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Country Report

Nigeria Flag Packaged Food in Nigeria

| Pages: 212

Price: US$6,500

About this Report

EXECUTIVE SUMMARY

Packaged food remains one of the best performing fmcg industries in nigeria

Packaged food is one of the best performing consumer goods industries in Nigeria. Current value growth in packaged food was stronger in 2013 than the CAGR recorded over the entire review period as growth in the category continues to accelerate in line with the ongoing shift among Nigerians away from unpackaged, unbranded food towards branded packaged food as well as general trends such as the rapid growth in the overall population of Nigeria, increasing urbanisation and changing consumer lifestyles. There remains creative innovation in various packaged food categories such as noodles, dairy and bakery as well as strong below-the-line and above-the-line marketing activity, with direct distribution a key to companies winning over consumers.

The rise of modern retailing contributes to growth in new products

During 2013, packaged food continued to benefit from the fast growth of modern grocery retail channels such as supermarkets and hypermarkets, with chains such as Shoprite and Spar prominent. In addition, the number of small independent grocers, which tend to self-label as ‘supermarkets’ in Nigeria despite their small sizes, is increasing. These outlets tend to stock mainly packaged food, generally of Western origin. Nigeria’s modern grocery retailers chains are better equipped to offer products such as chocolate confectionery, which traditionally was very difficult to retail in Nigeria due to the very hot weather and the inconsistent electricity supply. In addition to this trend, there is rising demand for novel, Western-style products among Nigeria’s rapidly growing population, whose tastes are changing, particularly the young population.

Competitive landscape is fragmented with strong performances from local players

Several players compete for share in packaged food, with no major company dominant in the industry. Most of these leading companies are local players such as Promasidor Nigeria Ltd, De-United Food Industries and Yale Food Nigeria Ltd, whilst longstanding Nigerian representatives of multinational players such as Cadbury Nigeria Plc and Nestlé Nigeria Plc also have a strong presence. Foreign-owned brands dominate, however, because it is common for large international companies to form alliances with Nigerian companies to repackage and/or market their products in Nigeria, which lowers the risks associated with entering the industry. It also enables the international company to benefit from the existing marketing and distribution capabilities of the Nigerian company.

Traditional distribution channels remain strong but modern channels are growing

Nigerians traditionally do their food shopping in open markets, included in other grocery retailers, and independent small grocers, which are mainly small neighbourhood grocery stores. Modern channels such as supermarkets and hypermarkets maintained minimal value shares in packaged food in 2012, although the channel developed very rapidly over review period and this trend is expected to continue registering strong growth during the forecast period. These outlets stock a wider range of packaged food than traditional distribution channels, in which sales of unpackaged food are common, encouraging growth in sales of Western style food in particular.

Bright prospects for packaged food over the forecast period

As the population of Nigeria continues to grow amidst high levels of urbanisation, packaged food has very bright growth prospects. However, the incomes of a high proportion of the Nigerian population remain quite low and no dramatic increases are expected in this respect over the forecast period, limiting value growth in packaged food. On the other hand, a small minority of the population, including those involved in real estate development, are set to record strong growth in their incomes over the forecast period, making it more likely that they will demand more expensive types of packaged food. Thus, the increasing sophistication of Nigerian consumers and improving product quality will also be drivers of growth in packaged food over the forecast period. In addition, packaged food items which are fast and convenient to prepare such as noodles are set to continue recording dynamic growth in Nigeria during the forecast period, whilst growth in the number of Nigerian women in employment will also boost demand in categories such as baby food.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Packaged Food industry in Nigeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Packaged Food industry in Nigeria, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Nigeria for free:

The Packaged Food in Nigeria market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Packaged Food in Nigeria?
  • What are the major brands in Nigeria?
  • As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?
  • How is private label performing in the wake of retail consolidation and the global economic hangover?
  • Do consumers want value for money or added value?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Packaged Food in Nigeria - Industry Overview

EXECUTIVE SUMMARY

Packaged food remains one of the best performing fmcg industries in nigeria

The rise of modern retailing contributes to growth in new products

Competitive landscape is fragmented with strong performances from local players

Traditional distribution channels remain strong but modern channels are growing

Bright prospects for packaged food over the forecast period

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
  • Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
  • Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 5 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
  • Table 6 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
  • Table 7 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
  • Table 8 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
  • Table 9 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
  • Table 10 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
  • Table 11 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
  • Table 12 Forecast Sales of Impulse and Indulgence Products by Category: Value 2013-2018
  • Table 13 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2013-2018
  • Table 14 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2013-2018

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 15 Sales of Meal Solutions by Category: Volume 2008-2013
  • Table 16 Sales of Meal Solutions by Category: Value 2008-2013
  • Table 17 Sales of Meal Solutions by Category: % Volume Growth 2008-2013
  • Table 18 Sales of Meal Solutions by Category: % Value Growth 2008-2013
  • Table 19 NBO Company Shares of Meal Solutions: % Value 2009-2013
  • Table 20 LBN Brand Shares of Meal Solutions: % Value 2010-2013
  • Table 21 Forecast Sales of Meal Solutions by Category: Volume 2013-2018
  • Table 22 Forecast Sales of Meal Solutions by Category: Value 2013-2018
  • Table 23 Forecast Sales of Meal Solutions by Category: % Volume Growth 2013-2018
  • Table 24 Forecast Sales of Meal Solutions by Category: % Value Growth 2013-2018

