print

Country Report

China Flag Pet Care in China

| Pages: 49

Price: US$1,900

About this Report

EXECUTIVE SUMMARY

Healthy growth momentum for pet care from rising demand

Pet care in China is expected to experience healthy growth momentum in 2014, out of rising demand for pet food and pet products, alongside the steadily growing pet population in China. Continuous trading up from table-scraps and home-cooked food to prepared pet food and growing pet care knowledge are the major drivers of pet care sales, also backed up by increasing household incomes in China, resulting from the steadily growing domestic economy.

Premiumisation trend on the rise

Dry dog and cat food dominates entire pet food sales in China owing to its longer shelf life and convenience in distribution. In dynamic dry dog and cat food in China, the premiumisation trend is more apparent, with more product varieties and more active new launches. Leading industry players have also developed wet dog and cat food by expanding their premium product portfolios. Royal Canin, for instance, introduced Starter Mousse Mother & Babydog, premium wet dog food, in mid-2013.

International players take the leading positions

Due to their longer establishment, high brand awareness and extensive product portfolios, international players took the leadership in pet care in China in the review period, with Royal Canin, Mars Foods (China) and Nestlé (China) taking the top three positions in 2013 in retail value terms. Domestic manufacturers are catching up, but most of them are small local players, taking more advantageous positions in pet products rather than in pet food in the review period.

Pet shops remains the main distribution channel

Pet shops, offering pet food, pet products and other pet care services such as bathing and grooming, have the advantage over other distribution channels, hence assuming a leading role in total value share terms among all distribution channels in pet care in China. In the review period, pet shops’ value share was eroded by other emerging channels, such as pet superstores and internet retailing. The former are large-scale pet shops while the latter provides the most economical and convenient way of purchasing pet food and pet products.

Stronger growth momentum expected over the forecast period

The value CAGR at constant 2014 prices expected in sales of pet care in the forecast period is expected to outperform that seen in the review period, driven mainly by consumers trading up to mid-priced and premium pet food out of rising disposable incomes and growing pet care knowledge. In addition, the fact that leading pet care players’ expanded product lines are able to cater to more consumers’ specific needs for their pets will result in even stronger demand.

Samples (FAQs about samples):

doc_pdf.png Sample Pet Care Market Research Report

doc_excel_table.png Sample Pet Care Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in China for free:

The Pet Care in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Pet Care in China?
  • What are the major brands in China?
  • How did the downturn affect pet care spending?
  • Which is the best-performing category within pet care?
  • Which is the fastest-growing pet food manufacturer?
  • How have pet specialists fared in recent years?
  • What are growth prospects for pet care in the next 5 years?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

Table of Contents

Pet Care in China - Industry Overview

EXECUTIVE SUMMARY

Healthy growth momentum for pet care from rising demand

Premiumisation trend on the rise

International players take the leading positions

Pet shops remains the main distribution channel

Stronger growth momentum expected over the forecast period

KEY TRENDS AND DEVELOPMENTS

Steadily increasing pet adoption

The premiumisation trend in dog and cat food

Pet shops dominates distribution, with a boom in internet retailing

MARKET INDICATORS

  • Table 1 Pet Populations 2009-2014

MARKET DATA

  • Table 2 Sales of Pet Food by Category: Volume 2009-2014
  • Table 3 Sales of Pet Care by Category: Value 2009-2014
  • Table 4 Sales of Pet Food by Category: % Volume Growth 2009-2014
  • Table 5 Sales of Pet Care by Category: % Value Growth 2009-2014
  • Table 6 NBO Company Shares of Pet Food: % Value 2009-2013
  • Table 7 LBN Brand Shares of Pet Food: % Value 2010-2013
  • Table 8 NBO Company Shares of Dog and Cat Food: % Value 2009-2013
  • Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2010-2013
  • Table 10 Distribution of Pet Care by Format: % Value 2009-2014
  • Table 11 Distribution of Pet Care by Format and Category: % Value 2014
  • Table 12 Distribution of Dog and Cat Food by Format: % Value 2009-2014
  • Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2014
  • Table 14 Forecast Sales of Pet Food by Category: Volume 2014-2019
  • Table 15 Forecast Sales of Pet Care by Category: Value 2014-2019
  • Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2014-2019
  • Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

Pet Care in China - Company Profiles

Beijing Bo Ai Pets Co Ltd in Pet Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Beijing Bo Ai Pets Co Ltd: Key Facts
  • Summary 3 Beijing Bo Ai Pets Co Ltd: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 4 Beijing Bo Ai Pets Co Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 5 Beijing Bo Ai Pets Co Ltd: Competitive Position 2013

