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Country Report

Cat Food in Israel

During 2011 Nestlé Purina Ltd introduced Friskies Classic Paté, a premium wet cat food with 156g can size. The success of this product during 2011 and 2012, containing an amount for a daily meal, caused a significant rise of the entire premium wet ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dog Food in Israel

In 2012 Shufersal, the leading retail hypermarket in Israel, introduced a premium dog food brand in attempt to position itself as a substitute to pet shops and superstores, now holding pet foods at different levels and other pet care products. As ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Other Pet Food in Israel

Based on provisional 2012 estimates, other pet food in Israel is expected to grow over the year by 4%. Other pet food in Israel remains very small within the pet food sector, and accounts for just over 2% of total retail pet food sales in Israel in ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Pet Care in Israel

Retail sales of pet care grew in both value and volume terms in 2011, as pet owners continued to invest in their pets, purchasing higher-quality foods – the main growth engine of the sector. Israeli pet owners are becoming more educated on nutrition ...

Jan 2013 | US$1,900| Add to cart | View details ›

Country Report

Pet Products in Israel

Based on provisional 2012 estimates, current value sales are expected to experience positive growth for yet another year as consumers show willingness to pamper their pets.

Jan 2013 | US$900| Add to cart | View details ›

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