Oils and Fats in Bulgaria

The most important factor shaping the performance of oils and fats in Bulgaria in 2011 was the decline seen in retail value sales. This was driven by the strong retail value sales decline recorded by vegetable and seed oil, by far the largest ...

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Other Dairy in Bulgaria

Other dairy saw retail volume sales growth of 3% in 2011, while retail value sales saw growth of 8%. Constant value sales saw growth of 5% in 2011, compared to the CAGR of 3% seen over the review period. Input supply problems, resulting from domestic...

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Ice Cream in Bulgaria

While economy ice cream products, priced between BGN1 and BGN5 per kg, continued to account for a significant retail value sales share in 2011, several factors indicate that a consumer migration away from economy products has begun. Firstly, the ...

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Yoghurt and Sour Milk Drinks in Bulgaria

For Bulgarians, yoghurt is a traditional staple product, used not only for direct consumption but also in cooking, as a condiment for salads and for cakes. Consumption of plain yoghurt is believed to be very good for the health and people tend to ...

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Baby Food in Bulgaria

Sales of baby food are directly linked to the country’s birth rate. While the birth rate in Bulgaria hovered between 9and 10% over the review period, there were 5,000 fewer births in 2011 compared to 2010. This negative demographic trend encouraged ...

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Cheese in Bulgaria

In 2011, cheese manufacturers were forced to increase their prices, as a result of global increases in the price of cheese ingredients, such as powdered milk and other milk derivatives. As a result, constant value sales saw growth of 1%, compared to ...

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Drinking Milk Products in Bulgaria

In contrast with yoghurt, drinking milk is not deemed to be traditional in Bulgaria and it continued to see relatively retail slow volume sales growth in 2011. Full fat fresh/pasteurised milk saw a retail volume sales decline of 7% in 2010, as ...

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Dairy in Bulgaria

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Meal Replacement in Bulgaria

Meal replacement products do exist in the country, but they are rare and unusual products. The reason for their low market penetration is the preference for slimming medication, meal supplements with slimming functions and herb-based slimming ...

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Chocolate Confectionery in Bulgaria

In 2011, chocolate confectionery continues its steady growth, which started earlier in the review period. The trend towards consuming better-quality chocolate confectionery products has contributed to the good market performance. Whilst economy local...

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