • Table 8 Consumer Expenditure on Health Goods and Medical Services 2007-2012
  • Table 9 Life Expectancy at Birth 2007-2012

MARKET DATA

  • Table 10 Sales of Consumer Health by Category: Value 2007-2012
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2007-2012
  • Table 12 Consumer Health Company Shares 2008-2012
  • Table 13 Consumer Health Brand Shares 2009-2012
  • Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
  • Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2012-2017
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • NRT Smoking Cessation Aids
    • NRT Gum
    • NRT Inhalators
    • NRT Lozenges
    • NRT Patches
    • Other NRT

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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