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Country Report

Packaged Food in the Netherlands

Packaged food registered very healthy growth in 2011. The economy started to improve putting less pressure on premium brands and more expensive categories within packaged food. As consumers remained careful in their spending in foodservice waiting to...

May 2012 | US$6,500| Add to cart | View details

Country Report

Soup in the Netherlands

In 2011 there was more value growth for soup albeit limited. Within soup there are niches which are registering healthy growth, as well as niches which saw a substantial decline in 2011. The shift between packaging formats continued as UHT soup ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Pasta in the Netherlands

Pasta remains one of the preferred staples of the Dutch diet as local consumers value pasta for its rich nutritional value, flavour and the fact that it is easy and quick to prepare. Pasta is preferred due to its fast cooking process and the ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Noodles in the Netherlands

Sales of noodles recorded healthy growth in 2011. Noodles are quite popular among Dutch consumers due to the sizeable Asian population, a general interest in Asian cooking and convenience in terms of fast preparation. In 2011 growth remained healthy ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Sauces, Dressings and Condiments in the Netherlands

Almost all niches in sauces, dressings and condiments registered growth in 2011. This meant that this mature category enjoyed moderate overall growth. The main reason for this relatively good performance is that consumers were avoiding the ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Sweet and Savoury Snacks in the Netherlands

Sweet and savoury snacks registered growth in 2011. This was of course good news, but a few issues remained relevant to the development of the category. A major issue is that for some niches growth in volume was stronger than the increase in value, ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Ready Meals in the Netherlands

Ready meals is expected to continue to do well in 2011. Although the economic uncertainty was a worry, the credit crunch also helped to keep growth for ready meals high, as many consumers saw ready meals as a more affordable alternative to ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Canned/Preserved Food in the Netherlands

Canned/preserved food is expected to continue its positive development in 2011, as it profited from the effects of the economic recession. Canned/preserved food is regarded as offering value for money, and during these uncertain economic times this ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Chilled Processed Food in the Netherlands

In 2011 chilled processed food is expected to enjoy relatively strong growth. Chilled processed food is a popular choice for both consumers and retailers, as consumers see it as superior in terms of freshness and quality, and retailers often get ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Dried Processed Food in the Netherlands

In 2011 dried processed food is expected to see another year of healthy growth. However, it should be noted that there are categories which are expected to show high growth, but also those which are expected to register a decline. It is remarkable ...

Mar 2012 | US$900| Add to cart | View details

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