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Country Report

Cat Food in Germany

Cats are highly popular pets amongst German consumers, especially those living in relatively small apartments in cities, or where dogs are not allowed as pets. Even though they are often considered to be less interactive than dogs, many cat owners ...

May 2016 | US$990 | Pages: 32 | Add to cart | View details

Country Report

Dog Food in Germany

Even though the dog population in Germany remains fairly stable, and significantly smaller than the cat population, products for dogs continue to register growth in volume and value sales. In particular, dog food which offers additional functions and...

May 2016 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Other Pet Food in Germany

After small declines in the population of small mammals in 2014 and 2015, these pets are expected to regain popularity in 2016 and the following years. Other small pets, including birds and fish, are likely to continue their slow but steady growth ...

May 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Pet Care in Germany

Pet care in Germany is anticipated to see another successful year with regard to volume and current value growth in 2016. Even though strong competition, progressing maturity and saturation will limit overall growth, value sales are set to increase ...

May 2016 | US$2,100 | Pages: 59 | Add to cart | View details

Country Report

Pet Products in Germany

As pets’ roles in family life and society are likely to continue being significant, trends which gradually evolved over the review period are expected to prevail, and possibly even intensify in the course of 2016 and the following years. Pets are ...

May 2016 | US$990 | Pages: 31 | Add to cart | View details

Global Briefing

Natural Colours: Essentials Not Just Options

Use of colour is vital in giving fmcgs the visual appeal to attract consumers. Natural colours, specifically, are mainly used in food and beverages, and pet food, with the popularity of these ingredients rising due to concerns surrounding ...

Jun 2015 | US$1,325 | Pages: 39 | Add to cart | View details

Global Briefing

Strategies in Pet Food Retailing: Part 1

Pet food is in flux and so is its retailing landscape. As competition increases new challenges arise in a space where consumers are increasingly savvy and gains more difficult to achieve. Find out about successful retailing strategies and how ...

Jun 2015 | US$1,325 | Pages: 37 | Add to cart | View details

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