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Country Report

New Zealand Flag Packaged Food in New Zealand

Price: US$7,150

About this Report

EXECUTIVE SUMMARY

Economic instability in 2015

New Zealand’s economy, which was previously labelled ‘rockstar’, suffered a correction in late 2015 with a sharp decrease in the exchange rate and global dairy prices. Due to the hedging strategies employed by manufacturers, this did not have an overall effect on packaged food in 2015 in terms of impacting growth in current value terms. However, it is expected that this will impact consumer confidence moving forward.

Cuisine diversifying

Cuisine in New Zealand continued to diversify in 2015. Driven by a number of factors, this included preference shifts toward oriental cuisine across a number of packaged food categories, such as ready meals and rice, pasta and noodles. Additionally, the popularity of Mexican food in the foodservice channel continued to transfer into off-trade current value growth in dinner mixes, which was one of the strongest performing categories within packaged food in 2015, as well as tortilla chips, which also saw an increase in current value terms.

Competitive environment remains stable

Minimal movement in terms of value share was observed between the major players, with the top 10 in packaged food unchanged from 2014. The strength of these players in terms of their relationship with retailers, in particular the supermarket operators Progressive Enterprises Ltd and Foodstuffs (NZ) Ltd ensured the status quo remained unchanged. Nonetheless, an increased focus on private label products within the category was observed in 2015.

Supermarkets continue to dominate

The duopoly of Foodstuffs and Progressive Enterprises remained unchallenged, as supermarkets remained the dominant distribution channel across packaged food in 2015. Both of these companies have invested heavily in developing their private label ranges, with a focus on product quality, product sourcing, packaging, pricing and merchandising, as they aim to get their private label products ranked in the top three in every category, which was met with varying degrees of success in 2015. [Q: excel shows a dramatic shift from the supermarkets channel holding a 64% value share in 2014 to a 25% value share in 2015. Is this an error in excel or was there a seismic change in 2015?]

Economic conditions set to impact packaged food over the forecast period

The forecast period is expected to see a lower constant 2015 value CAGR when compared to the review period CAGR. This prediction is based on a number of factors, including the economic climate which is having a negative impact on consumer spending levels, as well as price competition between the major retailers. Price competition between retailers has squeezed the margins of manufacturers, which while good for consumers and volume growth, means that investment in new product development will be subdued moving forward, relative to what was seen during the review period, as manufacturers seek to make the most of the limited resources they have.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in New Zealand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Packaged food industry in New Zealand, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in New Zealand for free:

The Packaged food in New Zealand market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Packaged food in New Zealand?
  • What are the major brands in New Zealand?
  • As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?
  • How is private label performing in the wake of retail consolidation and the global economic hangover?
  • Do consumers want value for money or added value?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Packaged Food in New Zealand - Industry Overview

EXECUTIVE SUMMARY

Economic instability in 2015

Cuisine diversifying

Competitive environment remains stable

Supermarkets continue to dominate

Economic conditions set to impact packaged food over the forecast period

KEY TRENDS AND DEVELOPMENTS

Changing economic situation

Social responsibility

Private label expansion strategies

Changing consumption preferences

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to foodservice

Trends: Consumer foodservice

Prospects

Category Data

  • Table 1 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  • Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  • Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

MARKET DATA

  • Table 5 Sales of Packaged Food by Category: Volume 2010-2015
  • Table 6 Sales of Packaged Food by Category: Value 2010-2015
  • Table 7 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 8 Sales of Packaged Food by Category: % Value Growth 2010-2015
  • Table 9 GBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 10 NBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 11 LBN Brand Shares of Packaged Food: % Value 2012-2015
  • Table 12 Penetration of Private Label by Category: % Value 2010-2015
  • Table 13 Distribution of Packaged Food by Format: % Value 2010-2015
  • Table 14 Distribution of Packaged Food by Format and Category: % Value 2015
  • Table 15 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  • Table 16 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  • Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

SOURCES

  • Summary 1 Research Sources

Packaged Food in New Zealand - Company Profiles

Fonterra Brands (NZ) Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Fonterra Brands (NZ) Ltd: Key Facts
  • Summary 3 Fonterra Co-operative Group: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 4 Fonterra Brands (NZ) Ltd: Competitive Position 2015

Gilmours Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Gilmours Ltd: Key Facts

COMPETITIVE POSITIONING

Goodman Fielder New Zealand Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Goodman Fielder New Zealand Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 7 Goodman Fielder New Zealand Ltd: Competitive Position 2015

