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Market research for the personal accessories industry

Euromonitor has the world’s most comprehensive research on the personal accessories industry. We monitor and analyse industry trends in personal accessories globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in personal accessories include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Writing Instruments in the Philippines

With the Philippines becoming more recognised for its schools, it presented an opportunity for many writing instruments manufacturers. This resulted in the entry and growth of foreign brands such as Dong-a and Monami. Many foreign students tend to ...

Mar 2014 | US$900 | Pages: 19 | Add to cart | View details

Country Report

Bags and Luggage in the Philippines

In 2013, young adults were the key consumer group for bags and luggage. This segment became more fashion-conscious and is willing to spend a greater proportion of disposable income on fashion items. Growing disposable income also allows the consumers...

Mar 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Jewellery in the Philippines

In 2013, teenagers were a key driver to the growth of jewellery. Teenagers are becoming more fashion- conscious and try to keep up with fashion trends. Jewellery tends to complement their outfits and is frequently becoming part of their everyday use....

Mar 2014 | US$900 | Pages: 19 | Add to cart | View details

Country Report

Personal Accessories in the Philippines

Personal accessories’ value sales continued to experience growth in 2013 due to the stable economy that continued to increase consumers’ disposable income. More consumers were open to spending as a result of growing confidence. More luxury and ...

Mar 2014 | US$1,100 | Pages: 54 | Add to cart | View details

Country Report

Watches in the Philippines

As smartphones continued to gain in popularity in the Philippines, fewer consumers found it necessary to purchase watches as their smartphones are able to perform the same functions. Manufacturers depended on marketing watches as a fashion accessory ...

Mar 2014 | US$900 | Pages: 19 | Add to cart | View details

Country Report

Jewellery in Australia

Despite Australia’s relatively sound economic position, fuelled by favourable interest rates, low government debt, a solid banking system and high levels of employment, Australian consumers have nonetheless watched from the sidelines as the rest of ...

Mar 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Personal Accessories in Australia

Subdued consumer spending impacted sales of personal accessories in 2013, with current retail value growth down one percentage point from the 4% CAGR witnessed over the review period. Volume sales in 2013 remained consistent with those recorded over ...

Mar 2014 | US$1,100 | Pages: 71 | Add to cart | View details

Country Report

Watches in Australia

Despite the fact an unprecedented resources boom over the review period, coupled with record commodity prices, left Australia with its best trade balance in 100 years, in 2013 Australian consumers were still skittish when it came to discretionary ...

Mar 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Writing Instruments in Australia

While volume sales and penetration of electronic devices such as computers, mobile phones and tablets continues to increase rapidly in Australia, the digital revolution has not necessarily vanquished consumers’ need for writing instruments. As a ...

Mar 2014 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Bags and Luggage in Australia

Given the current boom in outbound travel, luggage led growth in 2013, with current retail value sales increasing by 5% and sales reaching A$292 million. In addition, luggage also led volume growth in bags and luggage in 2013, with sales increasing ...

Mar 2014 | US$900 | Pages: 34 | Add to cart | View details

Country Report

Jewellery in South Africa

The market for jewellery items in South Africa remains highly dependent on favourable economic conditions that put the consumer in a better position in terms of spending power. During the review period, consumer spending was under strain as the cost ...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Personal Accessories in South Africa

The year 2013 saw value sales grow by 4% across the personal accessories market. The growth was a percentage point less as compared to the previous year when growth of over 5% was recorded. The year 2013 was characterised by increased cost of living ...

Mar 2014 | US$1,100 | Pages: 53 | Add to cart | View details

Country Report

Watches in South Africa

The South African watch industry brand sales continue to be driven by brand loyal consumers although some consumers are always willing to try out other brands. Brand loyalty has been seen to dominate mid-priced watches, where consumers can decide ...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Writing Instruments in South Africa

The market for writing instruments in South Africa continues to be highly influenced by increased demand at the beginning of each school term. Retailers always try to capitalise on such periods where they usually have sales promotions dubbed as ‘back...

Mar 2014 | US$900 | Pages: 18 | Add to cart | View details

Country Report

Bags and Luggage in South Africa

Female products continued to dominate volume sales during the review period in South Africa, as fashion-conscious women continued to push volume sales. Handbags alone contributed almost 60% of the total volume sales in South Africa during the review ...

