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Global Briefing

Online Travel in Survival of the Fittest

Oct 2009

Price: US$2,000

About this Report

About this Report

The online travel industry has existed for the past 15 years. In key areas North America, Western Europe and Australasia it revolutionised consumers’ travel research and purchasing, forcing traditional players to adapt or move online. Transportation leads online sales, with simple booking and payment processes and low online cost structures for retailers. The online travel industry is constantly evolving, with new technology offering a more specific customer focus, and expanding to new regions.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Executive Summary

Key Findings

SWOT – Online Travel

Market Background

Worldwide Internet Connectivity

Financial Card Penetration

Global Overview

World Online Travel Sales

Regional Distribution of Online Sales

Online Travel Retail

Global Online Travel Retail Performance

Key Online Travel Retail Markets

Fastest Growth Sectors

Case Study – Expedia Inc

Priceline.com Performs Well Despite Declining Prices

Opportunities and Future Outlook

Direct Suppliers and the Power Struggle

Global Trends - Hotels

North America Dominates Online Hotel Sales

Hotels Direct vs OTAs

Global Trends - Air

Key Markets for Online Air

Air vs OTAs

Case Study – easyJet

Global Trends – Car Rental

Opportunities and Future Outlook

Competitive Landscape

Competitive Environment

Corporate Activity - OTAs

Corporate Activity – Direct suppliers

Case Study: Zuji

Opportunities and Future Outlook

Innovation and New Technology

New Technology

Industry Dynamics

New Trends and Developments

Travel Networking and Social Media

Future Outlook and Opportunities

Samples

Online Travel in Survival of the Fittest.jpg

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