Nory Pet (Shanghai) Co Ltd in Pet Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Nory Pet (Shanghai) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 7 Nory Pet (Shanghai) Co Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 8 Nory Pet (Shanghai) Co Ltd: Competitive Position 2013

Royal Canin Au Yu (Shanghai) Pet Food Co Ltd in Pet Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 10 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Competitive Position 2013

Cat Food in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 18 Cat Owning Households: % Analysis 2009-2014
  • Table 19 Cat Population 2009-2014
  • Table 20 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2009-2014

CATEGORY DATA

  • Summary 11 Cat Food by Price Band 2014
  • Table 21 Sales of Cat Food by Category: Volume 2009-2014
  • Table 22 Sales of Cat Food by Category: Value 2009-2014
  • Table 23 Sales of Cat Food by Category: % Volume Growth 2009-2014
  • Table 24 Sales of Cat Food by Category: % Value Growth 2009-2014
  • Table 25 Sales of Premium Cat Food by Category: Value 2009-2014
  • Table 26 NBO Company Shares of Cat Food: % Value 2009-2013
  • Table 27 LBN Brand Shares of Cat Food: % Value 2010-2013
  • Table 28 Forecast Sales of Cat Food by Category: Volume 2014-2019
  • Table 29 Forecast Sales of Cat Food by Category: Value 2014-2019
  • Table 30 Forecast Sales of Cat Food by Category: % Volume Growth 2014-2019
  • Table 31 Forecast Sales of Cat Food by Category: % Value Growth 2014-2019

Dog Food in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 32 Dog Owning Households: % Analysis 2009-2014
  • Table 33 Dog Population 2009-2014
  • Table 34 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2009-2014

CATEGORY DATA

  • Summary 12 Dog Food by Price Band 2014
  • Table 35 Sales of Dog Food by Category: Volume 2009-2014
  • Table 36 Sales of Dog Food by Category: Value 2009-2014
  • Table 37 Sales of Dog Food by Category: % Volume Growth 2009-2014
  • Table 38 Sales of Dog Food by Category: % Value Growth 2009-2014
  • Table 39 Sales of Premium Dog Food by Category: Value 2009-2014
  • Table 40 NBO Company Shares of Dog Food: % Value 2009-2013
  • Table 41 LBN Brand Shares of Dog Food: % Value 2010-2013
  • Table 42 LBN Brand Shares of Dog Treats: % Value 2010-2013
  • Table 43 Forecast Sales of Dog Food by Category: Volume 2014-2019
  • Table 44 Forecast Sales of Dog Food by Category: Value 2014-2019
  • Table 45 Forecast Sales of Dog Food by Category: % Volume Growth 2014-2019
  • Table 46 Forecast Sales of Dog Food by Category: % Value Growth 2014-2019

Other Pet Food in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 47 Other Pet Population 2009-2014

CATEGORY DATA

  • Table 48 Sales of Other Pet Food by Category: Volume 2009-2014
  • Table 49 Sales of Other Pet Food by Category: Value 2009-2014
  • Table 50 Sales of Other Pet Food by Category: % Volume Growth 2009-2014
  • Table 51 Sales of Other Pet Food by Category: % Value Growth 2009-2014
  • Table 52 LBN Brand Shares of Fish Food: % Value 2010-2013
  • Table 53 Forecast Sales of Other Pet Food by Category: Volume 2014-2019
  • Table 54 Forecast Sales of Other Pet Food by Category: Value 2014-2019
  • Table 55 Forecast Sales of Other Pet Food by Category: % Volume Growth 2014-2019
  • Table 56 Forecast Sales of Other Pet Food by Category: % Value Growth 2014-2019

Pet Products in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 57 Sales of Pet Products by Category: Value 2009-2014
  • Table 58 Sales of Pet Products by Category: % Value Growth 2009-2014
  • Table 59 Sales of Pet Healthcare by Type: % Value Breakdown 2009-2014
  • Table 60 Forecast Sales of Pet Products by Category: Value 2014-2019
  • Table 61 Forecast Sales of Pet Products by Category: % Value Growth 2014-2019

Segmentation

This market research report includes the following:

