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Country Report

Packaged Food in Singapore

Packaged food in Singapore in 2011 has seen healthy growth following the recovery of the economy. Consumers have been willing to spend on items which they had previously cut back on during the recession, such as impulse and indulgence products. The ...

Dec 2011 | US$6,500| Add to cart | View details

Country Report

Dairy in Singapore

Dec 2011 | US$1,900| Add to cart | View details

Country Report

Oils and Fats in Singapore

As consumers become increasingly health-conscious, they are opting for healthier oils and fats. The Health Promotion Board has also raised awareness of the benefits of cutting down on oils and fats on its website and in newspapers. The recovery of ...

Dec 2011 | US$900| Add to cart | View details

Country Report

Other Dairy in Singapore

As consumers have become increasingly health-conscious, soy-based desserts have grown in popularity due to being seen as healthier dessert alternatives. Given the category’s small value sales base, it also has stronger growth potential. Products such...

Dec 2011 | US$900| Add to cart | View details

Country Report

Baby Food in Singapore

Parents in Singapore are willing to spend money on products of the highest quality for their children, especially those with only one child. The recovery of the economy has also seen parents trade up to more expensive products and buy more ...

Dec 2011 | US$900| Add to cart | View details

Country Report

Cheese in Singapore

Given the recovery of the economy, consumers have started purchasing gourmet cheese once again, a luxury they previously cut back on during the recession. Economic recovery has also seen consumers trading up to more expensive cheese. Consumers are ...

Dec 2011 | US$900| Add to cart | View details

Country Report

Drinking Milk Products in Singapore

In 2011, manufacturers have not engaged in much marketing or advertising activity for drinking milk products. Instead, they have relied on price promotions to attract consumers. Large pack sizes have continued to grow in popularity as they offer ...

Dec 2011 | US$900| Add to cart | View details

Country Report

Ice Cream in Singapore

Consumer tastes in Singapore have become more sophisticated, as indicated by growing interest in premium and artisanal ice cream. The recovery of the economy has also spurred the growth of premium ice cream as co

Dec 2011 | US$900| Add to cart | View details

Country Report

Yoghurt and Sour Milk Drinks in Singapore

Yoghurt and sour milk drinks have grown in popularity as consumers have become increasingly health-conscious. Young consumers have taken to yoghurt, particularly thanks to the numerous independent yoghurt cafés which have sprung up in recent years, ...

Dec 2011 | US$900| Add to cart | View details

Country Report

Dried Processed Food in Singapore

Rice remained by far the dominant category in dried processed food in terms of retail volume share at the end of the review period. However, the retail volume growth of rice slowed down over the review period as consumers started to consume less ...

Nov 2011 | US$900| Add to cart | View details

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