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 25 Sales of Nutrition/Staples by Category: Volume 2008-2013
  • Table 26 Sales of Nutrition/Staples by Category: Value 2008-2013
  • Table 27 Sales of Nutrition/Staples by Category: % Volume Growth 2008-2013
  • Table 28 Sales of Nutrition/Staples by Category: % Value Growth 2008-2013
  • Table 29 NBO Company Shares of Nutrition/Staples: % Value 2009-2013
  • Table 30 LBN Brand Shares of Nutrition/Staples: % Value 2010-2013
  • Table 31 Forecast Sales of Nutrition/Staples by Category: Volume 2013-2018
  • Table 32 Forecast Sales of Nutrition/Staples by Category: Value 2013-2018
  • Table 33 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2013-2018
  • Table 34 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2013-2018

MARKET DATA

  • Table 35 Sales of Packaged Food by Category: Volume 2008-2013
  • Table 36 Sales of Packaged Food by Category: Value 2008-2013
  • Table 37 Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 38 Sales of Packaged Food by Category: % Value Growth 2008-2013
  • Table 39 GBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 40 NBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 41 LBN Brand Shares of Packaged Food: % Value 2010-2013
  • Table 42 Distribution of Packaged Food by Format: % Value 2008-2013
  • Table 43 Distribution of Packaged Food by Format and Category: % Value 2013
  • Table 44 Forecast Sales of Packaged Food by Category: Volume 2013-2018
  • Table 45 Forecast Sales of Packaged Food by Category: Value 2013-2018
  • Table 46 Forecast Sales of Packaged Food by Category: % Volume Growth 2013-2018
  • Table 47 Forecast Sales of Packaged Food by Category: % Value Growth 2013-2018

SOURCES

  • Summary 1 Research Sources

Packaged Food in Nigeria - Company Profiles

Deli Foods Nigeria Ltd in Packaged Food (Nigeria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Deli Food Nigeria Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Deli Food Nigeria Ltd: Competitive Position 2013

De-United Foods Industries in Packaged Food (Nigeria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 De-United Food Industries: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 De-United Food Industries: Competitive Position 2013

Leventis Foods Ltd in Packaged Food (Nigeria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Leventis Food Ltd: Key Facts
  • Summary 7 Leventis Food Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 8 Leventis Food Ltd: Competitive Position 2013

Tantalizers Nigeria Plc in Packaged Food (Nigeria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Tantalizers Nigeria Plc: Key Facts
  • Summary 10 Tantalizers Nigeria Plc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

UAC Restaurants in Packaged Food (Nigeria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 11 UAC Restaurants: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Baby Food in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 48 Sales of Baby Food by Category: Volume 2008-2013
  • Table 49 Sales of Baby Food by Category: Value 2008-2013
  • Table 50 Sales of Baby Food by Category: % Volume Growth 2008-2013
  • Table 51 Sales of Baby Food by Category: % Value Growth 2008-2013
  • Table 52 Sales of Special Baby Milk Formula by Soy-based Vs Dairy-based: % Value 2013
  • Table 53 NBO Company Shares of Baby Food: % Value 2009-2013
  • Table 54 LBN Brand Shares of Baby Food: % Value 2010-2013
  • Table 55 Distribution of Baby Food by Format: % Value 2008-2013
  • Table 56 Forecast Sales of Baby Food by Category: Volume 2013-2018
  • Table 57 Forecast Sales of Baby Food by Category: Value 2013-2018
  • Table 58 Forecast Sales of Baby Food by Category: % Volume Growth 2013-2018
  • Table 59 Forecast Sales of Baby Food by Category: % Value Growth 2013-2018

Baked Goods in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 60 Sales of Baked Goods by Category: Volume 2008-2013
  • Table 61 Sales of Baked Goods by Category: Value 2008-2013
  • Table 62 Sales of Baked Goods by Category: % Volume Growth 2008-2013
  • Table 63 Sales of Baked Goods by Category: % Value Growth 2008-2013
  • Table 64 Sales of Packaged/Industrial Cakes by Single Portion vs Multi-pack: % Value 2008-2013
  • Table 65 NBO Company Shares of Baked Goods: % Value 2009-2013
  • Table 66 LBN Brand Shares of Baked Goods: % Value 2010-2013
  • Table 67 Distribution of Baked Goods by Format: % Value 2008-2013
  • Table 68 Forecast Sales of Baked Goods by Category: Volume 2012-2017
  • Table 69 Forecast Sales of Baked Goods by Category: Value 2012-2017
  • Table 70 Forecast Sales of Baked Goods by Category: % Volume Growth 2012-2017
  • Table 71 Forecast Sales of Baked Goods by Category: % Value Growth 2012-2017

