Packaged Food in Pakistan

The economy in Pakistan in 2011 was affected by slow growth and high inflation. Floods and sporadic rains, a weak currency, flattening yield growth of major crops and increasing costs of agriculture inputs further fed into inflationary pressure. ...

Aug 2012 | US$6,500| Add to cart | View details ›

Ready Meals in Pakistan

Traditionally, Pakistanis prefer to cook fresh meals at home from scratch. However, the fact that a growing number of women are now working and that the pace of modern life is increasing, especially in urban areas, is driving demand for ready meals. ...

Jun 2012 | US$900| Add to cart | View details ›

Canned/Preserved Food in Pakistan

Although Pakistani consumers prefer fresh food over processed food, due to the increasingly fast pace of modern life and a reduction in the time available to cook fresh food at home, over the review period many women, particularly those who are in ...

Jun 2012 | US$900| Add to cart | View details ›

Chilled Processed Food in Pakistan

Jun 2012 | US$900| Add to cart | View details ›

Dried Processed Food in Pakistan

Tough domestic economic conditions over the past few years, compounded by the global financial challenges since 2008, a plummeting exchange rate and very steep inflation regarding energy and food prices have resulted in declining volume sales even ...

Jun 2012 | US$900| Add to cart | View details ›

Frozen Processed Food in Pakistan

Consumers in Pakistan traditionally prefer to eat fresh and home cooked foods. However, due to the fact that a growing number of women are working and the general increase in the pace of life, more and more consumers are looking for convenient foods ...

Jun 2012 | US$900| Add to cart | View details ›

Sweet and Savoury Snacks in Pakistan

Sweet savoury snacks continues to be a very popular category, driven by the tradition and culture of consuming snacks in between meals and also at tea time. Although traditionally these were made at home, the increasing presence of women in the ...

Jun 2012 | US$900| Add to cart | View details ›

Noodles in Pakistan

Although not part of traditional Pakistani cuisine, noodles has seen rapid growth over the review period and continues to be very popular as they are easy to prepare, come in appealing flavours, make for a filling snack/mini meal and are easily ...

Jun 2012 | US$900| Add to cart | View details ›

Pasta in Pakistan

Pasta is not part of the traditional Pakistani cuisine and despite its growing presence in urban Pakistan, it is mainly restricted to upper income consumers who are increasingly influenced by western food habits. However, with increasing exposure to ...

Jun 2012 | US$900| Add to cart | View details ›

Sauces, Dressings and Condiments in Pakistan

Gravies and curries made from special herbs/spices and sauces are a central part of Pakistani cuisines and most dishes are flavourful and rich in spices. Although traditionally seasonings and sauces were made at home with a careful blend of spices ...

Jun 2012 | US$900| Add to cart | View details ›