Heinz Wattie's Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Heinz Wattie’s Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 9 Heinz Wattie’s Ltd: Competitive Position 2015

Progressive Enterprises Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 10 Progressive Enterprises Ltd: Key Facts
  • Summary 11 Progressive Enterprises Ltd: Operational Indicators

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 12 Progressive Enterprises Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 13 Progressive Enterprises Ltd: Competitive Position 2015

RJ's Licorice Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 14 RJ’s Licorice Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 15 RJ’s Licorice: Competitive Position 2015

Sanitarium Health Food Co, The in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 16 The Sanitarium Health Food Co: Key Facts

COMPETITIVE POSITIONING

  • Summary 17 The Sanitarium Health Food Co: Competitive Position 2015

Vitaco Health NZ Ltd in Packaged Food (New Zealand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 18 Vitaco Health NZ Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 19 Vitaco Health NZ Ltd: Competitive Position 2015

Baby Food in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 19 Sales of Baby Food by Category: Volume 2010-2015
  • Table 20 Sales of Baby Food by Category: Value 2010-2015
  • Table 21 Sales of Baby Food by Category: % Volume Growth 2010-2015
  • Table 22 Sales of Baby Food by Category: % Value Growth 2010-2015
  • Table 23 NBO Company Shares of Baby Food: % Value 2011-2015
  • Table 24 LBN Brand Shares of Baby Food: % Value 2012-2015
  • Table 25 Distribution of Baby Food by Format: % Value 2010-2015
  • Table 26 Forecast Sales of Baby Food by Category: Volume 2015-2020
  • Table 27 Forecast Sales of Baby Food by Category: Value 2015-2020
  • Table 28 Forecast Sales of Baby Food by Category: % Volume Growth 2015-2020
  • Table 29 Forecast Sales of Baby Food by Category: % Value Growth 2015-2020

Baked Goods in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 30 Sales of Baked Goods by Category: Volume 2010-2015
  • Table 31 Sales of Baked Goods by Category: Value 2010-2015
  • Table 32 Sales of Baked Goods by Category: % Volume Growth 2010-2015
  • Table 33 Sales of Baked Goods by Category: % Value Growth 2010-2015
  • Table 34 Sales of Packaged Bread by Type: % Value 2010-2015
  • Table 35 NBO Company Shares of Baked Goods: % Value 2011-2015
  • Table 36 LBN Brand Shares of Baked Goods: % Value 2012-2015
  • Table 37 Distribution of Baked Goods by Format: % Value 2010-2015
  • Table 38 Forecast Sales of Baked Goods by Category: Volume 2015-2020
  • Table 39 Forecast Sales of Baked Goods by Category: Value 2015-2020
  • Table 40 Forecast Sales of Baked Goods by Category: % Volume Growth 2015-2020
  • Table 41 Forecast Sales of Baked Goods by Category: % Value Growth 2015-2020

Biscuits and Snack Bars in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 42 Sales of Biscuits and Snack Bars by Category: Volume 2010-2015
  • Table 43 Sales of Biscuits and Snack Bars by Category: Value 2010-2015
  • Table 44 Sales of Biscuits and Snack Bars by Category: % Volume Growth 2010-2015
  • Table 45 Sales of Biscuits and Snack Bars by Category: % Value Growth 2010-2015
  • Table 46 NBO Company Shares of Biscuits and Snack Bars: % Value 2011-2015
  • Table 47 LBN Brand Shares of Biscuits and Snack Bars: % Value 2012-2015
  • Table 48 NBO Company Shares of Biscuits: % Value 2011-2015
  • Table 49 LBN Brand Shares of Biscuits: % Value 2012-2015
  • Table 50 NBO Company Shares of Snack Bars: % Value 2011-2015
  • Table 51 LBN Brand Shares of Snack Bars: % Value 2012-2015
  • Table 52 Distribution of Biscuits and Snack Bars by Format: % Value 2010-2015
  • Table 53 Distribution of Biscuits by Format: % Value 2010-2015
  • Table 54 Distribution of Snack Bars by Format: % Value 2010-2015
  • Table 55 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2015-2020
  • Table 56 Forecast Sales of Biscuits and Snack Bars by Category: Value 2015-2020
  • Table 57 Forecast Sales of Biscuits and Snack Bars by Category: % Volume Growth 2015-2020
  • Table 58 Forecast Sales of Biscuits and Snack Bars by Category: % Value Growth 2015-2020