Biscuits in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 72 Sales of Biscuits by Category: Volume 2008-2013
  • Table 73 Sales of Biscuits by Category: Value 2008-2013
  • Table 74 Sales of Biscuits by Category: % Volume Growth 2008-2013
  • Table 75 Sales of Biscuits by Category: % Value Growth 2008-2013
  • Table 76 NBO Company Shares of Biscuits: % Value 2009-2013
  • Table 77 LBN Brand Shares of Biscuits: % Value 2010-2013
  • Table 78 Distribution of Biscuits by Format: % Value 2008-2013
  • Table 79 Forecast Sales of Biscuits by Category: Volume 2012-2017
  • Table 80 Forecast Sales of Biscuits by Category: Value 2012-2017
  • Table 81 Forecast Sales of Biscuits by Category: % Volume Growth 2012-2017
  • Table 82 Forecast Sales of Biscuits by Category: % Value Growth 2012-2017

Breakfast Cereals in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 83 Sales of Breakfast Cereals by Category: Volume 2008-2013
  • Table 84 Sales of Breakfast Cereals by Category: Value 2008-2013
  • Table 85 Sales of Breakfast Cereals by Category: % Volume Growth 2008-2013
  • Table 86 Sales of Breakfast Cereals by Category: % Value Growth 2008-2013
  • Table 87 NBO Company Shares of Breakfast Cereals: % Value 2009-2013
  • Table 88 LBN Brand Shares of Breakfast Cereals: % Value 2010-2013
  • Table 89 Distribution of Breakfast Cereals by Format: % Value 2008-2013
  • Table 90 Forecast Sales of Breakfast Cereals by Category: Volume 2012-2017
  • Table 91 Forecast Sales of Breakfast Cereals by Category: Value 2012-2017
  • Table 92 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2012-2017
  • Table 93 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2012-2017

Canned/Preserved Food in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 94 Sales of Canned/Preserved Food by Category: Volume 2008-2013
  • Table 95 Sales of Canned/Preserved Food by Category: Value 2008-2013
  • Table 96 Sales of Canned/Preserved Food by Category: % Volume Growth 2008-2013
  • Table 97 Sales of Canned/Preserved Food by Category: % Value Growth 2008-2013
  • Table 98 NBO Company Shares of Canned/Preserved Food: % Value 2009-2013
  • Table 99 LBN Brand Shares of Canned/Preserved Food: % Value 2009-2012
  • Table 100 Distribution of Canned/Preserved Food by Format: % Value 2008-2013
  • Table 101 Forecast Sales of Canned/Preserved Food by Category: Volume 2013-2018
  • Table 102 Forecast Sales of Canned/Preserved Food by Category: Value 2013-2018
  • Table 103 Forecast Sales of Canned/Preserved Food by Category: % Volume Growth 2013-2018
  • Table 104 Forecast Sales of Canned/Preserved Food by Category: % Value Growth 2013-2018

Cheese in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 105 Sales of Cheese by Category: Volume 2008-2013
  • Table 106 Sales of Cheese by Category: Value 2008-2013
  • Table 107 Sales of Cheese by Category: % Volume Growth 2008-2013
  • Table 108 Sales of Cheese by Category: % Value Growth 2008-2013
  • Table 109 NBO Company Shares of Cheese: % Value 2009-2013
  • Table 110 LBN Brand Shares of Cheese: % Value 2010-2013
  • Table 111 Distribution of Cheese by Format: % Value 2008-2013
  • Table 112 Forecast Sales of Cheese by Category: Volume 2013-2018
  • Table 113 Forecast Sales of Cheese by Category: Value 2013-2018
  • Table 114 Forecast Sales of Cheese by Category: % Volume Growth 2013-2018
  • Table 115 Forecast Sales of Cheese by Category: % Value Growth 2013-2018

Chilled Processed Food in Nigeria - Category Analysis

TRENDS

Chocolate Confectionery in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 116 Sales of Chocolate Confectionery by Category: Volume 2008-2013
  • Table 117 Sales of Chocolate Confectionery by Category: Value 2008-2013
  • Table 118 Sales of Chocolate Confectionery by Category: % Volume Growth 2008-2013
  • Table 119 Sales of Chocolate Confectionery by Category: % Value Growth 2008-2013
  • Table 120 Sales of Chocolate Tablets by Type: % Value Breakdown 2008-2013
  • Table 121 NBO Company Shares of Chocolate Confectionery: % Value 2009-2013
  • Table 122 LBN Brand Shares of Chocolate Confectionery: % Value 2010-2013
  • Table 123 Distribution of Chocolate Confectionery by Format: % Value 2008-2013
  • Table 124 Forecast Sales of Chocolate Confectionery by Category: Volume 2013-2018
  • Table 125 Forecast Sales of Chocolate Confectionery by Category: Value 2013-2018
  • Table 126 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
  • Table 127 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
  • Summary 12 Other Chocolate Confectionery: Product Types

