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Company Profile

Pernod Ricard Groupe in Wine

Dec 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on Pernod Ricard Groupe delivers a detailed strategic analysis of the company's business, examining its performance in the Wine market and the global economy.

Company and market share data provide a detailed look at the financial position of Pernod Ricard Groupe, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Pernod Ricard Groupe This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Pernod Ricard Groupe provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Wine research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Strong emerging market focus drives Pernod Ricard’s growth

  • Strategic Evaluation

Pernod Ricard’s high debts could be a hindrance

  • Strategic Evaluation

SWOT: Pernod Ricard Groupe

  • Strategic Evaluation

Key strategic objectives

  • Strategic Evaluation

Strategic challenges

  • Strategic Evaluation

Competitive Positioning

Divestments and value focus affect Pernod Ricard’s performance

  • Competitive Positioning

Global wine struggles for volume scale

  • Competitive Positioning

Global wine becomes more fragmented

  • Competitive Positioning

Market Assessment

Pernod Ricard’s good geographic balance

  • Market Assessment

Pernod’s broad spread offers large growth opportunities

  • Market Assessment

Market and Category Opportunities

Limited growth in Pernod Ricard’s key still light grape wine markets

  • Market and Category Opportunities

Emerging markets driving still light grape wine growth

  • Market and Category Opportunities

Emerging markets offer growth potential for imported products

  • Market and Category Opportunities

Domestic brand a must for Pernod Ricard in the US

  • Market and Category Opportunities

Limited growth opportunities in champagne

  • Market and Category Opportunities

Vibrant but small other sparkling wine

  • Market and Category Opportunities

Fortified wine offers very limited potential

  • Market and Category Opportunities

Brand Strategy

Pernod Ricard’s narrow brand focus

  • Brand Strategy

Operations

Pernod Ricard’s corporate structure

  • Operations

Operations: production distribution and ownership

  • Operations

Recommendations

Pernod Ricard’s has work to do but options limited by finances

  • Recommendations

Samples

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