Breakfast Cereals in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 59 Sales of Breakfast Cereals by Category: Volume 2010-2015
  • Table 60 Sales of Breakfast Cereals by Category: Value 2010-2015
  • Table 61 Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
  • Table 62 Sales of Breakfast Cereals by Category: % Value Growth 2010-2015
  • Table 63 NBO Company Shares of Breakfast Cereals: % Value 2011-2015
  • Table 64 LBN Brand Shares of Breakfast Cereals: % Value 2012-2015
  • Table 65 Distribution of Breakfast Cereals by Format: % Value 2010-2015
  • Table 66 Forecast Sales of Breakfast Cereals by Category: Volume 2015-2020
  • Table 67 Forecast Sales of Breakfast Cereals by Category: Value 2015-2020
  • Table 68 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020
  • Table 69 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2015-2020

Cheese in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 70 Sales of Cheese by Category: Volume 2010-2015
  • Table 71 Sales of Cheese by Category: Value 2010-2015
  • Table 72 Sales of Cheese by Category: % Volume Growth 2010-2015
  • Table 73 Sales of Cheese by Category: % Value Growth 2010-2015
  • Table 74 Sales of Cheese by Category: % Volume Growth 2010-2015
  • Table 75 Sales of Cheese by Category: % Value Growth 2010-2015
  • Table 76 Sales of Unprocessed Cheese by Type: % Value Breakdown 2010-2015
  • Table 77 NBO Company Shares of Cheese: % Value 2011-2015
  • Table 78 LBN Brand Shares of Cheese: % Value 2012-2015
  • Table 79 Distribution of Cheese by Format: % Value 2010-2015
  • Table 80 Forecast Sales of Cheese by Category: Volume 2015-2020
  • Table 81 Forecast Sales of Cheese by Category: Value 2015-2020
  • Table 82 Forecast Sales of Cheese by Category: % Volume Growth 2015-2020
  • Table 83 Forecast Sales of Cheese by Category: % Value Growth 2015-2020

Chocolate Confectionery in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 84 Sales of Chocolate Confectionery by Category: Volume 2010-2015
  • Table 85 Sales of Chocolate Confectionery by Category: Value 2010-2015
  • Table 86 Sales of Chocolate Confectionery by Category: % Volume Growth 2010-2015
  • Table 87 Sales of Chocolate Confectionery by Category: % Value Growth 2010-2015
  • Table 88 Sales of Chocolate Tablets by Type: % Value Breakdown 2010-2015
  • Table 89 NBO Company Shares of Chocolate Confectionery: % Value 2011-2015
  • Table 90 LBN Brand Shares of Chocolate Confectionery: % Value 2012-2015
  • Table 91 Distribution of Chocolate Confectionery by Format: % Value 2010-2015
  • Table 92 Forecast Sales of Chocolate Confectionery by Category: Volume 2015-2020
  • Table 93 Forecast Sales of Chocolate Confectionery by Category: Value 2015-2020
  • Table 94 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020
  • Table 95 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020

Drinking Milk Products in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 96 Sales of Drinking Milk Products by Category: Volume 2010-2015
  • Table 97 Sales of Drinking Milk Products by Category: Value 2010-2015
  • Table 98 Sales of Drinking Milk Products by Category: % Volume Growth 2010-2015
  • Table 99 Sales of Drinking Milk Products by Category: % Value Growth 2010-2015
  • Table 100 NBO Company Shares of Drinking Milk Products: % Value 2011-2015
  • Table 101 LBN Brand Shares of Drinking Milk Products: % Value 2012-2015
  • Table 102 Distribution of Drinking Milk Products by Format: % Value 2010-2015
  • Table 103 Forecast Sales of Drinking Milk Products Products by Category: Volume 2015-2020
  • Table 104 Forecast Sales of Drinking Milk Products Products by Category: Value 2015-2020
  • Table 105 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2015-2020
  • Table 106 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2015-2020

Gum in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 107 Sales of Gum by Category: Volume 2010-2015
  • Table 108 Sales of Gum by Category: Value 2010-2015
  • Table 109 Sales of Gum by Category: % Volume Growth 2010-2015
  • Table 110 Sales of Gum by Category: % Value Growth 2010-2015
  • Table 111 Sales of Gum by Flavour: Rankings 2010-2015
  • Table 112 NBO Company Shares of Gum: % Value 2011-2015
  • Table 113 LBN Brand Shares of Gum: % Value 2012-2015
  • Table 114 Distribution of Gum by Format: % Value 2010-2015
  • Table 115 Forecast Sales of Gum by Category: Volume 2015-2020
  • Table 116 Forecast Sales of Gum by Category: Value 2015-2020
  • Table 117 Forecast Sales of Gum by Category: % Volume Growth 2015-2020
  • Table 118 Forecast Sales of Gum by Category: % Value Growth 2015-2020