Dried Processed Food in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 128 Sales of Dried Processed Food by Category: Volume 2008-2013
  • Table 129 Sales of Dried Processed Food by Category: Value 2008-2013
  • Table 130 Sales of Dried Processed Food by Category: % Volume Growth 2008-2013
  • Table 131 Sales of Dried Processed Food by Category: % Value Growth 2008-2013
  • Table 132 NBO Company Shares of Dried Processed Food: % Value 2009-2013
  • Table 133 LBN Brand Shares of Dried Processed Food: % Value 2010-2013
  • Table 134 Distribution of Dried Processed Food by Format: % Value 2008-2013
  • Table 135 Forecast Sales of Dried Processed Food by Category: Volume 2013-2018
  • Table 136 Forecast Sales of Dried Processed Food by Category: Value 2013-2018
  • Table 137 Forecast Sales of Dried Processed Food by Category: % Volume Growth 2013-2018
  • Table 138 Forecast Sales of Dried Processed Food by Category: % Value Growth 2013-2018

Drinking Milk Products in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 139 Sales of Drinking Milk Products by Category: Volume 2008-2013
  • Table 140 Sales of Drinking Milk Products by Category: Value 2008-2013
  • Table 141 Sales of Drinking Milk Products by Category: % Volume Growth 2008-2013
  • Table 142 Sales of Drinking Milk Products by Category: % Value Growth 2008-2013
  • Table 143 NBO Company Shares of Drinking Milk Products: % Value 2009-2013
  • Table 144 LBN Brand Shares of Drinking Milk Products: % Value 2010-2013
  • Table 145 Distribution of Drinking Milk Products by Format: % Value 2008-2013
  • Table 146 Forecast Sales of Drinking Milk Products Products by Category: Volume 2013-2018
  • Table 147 Forecast Sales of Drinking Milk Products Products by Category: Value 2013-2018
  • Table 148 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2013-2018
  • Table 149 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2013-2018

Frozen Processed Food in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 150 Sales of Frozen Processed Food by Category: Volume 2008-2013
  • Table 151 Sales of Frozen Processed Food by Category: Value 2008-2013
  • Table 152 Sales of Frozen Processed Food by Category: % Volume Growth 2008-2013
  • Table 153 Sales of Frozen Processed Food by Category: % Value Growth 2008-2013
  • Table 154 NBO Company Shares of Frozen Processed Food: % Value 2009-2013
  • Table 155 LBN Brand Shares of Frozen Processed Food: % Value 2010-2013
  • Table 156 Distribution of Frozen Processed Food by Format: % Value 2008-2013
  • Table 157 Forecast Sales of Frozen Processed Food by Category: Volume 2013-2018
  • Table 158 Forecast Sales of Frozen Processed Food by Category: Value 2013-2018
  • Table 159 Forecast Sales of Frozen Processed Food by Category: % Volume Growth 2013-2018
  • Table 160 Forecast Sales of Frozen Processed Food by Category: % Value Growth 2013-2018

Gum in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 161 Sales of Gum by Category: Volume 2008-2013
  • Table 162 Sales of Gum by Category: Value 2008-2013
  • Table 163 Sales of Gum by Category: % Volume Growth 2008-2013
  • Table 164 Sales of Gum by Category: % Value Growth 2008-2013
  • Table 165 NBO Company Shares of Gum: % Value 2009-2013
  • Table 166 LBN Brand Shares of Gum: % Value 2010-2013
  • Table 167 Distribution of Gum by Format: % Value 2008-2013
  • Table 168 Forecast Sales of Gum by Category: Volume 2013-2018
  • Table 169 Forecast Sales of Gum by Category: Value 2013-2018
  • Table 170 Forecast Sales of Gum by Category: % Volume Growth 2013-2018
  • Table 171 Forecast Sales of Gum by Category: % Value Growth 2013-2018

Ice Cream in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 172 Sales of Ice Cream by Category: Volume 2008-2013
  • Table 173 Sales of Ice Cream by Category: Value 2008-2013
  • Table 174 Sales of Ice Cream by Category: % Volume Growth 2008-2013
  • Table 175 Sales of Ice Cream by Category: % Value Growth 2008-2013
  • Table 176 NBO Company Shares of Ice Cream: % Value 2009-2013
  • Table 177 LBN Brand Shares of Ice Cream: % Value 2010-2013
  • Table 178 Distribution of Ice Cream by Format: % Value 2008-2013
  • Table 179 Forecast Sales of Ice Cream by Category: Volume 2012-2017
  • Table 180 Forecast Sales of Ice Cream by Category: Value 2012-2017
  • Table 181 Forecast Sales of Ice Cream by Category: % Volume Growth 2012-2017
  • Table 182 Forecast Sales of Ice Cream by Category: % Value Growth 2012-2017

