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Country Report

India Flag Pet Care in India

| Pages: 47

Price: US$2,100

About this Report

EXECUTIVE SUMMARY

Strong pet humanisation supports growth across all the categories of pet care

With the ongoing changing attitudes of consumers to pet care, and increasing disposable incomes, market value in India continued to grow in 2016. Indians are increasingly treating pets as family members and give them not only good quality food but also snacks and accessories. Rising demand has prompted investment in the market, such as Mr Ratan Tata’s venture dogspot.com, as these players try to exploit the growth opportunities in the category. In addition, the percentage of pet owners who prefer to give prepared food to their pets instead of home-made continues to grow.

Evolving pet owner interests and urbanisation have positive impact on pet care

Demand for pet care products remains skewed more towards urban regions, which dominate the market for pet food and pet care products. Affluent, sophisticated and informed city dwellers are adopting pets in larger numbers than rural dwellers, and are willing to spend more on their pets’ needs, being more exposed to brands and options. A further driving force in urban India is the concentration of vets, whose influence remains crucial for owners for their pet’s care. Pet owners are spending more on pets such as dogs, cats or fish, as they make good company for families in an urban scene.

Multinational players continue to dominate the market

Mars International India Pvt Ltd and Royal Canin India Pvt Ltd maintained their leading positions in pet care in 2016. Indian Broiler Group gained momentum during the review period, putting pressure on the market leaders. Retailers’ activities, vets’ advice and increasing distribution remained major factors which helped different players to carve out space in pet food. Other brands which held strong positions in the market are Hill’s Science Diet, Lams, Beaphar, Eukanuba, Ecopet and Farmina, alongside numerous other domestic and imported brands.

Enhanced visibility and availability of pet care products

An increase in the number of pet shops in urban areas has given pet owners access to a wide range of products for their pets at one point. A growing number of supermarkets also have sections especially for pet products. Online sales of pet care products have increased significantly because of the discounts available and the wide variety of products offered. Along with traditional veterinary clinics and pharmacies these new distribution points are making pet food and pet care products more widely available to pet owners. Traditional pet shops continue to be the leading channel, owing to their wide assortments of pet care products, and the availability of information on pets and pet care products from the staff.

Positive performance expected due to growing popularity of pet care products

Pet care is expected to perform well over the forecast period, largely due to the growing popularity of pet care products among pet owners, particularly those living in tier I and tier II cities across the country. The rising trend of pet humanisation, backed by the higher disposable incomes of Indian consumers, will further support value growth in pet care. Consumers will continue to show increasing interest in pets, and they are expected to be more aware of their pet’s health and needs because of increased access to information and the facilities available through different print and electronic media.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in India for free:

The Pet Care in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Pet Care in India?
  • What are the major brands in India?
  • How did the downturn affect pet care spending?
  • Which is the best-performing category within pet care?
  • Which is the fastest-growing pet food manufacturer?
  • How have pet specialists fared in recent years?
  • What are growth prospects for pet care in the next 5 years?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

Table of Contents

Pet Care in India - Industry Overview

EXECUTIVE SUMMARY

Strong pet humanisation supports growth across all the categories of pet care

Evolving pet owner interests and urbanisation have positive impact on pet care

Multinational players continue to dominate the market

Enhanced visibility and availability of pet care products

Positive performance expected due to growing popularity of pet care products

KEY TRENDS AND DEVELOPMENTS

Prepared pet food continues to grow in popularity

Increasing demand across all price segments

Manufacturers focusing on increasing their domestic production

MARKET INDICATORS

  • Table 1 Pet Populations 2011-2016

MARKET DATA

  • Table 2 Sales of Pet Food by Category: Volume 2011-2016
  • Table 3 Sales of Pet Care by Category: Value 2011-2016
  • Table 4 Sales of Pet Food by Category: % Volume Growth 2011-2016
  • Table 5 Sales of Pet Care by Category: % Value Growth 2011-2016
  • Table 6 NBO Company Shares of Pet Food: % Value 2011-2015
  • Table 7 LBN Brand Shares of Pet Food: % Value 2012-2015
  • Table 8 NBO Company Shares of Dog and Cat Food: % Value 2011-2015
  • Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2012-2015
  • Table 10 Penetration of Private Label in Pet Care by Category: % Value 2011-2015
  • Table 11 Distribution of Pet Care by Format: % Value 2011-2016
  • Table 12 Distribution of Pet Care by Format and Category: % Value 2016
  • Table 13 Distribution of Dog and Cat Food by Format: % Value 2011-2016
  • Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2016
  • Table 15 Forecast Sales of Pet Food by Category: Volume 2016-2021
  • Table 16 Forecast Sales of Pet Care by Category: Value 2016-2021
  • Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2016-2021
  • Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2016-2021