Ice Cream and Frozen Desserts in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 119 Sales of Ice Cream and Frozen Desserts by Category: Volume 2010-2015
  • Table 120 Sales of Ice Cream and Frozen Desserts by Category: Value 2010-2015
  • Table 121 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2010-2015
  • Table 122 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2010-2015
  • Table 123 Sales of Ice Cream by Leading Flavours: Rankings 2010-2015
  • Table 124 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2011-2015
  • Table 125 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2012-2015
  • Table 126 NBO Company Shares of Ice Cream: % Value 2011-2015
  • Table 127 LBN Brand Shares of Ice Cream: % Value 2012-2015
  • Table 128 NBO Company Shares of Impulse Ice Cream: % Value 2011-2015
  • Table 129 LBN Brand Shares of Impulse Ice Cream: % Value 2012-2015
  • Table 130 NBO Company Shares of Take-home Ice Cream: % Value 2011-2015
  • Table 131 LBN Brand Shares of Take-home Ice Cream: % Value 2012-2015
  • Table 132 NBO Company Shares of Frozen Desserts: % Value 2011-2015
  • Table 133 LBN Brand Shares of Frozen Desserts: % Value 2012-2015
  • Table 134 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2010-2015
  • Table 135 Distribution of Ice Cream by Format: % Value 2010-2015
  • Table 136 Distribution of Frozen Desserts by Format: % Value 2010-2015
  • Table 137 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020
  • Table 138 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020
  • Table 139 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020
  • Table 140 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020

Oils and Fats in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 141 Sales of Oils and Fats by Category: Volume 2010-2015
  • Table 142 Sales of Oils and Fats by Category: Value 2010-2015
  • Table 143 Sales of Oils and Fats by Category: % Volume Growth 2010-2015
  • Table 144 Sales of Oils and Fats by Category: % Value Growth 2010-2015
  • Table 145 NBO Company Shares of Oils and Fats: % Value 2011-2015
  • Table 146 LBN Brand Shares of Oils and Fats: % Value 2012-2015
  • Table 147 Distribution of Oils and Fats by Format: % Value 2010-2015
  • Table 148 Forecast Sales of Oils and Fats by Category: Volume 2015-2020
  • Table 149 Forecast Sales of Oils and Fats by Category: Value 2015-2020
  • Table 150 Forecast Sales of Oils and Fats by Category: % Volume Growth 2015-2020
  • Table 151 Forecast Sales of Oils and Fats by Category: % Value Growth 2015-2020

Other Dairy in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 152 Sales of Other Dairy by Category: Volume 2010-2015
  • Table 153 Sales of Other Dairy by Category: Value 2010-2015
  • Table 154 Sales of Other Dairy by Category: % Volume Growth 2010-2015
  • Table 155 Sales of Other Dairy by Category: % Value Growth 2010-2015
  • Table 156 Sales of Cream by Type: % Value Breakdown 2010-2015
  • Table 157 Distribution of Other Dairy by Format: % Value 2010-2015
  • Table 158 Forecast Sales of Other Dairy by Category: Volume 2015-2020
  • Table 159 Forecast Sales of Other Dairy by Category: Value 2015-2020
  • Table 160 Forecast Sales of Other Dairy by Category: % Volume Growth 2015-2020
  • Table 161 Forecast Sales of Other Dairy by Category: % Value Growth 2015-2020

Processed Fruit and Vegetables in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 162 Sales of Processed Fruit and Vegetables by Category: Volume 2010-2015
  • Table 163 Sales of Processed Fruit and Vegetables by Category: Value 2010-2015
  • Table 164 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2010-2015
  • Table 165 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2010-2015
  • Table 166 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2010-2015
  • Table 167 NBO Company Shares of Processed Fruit and Vegetables: % Value 2011-2015
  • Table 168 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2012-2015
  • Table 169 Distribution of Processed Fruit and Vegetables by Format: % Value 2010-2015
  • Table 170 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020
  • Table 171 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
  • Table 172 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020
  • Table 173 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020

