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Strategy Briefings

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Strategy Briefing

Home Cooking and Eating Habits: Global Survey Strategic Analysis

Faster paced and more unconventional lifestyles have led to a trend towards snacking and less structured meal occasions, prompting consumers to seek meal options that are quicker and easier to prepare. At the same time, the recession has forced many ...

Apr 2012 | US$2,600| Add to cart | View details ›

Strategy Briefing

Green Buying Behaviour: Global Online Survey Strategic Analysis - Executive Briefing

The growing emphasis on food safety and environmental issues means that terms such as “green”, “organic”, “locally sourced”, “free range” and “fair trade” have begun to feature increasingly on the labels and ingredient lists of an array of consumer ...

Mar 2012 | US$2,600| Add to cart | View details ›

Strategy Briefing

The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor

The income gap between rich and poor has increased steadily in line with economic progress, but only recently, with unemployment and austerity measures hitting the poor and “squeezed middle” the most, has public resentment against inequality reached ...

Nov 2011 | US$2,600| Add to cart | View details ›

Strategy Briefing

The Power of Proximity: The Complex Story of 21st Century Cities

The story of the city is the story of humanity. Cities are made up of people, not buildings. The past decades have seen rapid urbanisation and, for the first time in human history, the majority of the world’s population now live in cities. ...

Oct 2011 | US$2,600| Add to cart | View details ›

Strategy Briefing

The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets

With health, sustainability, religious and animal welfare issues giving meat a bad name and driving up prices, Western consumers are cutting back on their meat consumption, either by fully embracing vegetarianism/veganism or by adopting a ...

Aug 2011 | US$2,600| Add to cart | View details ›

Strategy Briefing

Female Breadwinners: How the Rise in Working Women is Influencing Spending Patterns

With females graduating in greater numbers than ever and delaying family life to establish high-flying careers, traditional gender roles are becoming a thing of the past. As male-orientated jobs are hit by recession and more women become the ...

Jul 2011 | US$2,600| Add to cart | View details ›

Strategy Briefing

The First Age: Birth to Three Years Old

This Strategy Briefing looks at the global market for baby care products. Despite falling birth rates around the world, the market continues to grow. The report explores the different growth rates in twelve major markets. Mature markets show high per...

Jul 2010 | US$2,600| Add to cart | View details ›

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