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

Pet Care in India - Company Profiles

Glenands Group in Pet Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Glenand Group: Key Facts
  • Summary 3 Glenand Group: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 1 Glenand Group: Glenand pet superstore in Bengaluru

PRIVATE LABEL

COMPETITIVE POSITIONING

  • Summary 4 Glenand Group: Competitive Position 2015

Indian Broiler Group in Pet Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Indian Broiler Group: Key Facts

COMPETITIVE POSITIONING

  • Summary 6 Indian Broiler Group: Competitive Position 2015

Mars International India Pvt Ltd in Pet Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Mars International India Pvt Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 8 Mars International India Pvt Ltd: Competitive Position 2015

Royal Canin India Pvt Ltd in Pet Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Royal Canin India Pvt Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 10 Royal Canin India Pvt Ltd: Competitive Position 2015

Cat Food in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 19 Cat Owning Households: % Analysis 2011-2016
  • Table 20 Cat Population 2011-2016
  • Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2011-2016

CATEGORY DATA

  • Summary 11 Cat Food by Price Band 2016
  • Table 22 Sales of Cat Food by Category: Volume 2011-2016
  • Table 23 Sales of Cat Food by Category: Value 2011-2016
  • Table 24 Sales of Cat Food by Category: % Volume Growth 2011-2016
  • Table 25 Sales of Cat Food by Category: % Value Growth 2011-2016
  • Table 26 Sales of Premium Cat Food by Category: Value 2011-2016
  • Table 27 Sales of Dry Cat Food by Life-Cycle: % Value 2011-2016
  • Table 28 Sales of Wet Cat Food by Life-Cycle: % Value 2011-2016
  • Table 29 NBO Company Shares of Cat Food: % Value 2011-2015
  • Table 30 LBN Brand Shares of Cat Food: % Value 2012-2015
  • Table 31 Forecast Sales of Cat Food by Category: Volume 2016-2021
  • Table 32 Forecast Sales of Cat Food by Category: Value 2016-2021
  • Table 33 Forecast Sales of Cat Food by Category: % Volume Growth 2016-2021
  • Table 34 Forecast Sales of Cat Food by Category: % Value Growth 2016-2021

Dog Food in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 35 Dog Owning Households: % Analysis 2011-2016
  • Table 36 Dog Population 2011-2016
  • Table 37 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2011-2016

CATEGORY DATA

  • Summary 12 Dog Food by Price Band 2016
  • Table 38 Sales of Dog Food by Category: Volume 2011-2016
  • Table 39 Sales of Dog Food by Category: Value 2011-2016
  • Table 40 Sales of Dog Food by Category: % Volume Growth 2011-2016
  • Table 41 Sales of Dog Food by Category: % Value Growth 2011-2016
  • Table 42 Sales of Premium Dog Food by Category: Value 2011-2016
  • Table 43 Sales of Dry Dog Food by Life-Cycle: % Value 2011-2016
  • Table 44 Sales of Wet Dog Food by Life-Cycle: % Value 2011-2016
  • Table 45 NBO Company Shares of Dog Food: % Value 2011-2015
  • Table 46 LBN Brand Shares of Dog Food: % Value 2012-2015
  • Table 47 LBN Brand Shares of Dog Treats: % Value 2012-2015
  • Table 48 Forecast Sales of Dog Food by Category: Volume 2016-2021
  • Table 49 Forecast Sales of Dog Food by Category: Value 2016-2021
  • Table 50 Forecast Sales of Dog Food by Category: % Volume Growth 2016-2021
  • Table 51 Forecast Sales of Dog Food by Category: % Value Growth 2016-2021

Other Pet Food in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 52 Other Pet Population 2011-2016

CATEGORY DATA

  • Table 53 Sales of Other Pet Food by Category: Volume 2011-2016
  • Table 54 Sales of Other Pet Food by Category: Value 2011-2016
  • Table 55 Sales of Other Pet Food by Category: % Volume Growth 2011-2016
  • Table 56 Sales of Other Pet Food by Category: % Value Growth 2011-2016
  • Table 57 LBN Brand Shares of Bird Food: % Value 2012-2015
  • Table 58 LBN Brand Shares of Fish Food: % Value 2012-2015
  • Table 59 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2012-2015
  • Table 60 Forecast Sales of Other Pet Food by Category: Volume 2016-2021
  • Table 61 Forecast Sales of Other Pet Food by Category: Value 2016-2021
  • Table 62 Forecast Sales of Other Pet Food by Category: % Volume Growth 2016-2021
  • Table 63 Forecast Sales of Other Pet Food by Category: % Value Growth 2016-2021