Processed Meat and Seafood in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 174 Sales of Processed Meat and Seafood by Category: Volume 2010-2015
  • Table 175 Sales of Processed Meat and Seafood by Category: Value 2010-2015
  • Table 176 Sales of Processed Meat and Seafood by Category: % Volume Growth 2010-2015
  • Table 177 Sales of Processed Meat and Seafood by Category: % Value Growth 2010-2015
  • Table 178 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2010-2015
  • Table 179 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2010-2015
  • Table 180 NBO Company Shares of Processed Meat and Seafood: % Value 2011-2015
  • Table 181 LBN Brand Shares of Processed Meat and Seafood: % Value 2012-2015
  • Table 182 Distribution of Processed Meat and Seafood by Format: % Value 2010-2015
  • Table 183 Forecast Sales of Processed Meat and Seafood by Category: Volume 2015-2020
  • Table 184 Forecast Sales of Processed Meat and Seafood by Category: Value 2015-2020
  • Table 185 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020
  • Table 186 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020

Ready Meals in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 187 Sales of Ready Meals by Category: Volume 2010-2015
  • Table 188 Sales of Ready Meals by Category: Value 2010-2015
  • Table 189 Sales of Ready Meals by Category: % Volume Growth 2010-2015
  • Table 190 Sales of Ready Meals by Category: % Value Growth 2010-2015
  • Table 191 Sales of Chilled Ready Meals by Ethnicity: % Value 2010-2015
  • Table 192 Sales of Frozen Ready Meals by Ethnicity: % Value 2010-2015
  • Table 193 NBO Company Shares of Ready Meals: % Value 2011-2015
  • Table 194 LBN Brand Shares of Ready Meals: % Value 2012-2015
  • Table 195 Distribution of Ready Meals by Format: % Value 2010-2015
  • Table 196 Forecast Sales of Ready Meals by Category: Volume 2015-2020
  • Table 197 Forecast Sales of Ready Meals by Category: Value 2015-2020
  • Table 198 Forecast Sales of Ready Meals by Category: % Volume Growth 2015-2020
  • Table 199 Forecast Sales of Ready Meals by Category: % Value Growth 2015-2020

Rice, Pasta and Noodles in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 200 Sales of Rice, Pasta and Noodles by Category: Volume 2010-2015
  • Table 201 Sales of Rice, Pasta and Noodles by Category: Value 2010-2015
  • Table 202 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2010-2015
  • Table 203 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2010-2015
  • Table 204 Sales of Instant Noodles by Leading Flavours: Rankings 2010-2015
  • Table 205 NBO Company Shares of Rice, Pasta and Noodles: % Value 2011-2015
  • Table 206 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2012-2015
  • Table 207 NBO Company Shares of Rice: % Value 2011-2015
  • Table 208 LBN Brand Shares of Rice: % Value 2012-2015
  • Table 209 NBO Company Shares of Pasta: % Value 2011-2015
  • Table 210 LBN Brand Shares of Pasta: % Value 2012-2015
  • Table 211 NBO Company Shares of Noodles: % Value 2011-2015
  • Table 212 LBN Brand Shares of Noodles: % Value 2012-2015
  • Table 213 Distribution of Rice, Pasta and Noodles by Format: % Value 2010-2015
  • Table 214 Distribution of Rice by Format: % Value 2010-2015
  • Table 215 Distribution of Pasta by Format: % Value 2010-2015
  • Table 216 Distribution of Noodles by Format: % Value 2010-2015
  • Table 217 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
  • Table 218 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
  • Table 219 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020
  • Table 220 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020

Sauces, Dressings and Condiments in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 221 Sales of Sauces, Dressings and Condiments by Category: Volume 2010-2015
  • Table 222 Sales of Sauces, Dressings and Condiments by Category: Value 2010-2015
  • Table 223 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2010-2015
  • Table 224 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2010-2015
  • Table 225 Sales of Wet/Cooking Sauces by Type: % Value Breakdown 2010-2015
  • Table 226 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2011-2015
  • Table 227 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2012-2015
  • Table 228 Distribution of Sauces, Dressings and Condiments by Format: % Value 2010-2015
  • Table 229 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020
  • Table 230 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020
  • Table 231 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020
  • Table 232 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020