Mar 2014 | US$900 | Pages: 25 | Add to cart | View details

Company Profile

Sté Bic SA in Personal Accessories

Sté Bic SA, one of the top three writing instruments players globally, enjoys strong foothold in Europe, Latin America, Middle East and Africa with its value positioning. The company has however insignificant presence in Asia Pacific, despite having ...

Mar 2014 | US$525 | Pages: 27 | Add to cart | View details

Country Report

Watches in Singapore

Watches sees value growth of 9% in 2013, accounting for value sales of S$1.5 billion. International brands have been driving value sales of watches in Singapore. In addition, a trend of trading up to luxury brands among consumers has been identified....

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Writing Instruments in Singapore

Electronic devices such as smartphones, tablets and portable computers have been increasingly in demand, which poses a threat to writing instruments. With advancements in technology, consumers have shifted their preferences to electronic gadgets and ...

Mar 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Bags and Luggage in Singapore

Bags and luggage saw value growth of 9% in 2013, registering value sales of S$1.1 billion. Bags and luggage are the main types of personal accessories among consumers. Fashion- and brand-consciousness have been growing among consumers in Singapore. ...

Mar 2014 | US$900 | Pages: 20 | Add to cart | View details

Country Report

Jewellery in Singapore

Jewellery saw value growth of 8% in 2013, accounting for value sales of S$3.5 billion. Value sales of jewellery have been driven by a wide variety of jewellery in terms of fashion as well as prices, which is able to cater to the demands of many ...

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Personal Accessories in Singapore

Personal accessories in Singapore saw value growth over the review period, including 2013. With the stable economy in Singapore, employment remains high, which leads to high consumer confidence in spending. This has led to the growth of personal ...

Mar 2014 | US$1,100 | Pages: 57 | Add to cart | View details

Country Report

Watches in Brazil

Despite the high penetration of mobile phones in Brazil and many people using this device to check the time or as an alarm to wake up, watch manufacturers were able to keep sales up over the last couple of years by introducing modern designs and ...

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Writing Instruments in Brazil

Current value sales of writing instruments in Brazil grew steadily over the review period. However, as predicted, growth was hindered by the increasing popularity of technological gadgets. For example, with the increased penetration of smartphones ...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Bags and Luggage in Brazil

Bags and luggage experienced growth of 2% in current value terms in 2013. The category showed a better performance compared to the review period. A growing number of women in the workforce and increasing disposable income among the middle class ...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Jewellery in Brazil

Despite economic slowdown in 2013, jewellery experienced a good performance with growth of 10% in current value terms. The category was driven by the performance of real jewellery, which accounts for the bulk of value sales. With wealthier consumers ...

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Personal Accessories in Brazil

Despite slower GDP growth, personal accessories was able to show a good performance in 2013. Jewellery and high-end watches recorded the biggest increase in 2013. The growth of these two categories is surprising as during economic downturn they tend ...

Mar 2014 | US$1,100 | Pages: 58 | Add to cart | View details

Country Report

Personal Accessories in South Korea

Mar 2014 | US$1,100 | Pages: 56 | Add to cart | View details

Country Report

Watches in South Korea

The category’s current value growth accelerated constantly over the review period, reaching 9% in 2013. In 2013, the category’s performance was largely driven by high mechanical watches, which achieved current value growth of 15%. High-priced watches...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Writing Instruments in South Korea

The writing instruments category in South Korea is struggling to achieve healthy growth due to increased usage of electronic devices rather than traditional paper and pens/pencils. Manufacturers are thus trying to expand their business lines in order...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Bags and Luggage in South Korea

Bags and luggage in South Korea is characterised by two major trends - brand equity and product scarceness. The category is heavily influenced by brand name while at the same time consumers are looking for more unusual and rarer products which are ...

Mar 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Jewellery in South Korea

Jewellery in South Korea can be divided into two categories – for wedding and non-wedding purposes. These two categories showed slightly differing performances in 2013. Value growth was stronger than volume growth in the wedding category while in the...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Bags and Luggage in the Netherlands

The economic recession affected the Netherlands in generating lower growth for bags and luggage. The Dutch, in the face of lower consumer confidence often restricting purchases of new items resulting in general lower sales across the different ...

Feb 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Jewellery in the Netherlands

Sales of jewellery are affected by the economic slowdown in 2013. Demand for fashion, apparel and more expensive accessories suffered from a decline as more Dutch consumers postponed purchases in view of deteriorating confidence in the economy. Value...