Pet Products in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 64 Sales of Pet Products by Category: Value 2011-2016
  • Table 65 Sales of Pet Products by Category: % Value Growth 2011-2016
  • Table 66 Sales of Pet Healthcare by Type: % Value 2011-2016
  • Table 67 Sales of Other Pet Products by Type: % Value 2011-2016
  • Table 68 Forecast Sales of Pet Products by Category: Value 2016-2021
  • Table 69 Forecast Sales of Pet Products by Category: % Value Growth 2016-2021

Segmentation

This market research report includes the following:

  • Pet Care
    • Pet Food
      • Dog and Cat Food
        • Cat Food
          • Cat Treats and Mixers
            • Cat Mixers
            • Cat Treats
          • Dry Cat Food
            • Economy Dry Cat Food
            • Mid-Priced Dry Cat Food
            • Premium Dry Cat Food
            • Wet Cat Food
              • Economy Wet Cat Food
              • Mid-Priced Wet Cat Food
              • Premium Wet Cat Food
            • Dog Food
              • Dog Treats and Mixers
                • Dog Mixers
                • Dog Treats
              • Dry Dog Food
                • Economy Dry Dog Food
                • Mid-Priced Dry Dog Food
                • Premium Dry Dog Food
                • Wet Dog Food
                  • Economy Wet Dog Food
                  • Mid-Priced Wet Dog Food
                  • Premium Wet Dog Food
              • Dog and Cat Food by Price Platform and Type
                • Dog and Cat Food by Price Platform (Excl Treats and Mixers)
                  • Economy Dog and Cat Food
                    • Economy Dry Cat Food
                    • Economy Dry Dog Food
                    • Economy Wet Cat Food
                    • Economy Wet Dog Food
                  • Mid-Priced Dog and Cat Food
                    • Mid-Priced Dry Cat Food
                    • Mid-Priced Dry Dog Food
                    • Mid-Priced Wet Cat Food
                    • Mid-Priced Wet Dog Food
                  • Premium Dog and Cat Food
                    • Premium Dry Cat Food
                      • Premium Dry Dog Food
                        • Premium Wet Cat Food
                          • Premium Wet Dog Food
                        • Dog and Cat Food by Price Platform (incl Treats and Mixers)
                          • Cat Food by Price Platform
                            • Cat Treats and Mixers
                              • Cat Mixers
                              • Cat Treats
                            • Economy Cat Food
                              • Economy Dry Cat Food
                              • Economy Wet Cat Food
                            • Mid-Priced Cat Food
                              • Mid-Priced Dry Cat Food
                              • Mid-Priced Wet Cat Food
                            • Premium Cat Food
                              • Premium Dry Cat Food
                                • Premium Wet Cat Food
                              • Dog Food by Price Platform
                                • Dog Treats and Mixers
                                  • Dog Mixers
                                  • Dog Treats
                                • Economy Dog Food
                                  • Economy Dry Dog Food
                                  • Economy Wet Dog Food
                                • Mid-Priced Dog Food
                                  • Mid-Priced Dry Dog Food
                                  • Mid-Priced Wet Dog Food
                                • Premium Dog Food
                                  • Premium Dry Dog Food
                                    • Premium Wet Dog Food
                                • Dog and Cat Food by Type (Excl Treats and Mixers)
                                  • Dry Dog and Cat Food
                                    • Dry Cat Food
                                      • Economy Dry Cat Food
                                      • Mid-Priced Dry Cat Food
                                      • Premium Dry Cat Food
                                      • Dry Dog Food
                                        • Economy Dry Dog Food
                                        • Mid-Priced Dry Dog Food
                                        • Premium Dry Dog Food
                                      • Wet Dog and Cat Food
                                        • Wet Cat Food
                                          • Economy Wet Cat Food
                                          • Mid-Priced Wet Cat Food
                                          • Premium Wet Cat Food
                                          • Wet Dog Food
                                            • Economy Wet Dog Food
                                            • Mid-Priced Wet Dog Food
                                            • Premium Wet Dog Food
                                      • Other Pet Food
                                        • Bird Food
                                        • Fish Food
                                        • Small Mammal/Reptile Food
                                    • Pet Products
                                      • Cat Litter
                                      • Pet Healthcare
                                      • Pet Dietary Supplements
                                      • Other Pet Products

                                  Statistics Included

                                  For each category and subcategory you will receive the following data in Excel format:

                                  From Passport

                                  • Market Sizes
                                  • Company Shares
                                  • Brand Shares
                                  • Distribution
                                  • Analysis by Type
                                  • Number of Vets
                                  • Pet Ownership
                                  • Pet Population
                                  • Prepared Gap
                                  • Pricing
                                  • Product by Life-Cycle
                                  • Products by Ingredient
                                  • Veterinary Clinics for Pets

                                  Market size details:

                                  • Retail volume
                                  • Retail volume % growth
                                  • Retail volume per capita
                                  • Retail value retail selling price % growth
                                  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price % growth
                                  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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