Soup in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 233 Sales of Soup by Category: Volume 2010-2015
  • Table 234 Sales of Soup by Category: Value 2010-2015
  • Table 235 Sales of Soup by Category: % Volume Growth 2010-2015
  • Table 236 Sales of Soup by Category: % Value Growth 2010-2015
  • Table 237 Sales of Soup by by Leading Flavours: Rankings 2010-2015
  • Table 238 NBO Company Shares of Soup: % Value 2011-2015
  • Table 239 LBN Brand Shares of Soup: % Value 2012-2015
  • Table 240 Distribution of Soup by Format: % Value 2010-2015
  • Table 241 Forecast Sales of Soup by Category: Volume 2015-2020
  • Table 242 Forecast Sales of Soup by Category: Value 2015-2020
  • Table 243 Forecast Sales of Soup by Category: % Volume Growth 2015-2020
  • Table 244 Forecast Sales of Soup by Category: % Value Growth 2015-2020

Spreads in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 245 Sales of Spreads by Category: Volume 2010-2015
  • Table 246 Sales of Spreads by Category: Value 2010-2015
  • Table 247 Sales of Spreads by Category: % Volume Growth 2010-2015
  • Table 248 Sales of Spreads by Category: % Value Growth 2010-2015
  • Table 249 Sales of Jams and Preserves by Leading Flavours: Rankings 2010-2015
  • Table 250 NBO Company Shares of Spreads: % Value 2011-2015
  • Table 251 LBN Brand Shares of Spreads: % Value 2012-2015
  • Table 252 Distribution of Spreads by Format: % Value 2010-2015
  • Table 253 Forecast Sales of Spreads by Category: Volume 2015-2020
  • Table 254 Forecast Sales of Spreads by Category: Value 2015-2020
  • Table 255 Forecast Sales of Spreads by Category: % Volume Growth 2015-2020
  • Table 256 Forecast Sales of Spreads by Category: % Value Growth 2015-2020

Sugar Confectionery in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Summary 20 Other Sugar confectionery: Product Types
  • Table 257 Sales of Sugar Confectionery by Category: Volume 2010-2015
  • Table 258 Sales of Sugar Confectionery by Category: Value 2010-2015
  • Table 259 Sales of Sugar Confectionery by Category: % Volume Growth 2010-2015
  • Table 260 Sales of Sugar Confectionery by Category: % Value Growth 2010-2015
  • Table 261 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2010-2015
  • Table 262 NBO Company Shares of Sugar Confectionery: % Value 2011-2015
  • Table 263 LBN Brand Shares of Sugar Confectionery: % Value 2012-2015
  • Table 264 Distribution of Sugar Confectionery by Format: % Value 2010-2015
  • Table 265 Forecast Sales of Sugar Confectionery by Category: Volume 2015-2020
  • Table 266 Forecast Sales of Sugar Confectionery by Category: Value 2015-2020
  • Table 267 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020
  • Table 268 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2015-2020

Sweet and Savoury Snacks in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 269 Sales of Sweet and Savoury Snacks by Category: Volume 2010-2015
  • Table 270 Sales of Sweet and Savoury Snacks by Category: Value 2010-2015
  • Table 271 Sales of Sweet and Savoury Snacks by Category: % Volume Growth 2010-2015
  • Table 272 Sales of Sweet and Savoury Snacks by Category: % Value Growth 2010-2015
  • Table 273 NBO Company Shares of Sweet and Savoury Snacks: % Value 2011-2015
  • Table 274 LBN Brand Shares of Sweet and Savoury Snacks: % Value 2012-2015
  • Table 275 Distribution of Sweet and Savoury Snacks by Format: % Value 2010-2015
  • Table 276 Forecast Sales of Sweet and Savoury Snacks by Category: Volume 2015-2020
  • Table 277 Forecast Sales of Sweet and Savoury Snacks by Category: Value 2015-2020
  • Table 278 Forecast Sales of Sweet and Savoury Snacks by Category: % Volume Growth 2015-2020
  • Table 279 Forecast Sales of Sweet and Savoury Snacks by Category: % Value Growth 2015-2020
  • Summary 21 Other Sweet and Savoury Snacks: Product Types

Yoghurt and Sour Milk Products in New Zealand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 280 Sales of Yoghurt and Sour Milk Products by Category: Volume 2010-2015
  • Table 281 Sales of Yoghurt and Sour Milk Products by Category: Value 2010-2015
  • Table 282 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2010-2015
  • Table 283 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2010-2015
  • Table 284 Sales of Flavoured Yoghurt by Flavour: Rankings 2010-2015
  • Table 285 Sales of Fruited Yoghurt by Flavour: Rankings 2010-2015
  • Table 286 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2011-2015
  • Table 287 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2012-2015
  • Table 288 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2010-2015
  • Table 289 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
  • Table 290 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
  • Table 291 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
  • Table 292 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020