Meal Replacement in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 183 Sales of Meal Replacement by Category: Volume 2008-2013
  • Table 184 Sales of Meal Replacement by Category: Value 2008-2013
  • Table 185 Sales of Meal Replacement by Category: % Volume Growth 2008-2013
  • Table 186 Sales of Meal Replacement by Category: % Value Growth 2008-2013
  • Table 187 NBO Company Shares of Meal Replacement: % Value 2009-2013
  • Table 188 LBN Brand Shares of Meal Replacement: % Value 2010-2013
  • Table 189 Distribution of Meal Replacement by Format: % Value 2008-2013
  • Table 190 Forecast Sales of Meal Replacement by Category: Volume 2013-2018
  • Table 191 Forecast Sales of Meal Replacement by Category: Value 2013-2018
  • Table 192 Forecast Sales of Meal Replacement by Category: % Volume Growth 2013-2018
  • Table 193 Forecast Sales of Meal Replacement by Category: % Value Growth 2013-2018

Noodles in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 194 Sales of Noodles by Category: Volume 2008-2013
  • Table 195 Sales of Noodles by Category: Value 2008-2013
  • Table 196 Sales of Noodles by Category: % Volume Growth 2008-2013
  • Table 197 Sales of Noodles by Category: % Value Growth 2008-2013
  • Table 198 NBO Company Shares of Noodles: % Value 2009-2013
  • Table 199 LBN Brand Shares of Noodles: % Value 2010-2013
  • Table 200 Distribution of Noodles by Format: % Value 2008-2013
  • Table 201 Forecast Sales of Noodles by Category: Volume 2013-2018
  • Table 202 Forecast Sales of Noodles by Category: Value 2013-2018
  • Table 203 Forecast Sales of Noodles by Category: % Volume Growth 2013-2018
  • Table 204 Forecast Sales of Noodles by Category: % Value Growth 2013-2018

Oils and Fats in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 205 Sales of Oils and Fats by Category: Volume 2008-2013
  • Table 206 Sales of Oils and Fats by Category: Value 2008-2013
  • Table 207 Sales of Oils and Fats by Category: % Volume Growth 2008-2013
  • Table 208 Sales of Oils and Fats by Category: % Value Growth 2008-2013
  • Table 209 NBO Company Shares of Oils and Fats: % Value 2009-2013
  • Table 210 LBN Brand Shares of Oils and Fats: % Value 2010-2013
  • Table 211 Distribution of Oils and Fats by Format: % Value 2008-2013
  • Table 212 Forecast Sales of Oils and Fats by Category: Volume 2012-2017
  • Table 213 Forecast Sales of Oils and Fats by Category: Value 2012-2017
  • Table 214 Forecast Sales of Oils and Fats by Category: % Volume Growth 2012-2017
  • Table 215 Forecast Sales of Oils and Fats by Category: % Value Growth 2012-2017

Other Dairy in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 216 Sales of Other Dairy by Category: Volume 2008-2013
  • Table 217 Sales of Other Dairy by Category: Value 2008-2013
  • Table 218 Sales of Other Dairy by Category: % Volume Growth 2008-2013
  • Table 219 Sales of Other Dairy by Category: % Value Growth 2008-2013
  • Table 220 Distribution of Other Dairy by Format: % Value 2008-2013
  • Table 221 Forecast Sales of Other Dairy by Category: Volume 2013-2018
  • Table 222 Forecast Sales of Other Dairy by Category: Value 2013-2018
  • Table 223 Forecast Sales of Other Dairy by Category: % Volume Growth 2013-2018
  • Table 224 Forecast Sales of Other Dairy by Category: % Value Growth 2013-2018

Pasta in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 225 Sales of Pasta by Category: Volume 2008-2013
  • Table 226 Sales of Pasta by Category: Value 2008-2013
  • Table 227 Sales of Pasta by Category: % Volume Growth 2008-2013
  • Table 228 Sales of Pasta by Category: % Value Growth 2008-2013
  • Table 229 NBO Company Shares of Pasta: % Value 2009-2013
  • Table 230 LBN Brand Shares of Pasta: % Value 2010-2013
  • Table 231 Distribution of Pasta by Format: % Value 2008-2013
  • Table 232 Forecast Sales of Pasta by Category: Volume 2013-2018
  • Table 233 Forecast Sales of Pasta by Category: Value 2013-2018
  • Table 234 Forecast Sales of Pasta by Category: % Volume Growth 2013-2018
  • Table 235 Forecast Sales of Pasta by Category: % Value Growth 2013-2018

Ready Meals in Nigeria - Category Analysis

TRENDS

Sauces, Dressings and Condiments in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 236 Sales of Sauces, Dressings and Condiments by Category: Volume 2008-2013
  • Table 237 Sales of Sauces, Dressings and Condiments by Category: Value 2008-2013
  • Table 238 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2008-2013
  • Table 239 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2008-2013
  • Table 240 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2009-2013
  • Table 241 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2010-2013
  • Table 242 Distribution of Sauces, Dressings and Condiments by Format: % Value 2008-2013
  • Table 243 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
  • Table 244 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
  • Table 245 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
  • Table 246 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018

