Breakfast Cereals in Brazil

The competition for second position within the breakfast cereals category is intensifying as PepsiCo do Brasil Ltda expands its portfolio in RTE breakfast cereals to include Quaker Granola 7 Grãos (muesli), Quaker Squares and Quaker Oh’s Honey (both...

Dec 2011 | US$900| Add to cart | View details ›

Confectionery in Brazil

Dec 2011 | US$1,900| Add to cart | View details ›

Gum in Brazil

Investment in sugar free gum continues as consumers perceive this product type to be a healthier alternative in terms of dental health, as well as the growing preference among children and teenagers for this type of gum rather than bubble gum and ...

Dec 2011 | US$900| Add to cart | View details ›

Meal Replacement in Brazil

In early 2011, ANVISA (the Brazilian Heath Surveillance Agency) initiated discussions about the risks of Rx slimming products such as sibutramine, which are commonly prescribed by physicians and can be purchased without a medical prescription. ...

Dec 2011 | US$900| Add to cart | View details ›

Snack Bars in Brazil

The snack bars category continues to perform well and, as a consequence, new players continue to show interest in entering. In 2010 and 2011, Chocolates Garoto SA and Kobber Alimentos Ltda entered snack bars, intensifying competition. In order to ...

Dec 2011 | US$900| Add to cart | View details ›

Spreads in Brazil

The traditional Brazilian breakfast is usually based on French-style bread with spreadable oils and fat, cheese and/or chilled processed meat. With the improvement of Brazilians’ purchasing power, spreads manufacturers expect that consumers will ...

Dec 2011 | US$900| Add to cart | View details ›

Sugar Confectionery in Brazil

Although investment in new product developments continues to be crucial to attract consumers’ attention, key manufacturers also recognise the importance of supermarkets/hypermarkets, since this channel showed a slight increase in sales over the ...

Dec 2011 | US$900| Add to cart | View details ›

Baked Goods in Brazil

The strong growth of packaged/industrial baked goods is a result of a combination of factors, such as growing disposable income in lower-income brackets and the increasing number of people in the workforce. With growing disposable income, ...

Dec 2011 | US$900| Add to cart | View details ›

Bakery in Brazil

Dec 2011 | US$1,900| Add to cart | View details ›

Biscuits in Brazil

With slow volume growth experienced in the review period, manufacturers have been focusing on value-added products in order to increase margins and react to the trend of growing numbers of consumers purchasing more sophisticated products due to ...

Dec 2011 | US$900| Add to cart | View details ›