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Company Profile

Otsuka Pharmaceutical Co Ltd in Consumer Health

Aug 2010

Price: US$525

About this Report

About this Report


Euromonitor International's report on Otsuka Pharmaceutical Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Health market and the global economy.

Company and market share data provide a detailed look at the financial position of Otsuka Pharmaceutical Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Otsuka Pharmaceutical Co Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Otsuka Pharmaceutical Co Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Consumer Health research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key Company Facts

Overcoming Difficult Conditions at Home

SWOT – Otsuka Pharmaceutical Co Ltd

Strategic Objectives and Challenges

Competitive Positioning

Otsuka Pharm. Co Ltd vs Global Consumer Health Market

Competitive Landscape

Competitive positioning

Global Consolidation

Market Assessment

Developing a Nutrition-Based Consumer Health Offer

Reducing Reliance on Domestic Market

Category and Geographic Opportunities

Similar Conditions in Core Markets

Single Vitamins Resonate With Consumer Sophistication

Significant Potential in Fish Oils

Potential for Further Acquisitive Expansion

Strong Distribution Central to Expansion in China

Integrated Nutrition Opportunities in Eastern Europe

Growth Potential in Russia

Crossing the Boundaries of Skin Care

Digestive Remedies Out of Step With Consumer Demand

Slimming Products Provide Base for Expansion

Conditions Favour Sports Nutrition

Brand Strategy

Time For a Shift in Brand Strategy

Nature Made Potential Beyond Core Markets

Isostar Offers Opportunities

Operation

Expansion Places New Demands on Infrastructure

Recommendations

Need For Integration and Expansion

Samples

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