Snack Bars in Nigeria - Category Analysis

TRENDS

Soup in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 247 Sales of Soup by Category: Volume 2008-2013
  • Table 248 Sales of Soup by Category: Value 2008-2013
  • Table 249 Sales of Soup by Category: % Volume Growth 2008-2013
  • Table 250 Sales of Soup by Category: % Value Growth 2008-2013
  • Table 251 NBO Company Shares of Soup: % Value 2009-2013
  • Table 252 LBN Brand Shares of Soup: % Value 2010-2013
  • Table 253 Distribution of Soup by Format: % Value 2008-2013
  • Table 254 Forecast Sales of Soup by Category: Volume 2013-2018
  • Table 255 Forecast Sales of Soup by Category: Value 2013-2018
  • Table 256 Forecast Sales of Soup by Category: % Volume Growth 2013-2018
  • Table 257 Forecast Sales of Soup by Category: % Value Growth 2013-2018

Spreads in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 258 Sales of Spreads by Category: Volume 2008-2013
  • Table 259 Sales of Spreads by Category: Value 2008-2013
  • Table 260 Sales of Spreads by Category: % Volume Growth 2008-2013
  • Table 261 Sales of Spreads by Category: % Value Growth 2008-2013
  • Table 262 NBO Company Shares of Spreads: % Value 2009-2013
  • Table 263 LBN Brand Shares of Spreads: % Value 2010-2013
  • Table 264 Distribution of Spreads by Format: % Value 2008-2013
  • Table 265 Forecast Sales of Spreads by Category: Volume 2012-2017
  • Table 266 Forecast Sales of Spreads by Category: Value 2012-2017
  • Table 267 Forecast Sales of Spreads by Category: % Volume Growth 2012-2017
  • Table 268 Forecast Sales of Spreads by Category: % Value Growth 2012-2017

Sugar Confectionery in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 269 Sales of Sugar Confectionery by Category: Volume 2008-2013
  • Table 270 Sales of Sugar Confectionery by Category: Value 2008-2013
  • Table 271 Sales of Sugar Confectionery by Category: % Volume Growth 2008-2013
  • Table 272 Sales of Sugar Confectionery by Category: % Value Growth 2008-2013
  • Table 273 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2008-2013
  • Table 274 NBO Company Shares of Sugar Confectionery: % Value 2009-2013
  • Table 275 LBN Brand Shares of Sugar Confectionery: % Value 2010-2013
  • Table 276 Distribution of Sugar Confectionery by Format: % Value 2008-2013
  • Table 277 Forecast Sales of Sugar Confectionery by Category: Volume 2013-2018
  • Table 278 Forecast Sales of Sugar Confectionery by Category: Value 2013-2018
  • Table 279 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
  • Table 280 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2013-2018

Sweet and Savoury Snacks in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 281 Sales of Sweet and Savoury Snacks by Category: Volume 2008-2013
  • Table 282 Sales of Sweet and Savoury Snacks by Category: Value 2008-2013
  • Table 283 Sales of Sweet and Savoury Snacks by Category: % Volume Growth 2008-2013
  • Table 284 Sales of Sweet and Savoury Snacks by Category: % Value Growth 2008-2013
  • Table 285 Sales of Popcorn by Type: % Value Breakdown 2008-2013
  • Table 286 NBO Company Shares of Sweet and Savoury Snacks: % Value 2009-2013
  • Table 287 LBN Brand Shares of Sweet and Savoury Snacks: % Value 2010-2013
  • Table 288 Distribution of Sweet and Savoury Snacks by Format: % Value 2008-2013
  • Table 289 Forecast Sales of Sweet and Savoury Snacks by Category: Volume 2013-2018
  • Table 290 Forecast Sales of Sweet and Savoury Snacks by Category: Value 2013-2018
  • Table 291 Forecast Sales of Sweet and Savoury Snacks by Category: % Volume Growth 2013-2018
  • Table 292 Forecast Sales of Sweet and Savoury Snacks by Category: % Value Growth 2013-2018
  • Summary 13 Other Sweet and Savoury Snacks: Product Types

Yoghurt and Sour Milk Products in Nigeria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 293 Sales of Yoghurt and Sour Milk Products by Category: Volume 2008-2013
  • Table 294 Sales of Yoghurt and Sour Milk Products by Category: Value 2008-2013
  • Table 295 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2008-2013
  • Table 296 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2008-2013
  • Table 297 Sales of Yoghurt by Soy-based vs Dairy-based: % Value 2012
  • Table 298 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2009-2013
  • Table 299 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2010-2013
  • Table 300 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2008-2013
  • Table 301 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
  • Table 302 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
  • Table 303 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
  • Table 304 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

Segmentation

This market research report includes the following:

