Other Pet Food

Market research on the other pet food industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Strategy Briefing

Strategy Briefing

Innovation in Pet Food: Premiumisation and Segmentation

Jun 2018

As pet food becomes increasingly competitive, innovation is key to standing out. Manufacturers need to stay on top of their game in order to surprise and entice consumers who are increasingly savvy, picky and, in many cases, price sensitive, while ...

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Country Report

Country Report

Other Pet Food in South Africa

Jun 2018

Consumers fall into two groups – those seeking value for money and those seeking the products that offer the best nutritional value. With the weakening rand, premium imported brands became even more expensive in 2017, and only targeted consumers not ...

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Country Report

Country Report

Other Pet Food in the United Arab Emirates

Jun 2018

Dogs and cats are the most popular pets in the United Arab Emirates, and pet ownership is generally skewed towards high-income earners. First, rents are relatively high compared with other major cities worldwide, and having a pet means space is ...

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Country Report

Other Pet Food in Germany

May 2018

Pets other than cats and dogs continued to lose significance in Germany in 2017, resulting in a stagnant population. Birds and small mammals/reptiles recorded population decreases, as changing family dynamics and digitalisation limited their ...

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Country Report

Country Report

Other Pet Food in Thailand

May 2018

Urbanisation in Thailand reduced the size of living space. As small mammals like guinea pigs, rabbits and sugar gliders do not need much attention and tend to be quiet, they are suitable companions for increasingly busy Thais who want to preserve the...

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Country Report

Country Report

Other Pet Food in Ukraine

May 2018

Declines in Ukraine’s pet fish, bird, small mammal and reptile populations constrained the development of other pet food in 2017. Falling interest in keeping such pets was mainly due to the associated costs, which made them less attractive to ...

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Country Report

Other Pet Food in Egypt

May 2018

While it is cheaper to own and feed birds in Egypt, rather than domestic animals like cats and dogs, there is little in the way of variety when it comes to bird food. Nonetheless, Perfecto is a known local bird food brand. Meanwhile, a famous local ...

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Country Report

Country Report

Other Pet Food in Sweden

May 2018

The interest in both fish and birds as pets decreased steadily through the review period, and this was reflected in pet food. There was very little product innovation and only a few launches of new products during the review period, and neither ...

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Country Report

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Country Report

Other Pet Food in India

May 2018

Pet birds are a long-standing tradition in India; birds such as pigeons are reared for flying competitions and cocks are reared for fighting and these birds are fed with high quality dry nuts and protein rich food, hence bird food is very small in ...

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Country Report

Other Pet Food in the United Kingdom

May 2018

The relative convenience of “pocket pets” and their exotic appeal saw reptile ownership increase and drove retail value growth of small mammal/reptile food in 2017. While, historically, small mammals such as guinea pigs and rabbits were popular pets ...

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Country Report

Country Report

Other Pet Food in Taiwan

May 2018

Rabbit ownership was a growing pet niche in Taiwan at the end of the review period. For many young Taiwanese a rabbit is their first introduction to pet ownership – with some then choosing to step up to larger pets later. Rabbit ownership benefited ...

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Country Report

Country Report

Other Pet Food in Malaysia

May 2018

Other pet food registered slower growth in 2017 in terms of volume and value as consumers prefer to have cats and dogs instead of birds, fish and small mammals/reptiles. A lack of new product launches and marketing campaigns, such as road shows, ...

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Country Report

Other Pet Food in Bulgaria

May 2018

Pet humanisation definitely extended to birds, fish and small mammals/reptiles. As a result, related trends such as premium offerings – including natural, functional and gourmet foods and treats – and lifestyle- and species-specific formulas gained ...

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Country Report

Other Pet Food in Hong Kong, China

May 2018

Due to the close proximity to, and trading with mainland China, it is no surprise that there is a regular peak season of avian influenza. Though there are still some bird shops in Hong Kong, the number remains very low and is falling. The majority of...

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Country Report

Country Report

Other Pet Food in Greece

May 2018

Premiumisation is a new trend in other pet food, where mid-priced and economy products accounted for the lion’s share of sales during the review period. It is mostly in small mammal food where premium brands witnessed momentum and more specifically ...

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Country Report

Country Report

Other Pet Food in Portugal

May 2018

Other pet food remained stable in value terms even though the population of other pets overall declined in 2017. Despite the popularity of cats and dogs putting Portugal very close to the EU average, the same is not true for other pets. Due to the ...

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Country Report

Country Report

Other Pet Food in Finland

May 2018

In 2017, fish remained the most popular pets in Finland after cats and dogs, which will not change in the forecast period. Around one in 100 Finnish inhabitants is estimated to own an aquarium, with more than one fish inside. The number of fish is ...

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Country Report

Country Report

Other Pet Food in Romania

May 2018

The significant growth of the average income in 2017 also led to lifestyle changes, which made Romanians more familiar with other pet food. The ownership of other pets is almost totally concentrated in large urban areas as their perception as exotic ...

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Country Report

Country Report

Other Pet Food in Norway

May 2018

Despite further sales growth in 2017, the market size remained small in comparison to dog and cat food. While pet humanisation has added value to cat and dog food, the trend is less apparent in other pet food. As channel fragmentation saw variety ...

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