Feb 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Personal Accessories in the Netherlands

Personal accessories in the Netherlands registered lower growth when compared with previous years of the review period, generating a decline in current value and volume. Deteriorating economic conditions raised further concerns about future economic ...

Feb 2014 | US$1,100 | Pages: 56 | Add to cart | View details

Country Report

Watches in the Netherlands

Sales of watches in the Netherlands experienced decline in 2013 when compared with the previous year. The economic recession affecting the Netherlands reduced demand for personal accessories such as watches. While watches seemed to be less affected ...

Feb 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Writing Instruments in the Netherlands

Writing instruments continued to stagnate in the Netherlands. Changes in consumers habits due to higher usage of electronic devices negatively impacted the need to purchase and use writing instruments, resulting in lower volume sales in 2013. The ...

Feb 2014 | US$900 | Pages: 20 | Add to cart | View details

Country Report

Writing Instruments in Italy

Writing instruments continued to suffer from the impact of the economic crisis in 2013. In light of the declining consumer spending confidence, writing instruments was among the consumer goods perceived to be non-essential. Accordingly, writing ...

Feb 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Bags and Luggage in Italy

The austerity measures implemented in 2012 by the government severely impacted bags and luggage in Italy. In addition, the new payments regulation, which rules that goods over €1,000 cannot be paid with cash and the raised VAT rate further reduced ...

Feb 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Jewellery in Italy

Sales of jewellery continued to decline drastically in both volume and current value terms in 2013 as Italian consumers continued to feel the impact of the economic crisis. In light of rising unemployment, consumers’ disposable incomes shrank ...

Feb 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Personal Accessories in Italy

The severe economic crisis negatively impacted personal accessories, continuing a trend witnessed in previous years. High levels of unemployment combined with a general reduction in disposable incomes created a pessimistic climate within the country ...

Feb 2014 | US$1,100 | Pages: 60 | Add to cart | View details

Country Report

Watches in Italy

Watches continued to be one of the categories that felt the effects of the recession only to a limited extent. Despite the dampened consumer spending confidence, which restrained most FMCG categories, watches performed significantly better than other...

Feb 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Writing Instruments in Turkey

New legislation, referred to as the 4+4+4 system, which divides the education system into three stages and increases the mandatory number of years for education up to 12, was passed by the General Assembly in March 2012. Traditionally, Turkish ...

Feb 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Bags and Luggage in Turkey

Sales of bags and luggage increased by 12% in current value terms in 2013. This healthy growth rate was faster than the review period average due to increased purchasing power in Turkey. Handbags recorded the fastest current value growth of 13% in ...

Feb 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Jewellery in Turkey

In 2013, current value growth of jewellery grew by 5% due to increased availability of payment by several month instalments and demand for branded jewellery increased due to increased certificate usage. The 36-month instalment plan for a diamond ...

Feb 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Personal Accessories in Turkey

Personal accessories in 2013 recorded healthy growth due to increased purchasing power and increased fashion consciousness among Turkish consumers. Local women own a range of handbags for use on different occasions and consumers typically own a range...

Feb 2014 | US$1,100 | Pages: 60 | Add to cart | View details

Country Report

Watches in Turkey

Sales of watches in Turkey benefited from consumers typically owning a range of watches for use on different occasions such as sport, business and weekend and they are replacing them regularly as fashion trends change. As watches are associated with ...

Feb 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Writing Instruments in Sweden

Swedish writing instruments has seen structural changes due to the expansion of information technology. Swedes are early adopters and frequent consumers of all forms of digital communication, which affects writing instruments. The majority use ...

Feb 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Bags and Luggage in Sweden

Bags and luggage are increasingly becoming fashion accessories with ergonomic designs, trendy colours, textures and clean contoured lines as the current norm. This strengthens the competition between traditional bags and luggage producers and apparel...

Feb 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Jewellery in Sweden

The extreme increase in the price of gold after the financial crisis in 2008 had a negative impact on volume sales of real jewellery. The price of gold increased from SEK5.719 per troy ounce (31g) in 2008 to SEK11.224 in 2012, an increase of almost ...

Feb 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Personal Accessories in Sweden

Personal accessories in Sweden continue to perform well in value sales terms. Current value sales growth was greater in 2013 than the CAGR of the review period. The growth was driven by fashion trends in categories like bags and luggage, jewellery ...

Feb 2014 | US$1,100 | Pages: 62 | Add to cart | View details
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