  • Packaged Food
    • Baby Food
      • Dried Baby Food
      • Milk Formula
        • Standard Milk Formula
          • Liquid Standard Milk Formula
          • Powder Standard Milk Formula
        • Follow-On Milk Formula
          • Liquid Follow-On Milk Formula
          • Powder Follow-On Milk Formula
        • Toddler Milk Formula
          • Liquid Toddler Milk Formula
          • Powder Toddler Milk Formula
        • Special Baby Milk Formula
          • Liquid Special Baby Milk Formula
          • Powder Special Baby Milk Formula
      • Prepared Baby Food
      • Other Baby Food
    • Bakery
      • Baked Goods
        • Bread
          • Bread Substitutes
          • Packaged/Industrial Bread
          • Unpackaged/Artisanal Bread
        • Cakes
          • Packaged/Industrial Cakes
          • Unpackaged/Artisanal Cakes
        • Pastries
          • Packaged/Industrial Pastries
          • Unpackaged/Artisanal Pastries
      • Biscuits
        • Savoury Biscuits and Crackers
        • Sweet Biscuits
          • Chocolate Coated Biscuits
          • Cookies
          • Filled Biscuits
          • Plain Biscuits
          • Sandwich Biscuits
      • Breakfast Cereals
        • Hot Cereals
        • RTE Cereals
          • Children's Breakfast Cereals
          • Family Breakfast Cereals
            • Flakes
            • Muesli
            • Other RTE Cereals
    • Canned/Preserved Food
      • Canned/Preserved Beans
      • Canned/Preserved Fish/Seafood
      • Canned/Preserved Fruit
      • Canned/Preserved Meat and Meat Products
      • Canned/Preserved Pasta
      • Canned/Preserved Ready Meals
      • Canned/Preserved Soup
      • Canned/Preserved Tomatoes
      • Canned/Preserved Vegetables
      • Other Canned/Preserved Food
    • Chilled Processed Food
      • Chilled Fish/Seafood
        • Chilled Coated Fish/Seafood
        • Chilled Processed Fish/Seafood
        • Chilled Smoked Fish/Seafood
      • Chilled Lunch Kits
      • Chilled Noodles
      • Chilled Pizza
      • Chilled Processed Meat
      • Chilled Ready Meals
      • Chilled Soup
      • Chilled/Fresh Pasta
      • Fresh Cut Fruits
      • Prepared Salads
    • Confectionery
      • Chocolate Confectionery
        • Alfajores
        • Bagged Selflines/Softlines
        • Boxed Assortments
          • Standard Boxed Assortments
          • Twist Wrapped Miniatures
        • Chocolate with Toys
        • Countlines
        • Seasonal Chocolate
        • Tablets
        • Other Chocolate Confectionery
      • Gum
        • Bubble Gum
        • Chewing Gum
          • Sugar Free Gum
          • Sugarised Gum
      • Sugar Confectionery
        • Boiled Sweets
        • Liquorice
        • Lollipops
        • Medicated Confectionery
        • Mints
          • Power Mints
          • Standard Mints
        • Pastilles, Gums, Jellies and Chews
        • Toffees, Caramels and Nougat
        • Other Sugar Confectionery
    • Dairy
      • Cheese
        • Processed Cheese
          • Spreadable Processed Cheese
          • Unspreadable Processed Cheese
        • Unprocessed Cheese
          • Hard Cheese
            • Packaged Hard Cheese
            • Unpackaged Hard Cheese
          • Soft Cheese
          • Spreadable Unprocessed Cheese
      • Drinking Milk Products
        • Flavoured Milk Drinks
          • Dairy Only Flavoured Milk Drinks
          • Flavoured Milk Drinks with Fruit Juice
        • Flavoured Powder Drinks
          • Chocolate-Based Flavoured Powder Drinks
          • Malt-Based Hot Drinks
          • Non-Chocolate-Based Flavoured Powder Drinks
        • Milk
          • Cow's Milk
            • Fresh/Pasteurised Milk
              • Fat-Free Fresh/Pasteurised Milk
              • Full Fat Fresh/Pasteurised Milk
              • Semi Skimmed Fresh/Pasteurised Milk
            • Long-Life/UHT Milk
              • Fat-Free Long Life/UHT Milk
              • Full Fat Long Life/UHT Milk
              • Semi Skimmed Long Life/UHT Milk
          • Goat Milk
        • Powder Milk
        • Non-Dairy Milk Alternatives
          • Soy Drinks
          • Soy Milk
          • Other Non-Dairy Milk Alternatives
      • Yoghurt and Sour Milk Products
        • Sour Milk Products
        • Yoghurt
          • Drinking Yoghurt
          • Spoonable Yoghurt
            • Flavoured Spoonable Yoghurt
            • Fruited Spoonable Yoghurt
            • Plain Spoonable Yoghurt
      • Other Dairy
        • Chilled and Shelf Stable Desserts
          • Dairy-Based Desserts
            • Chilled Dairy-Based Desserts
            • Shelf Stable Dairy-Based Desserts
          • Soy-Based Desserts