  • Pet Care
    • Pet Food
      • Dog and Cat Food
        • Cat Food
          • Cat Treats and Mixers
            • Cat Mixers
            • Cat Treats
          • Dry Cat Food
            • Economy Dry Cat Food
            • Mid-Priced Dry Cat Food
            • Premium Dry Cat Food
            • Wet Cat Food
              • Economy Wet Cat Food
              • Mid-Priced Wet Cat Food
              • Premium Wet Cat Food
            • Dog Food
              • Dog Treats and Mixers
                • Dog Mixers
                • Dog Treats
              • Dry Dog Food
                • Economy Dry Dog Food
                • Mid-Priced Dry Dog Food
                • Premium Dry Dog Food
                • Wet Dog Food
                  • Economy Wet Dog Food
                  • Mid-Priced Wet Dog Food
                  • Premium Wet Dog Food
              • Dog and Cat Food by Price Platform and Type
                • Dog and Cat Food by Price Platform (Excl Treats and Mixers)
                  • Economy Dog and Cat Food
                    • Economy Dry Cat Food
                    • Economy Dry Dog Food
                    • Economy Wet Cat Food
                    • Economy Wet Dog Food
                  • Mid-Priced Dog and Cat Food
                    • Mid-Priced Dry Cat Food
                    • Mid-Priced Dry Dog Food
                    • Mid-Priced Wet Cat Food
                    • Mid-Priced Wet Dog Food
                  • Premium Dog and Cat Food
                    • Premium Dry Cat Food
                      • Premium Dry Dog Food
                        • Premium Wet Cat Food
                          • Premium Wet Dog Food
                        • Dog and Cat Food by Price Platform (incl Treats and Mixers)
                          • Cat Food by Price Platform
                            • Cat Treats and Mixers
                              • Cat Mixers
                              • Cat Treats
                            • Economy Cat Food
                              • Economy Dry Cat Food
                              • Economy Wet Cat Food
                            • Mid-Priced Cat Food
                              • Mid-Priced Dry Cat Food
                              • Mid-Priced Wet Cat Food
                            • Premium Cat Food
                              • Premium Dry Cat Food
                                • Premium Wet Cat Food
                              • Dog Food by Price Platform
                                • Dog Treats and Mixers
                                  • Dog Mixers
                                  • Dog Treats
                                • Economy Dog Food
                                  • Economy Dry Dog Food
                                  • Economy Wet Dog Food
                                • Mid-Priced Dog Food
                                  • Mid-Priced Dry Dog Food
                                  • Mid-Priced Wet Dog Food
                                • Premium Dog Food
                                  • Premium Dry Dog Food
                                    • Premium Wet Dog Food
                                • Dog and Cat Food by Type (Excl Treats and Mixers)
                                  • Dry Dog and Cat Food
                                    • Dry Cat Food
                                      • Economy Dry Cat Food
                                      • Mid-Priced Dry Cat Food
                                      • Premium Dry Cat Food
                                      • Dry Dog Food
                                        • Economy Dry Dog Food
                                        • Mid-Priced Dry Dog Food
                                        • Premium Dry Dog Food
                                      • Wet Dog and Cat Food
                                        • Wet Cat Food
                                          • Economy Wet Cat Food
                                          • Mid-Priced Wet Cat Food
                                          • Premium Wet Cat Food
                                          • Wet Dog Food
                                            • Economy Wet Dog Food
                                            • Mid-Priced Wet Dog Food
                                            • Premium Wet Dog Food
                                      • Other Pet Food
                                        • Bird Food
                                        • Fish Food
                                        • Small Mammal/Reptile Food
                                    • Pet Products
                                      • Cat Litter
                                      • Pet Healthcare
                                      • Pet Dietary Supplements
                                      • Other Pet Products

                                  Statistics Included

                                  For each category and subcategory you will receive the following data in Excel format:

                                  From Passport

                                  • Market Sizes
                                  • Company Shares
                                  • Brand Shares
                                  • Distribution
                                  • Pricing
                                  • Analysis by Type
                                  • Number of Vets
                                  • Pet Ownership
                                  • Pet Population
                                  • Prepared Gap
                                  • Product by Life-Cycle
                                  • Products by Ingredient
                                  • Veterinary Clinics for Pets
                                  • Other Pet Products by Type

                                  Market size details:

                                  • Retail volume
                                  • Retail volume % growth
                                  • Retail volume per capita
                                  • Retail value retail selling price % growth
                                  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price % growth
                                  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

                                  print

                                  Recently Viewed Items more ›

                                    Want to find out more about this report?

                                    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
                                    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here