Segmentation

This market research report includes the following:

  • Packaged Food
    • Baby Food
      • Dried Baby Food
      • Prepared Baby Food
      • Milk Formula
        • Standard Milk Formula
          • Liquid Standard Milk Formula
          • Powder Standard Milk Formula
        • Follow-on Milk Formula
          • Liquid Follow-on Milk Formula
          • Powder Follow-on Milk Formula
        • Toddler Milk Formula
          • Liquid Toddler Milk Formula
          • Powder Toddler Milk Formula
        • Special Baby Milk Formula
          • Liquid Special Baby Milk Formula
          • Powder Special Baby Milk Formula
      • Other Baby Food
    • Baked Goods
      • Bread
        • Bread Substitutes
        • Packaged Bread
        • Unpackaged Bread
      • Cakes
        • Packaged Cakes
        • Unpackaged Cakes
      • Dessert Mixes
      • Frozen Baked Goods
      • Pastries
        • Packaged Pastries
        • Unpackaged Pastries
    • Biscuits and Snack Bars
      • Biscuits
        • Savoury Biscuits
        • Sweet Biscuits
          • Alfajores
          • Chocolate Coated Biscuits
          • Cookies
          • Filled Biscuits
          • Plain Biscuits
          • Sandwich Biscuits
          • Wafers
      • Snack Bars
        • Breakfast Bars
        • Energy and Nutrition Bars
        • Fruit Bars
        • Granola Bars
        • Other Snack Bars
    • Breakfast Cereals
      • Hot Cereals
      • RTE Cereals
        • Children's Breakfast Cereals
        • Family Breakfast Cereals
          • Flakes
          • Muesli
          • Other RTE Cereals
    • Confectionery
      • Chocolate Confectionery
        • Bagged Selflines/Softlines
        • Boxed Assortments
          • Standard Boxed Assortments
          • Twist Wrapped Miniatures
        • Chocolate with Toys
        • Countlines
        • Seasonal Chocolate
        • Tablets
        • Other Chocolate Confectionery
      • Gum
        • Bubble Gum
        • Chewing Gum
      • Sugar Confectionery
        • Boiled Sweets
        • Liquorice
        • Lollipops
        • Medicated Confectionery
        • Mints
          • Power Mints
          • Standard Mints
        • Pastilles, Gums, Jellies and Chews
        • Toffees, Caramels and Nougat
        • Other Sugar Confectionery
    • Dairy
      • Cheese
        • Processed Cheese
          • Spreadable Processed Cheese
          • Other Processed Cheese
        • Unprocessed Cheese
          • Hard Cheese
            • Packaged Hard Cheese
            • Unpackaged Hard Cheese
          • Soft Cheese
      • Drinking Milk Products
        • Flavoured Milk Drinks
          • Dairy Only Flavoured Milk Drinks
          • Flavoured Milk Drinks with Fruit Juice
        • Milk
          • Cow's Milk
            • Fresh Milk
              • Fat-free Fresh Milk
              • Semi Skimmed Fresh Milk
              • Full Fat Fresh Milk
            • Shelf Stable Milk
              • Fat-free Shelf Stable Milk
              • Semi Skimmed Shelf Stable Milk
              • Full Fat Shelf Stable Milk
          • Goat Milk
        • Powder Milk
        • Non-Dairy Milk Alternatives
          • Soy Drinks
          • Soy Milk
          • Other Non-Dairy Milk Alternatives
      • Yoghurt and Sour Milk Products
        • Sour Milk Products
        • Yoghurt
          • Drinking Yoghurt
          • Flavoured Yoghurt
          • Fruited Yoghurt
          • Plain Yoghurt
      • Other Dairy
        • Chilled and Shelf Stable Desserts
          • Dairy-Based Desserts
            • Chilled Dairy-based Desserts
            • Shelf Stable Dairy-based Desserts
          • Soy-based Desserts
            • Chilled Soy-based Desserts
            • Shelf Stable Soy-based Desserts
        • Chilled Snacks
        • Coffee Whiteners
        • Condensed Milk
          • Flavoured Condensed Milk
          • Plain Condensed Milk
        • Cream
        • Fromage Frais and Quark
          • Flavoured Fromage Frais and Quark
          • Plain Fromage Frais and Quark
          • Savoury Fromage Frais and Quark
    • Ice Cream and Frozen Desserts