            • Chilled Soy-Based Desserts
            • Shelf Stable Soy-Based Desserts
        • Chilled Snacks
        • Coffee Whiteners
        • Condensed/Evaporated Milk
          • Flavoured, Functional Condensed Milk
          • Plain Condensed/Evaporated Milk
        • Cream
        • Fromage Frais and Quark
          • Flavoured Fromage Frais and Quark
          • Plain Fromage Frais and Quark
          • Savoury Fromage Frais and Quark
    • Dried Processed Food
      • Dehydrated Soup
      • Dessert Mixes
      • Dried Pasta
      • Dried Ready Meals
      • Instant Noodles
        • Cups/Bowl Instant Noodles
        • Pouch Instant Noodles
      • Instant Soup
      • Plain Noodles
      • Rice
    • Frozen Processed Food
      • Frozen Bakery
      • Frozen Desserts
      • Frozen Meat Substitutes
      • Frozen Noodles
      • Frozen Pizza
      • Frozen Processed Fish/Seafood
      • Frozen Processed Potatoes
        • Non-Oven Frozen Potatoes
        • Oven Baked Potato Chips
        • Other Oven Baked Potato Products
      • Frozen Processed Poultry
      • Frozen Processed Red Meat
      • Frozen Processed Vegetables
      • Frozen Ready Meals
      • Frozen Soup
      • Other Frozen Processed Food
    • Ice Cream
      • Frozen Yoghurt
      • Impulse Ice Cream
        • Single Portion Dairy Ice Cream
        • Single Portion Water Ice Cream
      • Retail Artisanal Ice Cream
      • Take-Home Ice Cream
        • Take-Home Dairy Ice Cream
          • Bulk Dairy Ice Cream
          • Ice Cream Desserts
          • Multi-Pack Dairy Ice Cream
        • Take-Home Water Ice Cream
          • Bulk Water Ice Cream
          • Multi-Pack Water Ice Cream
    • Meal Replacement
      • Convalescence
      • Meal Replacement Slimming
    • Noodles
      • Chilled Noodles
      • Frozen Noodles
      • Instant Noodles
        • Cups/Bowl Instant Noodles
        • Pouch Instant Noodles
      • Plain Noodles
      • Snack Noodles
    • Oils and Fats
      • Butter
      • Cooking Fats
      • Margarine
      • Olive Oil
      • Spreadable Oils and Fats
      • Vegetable and Seed Oil
    • Pasta
      • Canned/Preserved Pasta
      • Chilled/Fresh Pasta
      • Dried Pasta
    • Ready Meals
      • Canned/Preserved Ready Meals
      • Chilled Pizza
      • Chilled Ready Meals
      • Dinner Mixes
      • Dried Ready Meals
      • Frozen Pizza
      • Frozen Ready Meals
      • Prepared Salads
    • Sauces, Dressings and Condiments
      • Cooking Sauces
        • Bouillon/Stock Cubes
          • Gravy Cubes and Powders
          • Liquid Stocks and Fonds
          • Stock Cubes and Powders
        • Dry Sauces/Powder Mixes
        • Herbs and Spices
        • Monosodium Glutamate (MSG)
        • Pasta Sauces
        • Wet/Cooking Sauces
      • Dips
      • Pickled Products
      • Table Sauces
        • Barbecue Sauces
        • Brown Sauces
        • Cocktail Sauces
        • Curry Sauces
        • Fish Sauces
        • Horseradish Sauces
        • Ketchup
        • Mayonnaise
          • Low Fat Mayonnaise
          • Regular Mayonnaise
        • Mustard
        • Oyster Sauces
        • Salad Dressings
          • Low Fat Salad Dressings
          • Regular Salad Dressings
        • Soy Based Sauces
        • Spicy Chili/Pepper Sauces
        • Tartare Sauces
        • Vinaigrettes
        • Worcester/Steak Sauces
      • Tomato Pastes and Purées
      • Other Sauces, Dressings and Condiments
    • Snack Bars
      • Breakfast Bars
      • Energy and Nutrition Bars
      • Fruit Bars
      • Granola/Muesli Bars
      • Other Snack Bars
    • Soup
      • Canned/Preserved Soup
      • Chilled Soup
      • Dehydrated Soup
      • Frozen Soup
      • Instant Soup
      • UHT Soup
    • Spreads
      • Chocolate Spreads
      • Honey
      • Jams and Preserves
      • Nut and Seed Based Spreads
      • Yeast-Based Spreads
    • Sweet and Savoury Snacks
      • Chips/Crisps
      • Extruded Snacks
      • Fruit Snacks
      • Nuts
      • Popcorn
      • Pretzels
      • Tortilla/Corn Chips
      • Other Sweet and Savoury Snacks

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Single Portion vs Multi-portion
  • Soy-based vs Dairy-based
  • Vegetarian vs Non-vegetarian

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail rtd volume
  • Retail rtd volume % growth
  • Retail rtd volume per capita
  • Foodservice rtd volume
  • Foodservice rtd volume % growth
  • Foodservice rtd volume per capita
  • Total rtd volume
  • Total rtd volume % growth
  • Total rtd volume per capita
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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