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Country Report

Dog Food in Italy

Despite the on-going difficult economic momentum in Italy, dog food is expected to recover both in terms of value and volume. Consumers have been forced to look at new ways to save money during recession; however, they maintained a parental attitude ...

Jul 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Other Pet Food in Italy

Economic crisis, together with more stringent regulations in urban condos about keeping pets (especially pets other than dogs and cats) is taking its toll in sales of other pet food in Italy. Consumers are forced to pay attention to their expenses, ...

Jul 2014 | US$900 | Pages: 19 | Add to cart | View details

Country Report

Pet Care in Italy

Pet owners in Italy increasingly consider their pets to be part of their families, to the point that their presence influences several aspects of their lives, such as the holiday decision-making process. Consumers are willing to purchase for their ...

Jul 2014 | US$1,900 | Pages: 48 | Add to cart | View details

Country Report

Pet Products in Italy

Pet products continues to face a time of expansion thanks to the positive performance of the pet care market overall, which includes both food and non-food products. Consumers increasingly look at ways to improve the lives of their pets, and this ...

Jul 2014 | US$900 | Pages: 18 | Add to cart | View details

Country Report

Cat Food in Italy

Cat treats is growing, and together with single serving packs it has been bringing newness to the category driving more sales and creating new demand from consumers and their cats.

Jul 2014 | US$900 | Pages: 29 | Add to cart | View details

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