      • Ice Cream
        • Frozen Yoghurt
        • Impulse Ice Cream
          • Single Portion Dairy Ice Cream
          • Single Portion Water Ice Cream
        • Retail Artisanal Ice Cream
        • Take-Home Ice Cream
          • Take-Home Dairy Ice Cream
            • Bulk Dairy Ice Cream
            • Ice Cream Desserts
            • Multi-Pack Dairy Ice Cream
          • Take-Home Water Ice Cream
            • Bulk Water Ice Cream
            • Multi-Pack Water Ice Cream
      • Frozen Desserts
    • Oils and Fats
      • Butter
      • Cooking Fats
      • Margarine
      • Olive Oil
      • Spreadable Oils and Fats
      • Vegetable and Seed Oil
        • Corn Oil
        • Palm Oil
        • Rapeseed Oil
        • Soy Oil
        • Sunflower Oil
        • Other Vegetable and Seed Oil
    • Processed Fruit and Vegetables
      • Shelf Stable Fruit and Vegetables
        • Shelf Stable Beans
        • Shelf Stable Fruit
        • Shelf Stable Tomatoes
        • Shelf Stable Vegetables
      • Processed Frozen Fruit and Vegetables
        • Frozen Fruit
        • Frozen Processed Potatoes
        • Frozen Processed Vegetables
    • Processed Meat and Seafood
      • Processed Meat
        • Shelf Stable Meat
          • Shelf Stable Processed Red Meat
          • Shelf Stable Processed Poultry
        • Chilled Processed Meat
          • Chilled Processed Red Meat
          • Chilled Processed Poultry
        • Frozen Processed Meat
          • Frozen Processed Red Meat
          • Frozen Processed Poultry
      • Processed Seafood
        • Shelf Stable Seafood
        • Chilled Processed Seafood
        • Frozen Processed Seafood
      • Meat Substitutes
        • Chilled Meat Substitutes
        • Frozen Meat Substitutes
        • Shelf Stable Meat Substitutes
    • Ready Meals
      • Shelf Stable Ready Meals
      • Chilled Lunch Kits
      • Chilled Pizza
      • Chilled Ready Meals
      • Dinner Mixes
      • Dried Ready Meals
      • Frozen Pizza
      • Frozen Ready Meals
      • Prepared Salads
    • Rice, Pasta and Noodles
      • Rice
      • Noodles
        • Chilled Noodles
        • Frozen Noodles
        • Instant Noodles
          • Instant Noodle Cups
          • Instant Noodle Pouches
        • Plain Noodles
        • Snack Noodles
      • Pasta
        • Canned Pasta
        • Chilled Pasta
        • Dried Pasta
    • Sauces, Dressings and Condiments
      • Cooking Sauces
        • Bouillon
          • Gravy Cubes and Powders
          • Liquid Stocks and Fonds
          • Stock Cubes and Powders
        • Dry Sauces
        • Herbs and Spices
        • Monosodium Glutamate
        • Pasta Sauces
        • Wet/Cooking Sauces
      • Dips
      • Pickled Products
      • Table Sauces
        • Barbecue Sauces
        • Fish Sauces
        • Ketchup
        • Mayonnaise
        • Mustard
        • Oyster Sauces
        • Salad Dressings
        • Soy Sauces
        • Chili Sauces
        • Other Table Sauces
      • Tomato Pastes and Purées
      • Other Sauces, Dressings and Condiments
    • Soup
      • Shelf Stable Soup
      • Chilled Soup
      • Dehydrated Soup
      • Frozen Soup
      • Instant Soup
      • UHT Soup
    • Spreads
      • Honey
      • Chocolate Spreads
      • Jams and Preserves
      • Nut and Seed Based Spreads
      • Yeast-based Spreads
    • Sweet and Savoury Snacks
      • Fruit Snacks
      • Nuts
      • Crisps
      • Extruded Snacks
      • Popcorn
      • Pretzels
      • Tortilla Chips
      • Other Sweet and Savoury Snacks

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis By Ethnicity
  • Analysis by Flavour
  • Analysis by Format
  • Analysis by Type
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail rtd volume
  • Retail rtd volume % growth
  • Retail rtd volume per capita
  • Foodservice rtd volume
  • Foodservice rtd volume % growth
  • Foodservice rtd volume per capita
  • Total rtd volume
  • Total rtd volume % growth
  • Total rtd volume per capita
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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