Market research for the pet care industry

Euromonitor has the world’s most comprehensive research on the pet care industry. We monitor and analyse industry trends in pet care globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in pet care include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Pet Products in Italy

The main trend continued to be pet humanisation in 2012; therefore, most pet product types registered positive growth over the year, although current value sales of pet dietary supplements continued to decline. Pet healthcare recorded strong current ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Cat Food in Italy

Up to 2010, dry cat food outpaced wet cat food in Italy in volume and current value growth, especially in terms of the premium segment. Instead, from 2011 the trend changed considerably and wet cat food delivered similar growth performances to dry ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dog Food in Italy

In 2011 and 2012, retail volume sales of dog food slowed down compared to the review period CAGR, whilst current value sales were more in line with the review period CAGR. In 2012 especially, current value sales increased overall by 3% when the ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Pet Care in Norway

Pet care was stable in terms of growth rate and market structure in 2011. Both local and multinational brands maintained their rankings, and the key trends of premiumisation and humanisation strengthened. As product categories developed, the market ...

Jan 2013 | US$1,900| Add to cart | View details ›

Country Report

Pet Products in Norway

In 2011, pet products developed steadily in terms of both value sales and product assortment. The highest growth was seen in the premium segment, with increasingly luxurious products becoming available in the market. This trend was fuelled by growing...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Cat Food in Norway

In 2012, cat food is expected to experience equally high growth as dog food, but remain a smaller category in absolute value terms. Despite the fact that there are almost twice as many cats as dogs in Norway, value sales of cat food are lower than ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dog Food in Norway

Based on provisional estimates, the trends seen in dog food in 2011 are expected to continue in 2012. Premiumisation is strengthening, driving sales of healthy and organic food, and fuelling growth in therapeutic food. Suppliers are responding by ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Other Pet Food in Norway

Other pet food remained stable in 2011, with key trends continuing as before. Based on provisional estimates, growth will decrease in 2012, and continue to fall over the forecast period.

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Cat Food in Israel

During 2011 Nestlé Purina Ltd introduced Friskies Classic Paté, a premium wet cat food with 156g can size. The success of this product during 2011 and 2012, containing an amount for a daily meal, caused a significant rise of the entire premium wet ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dog Food in Israel

In 2012 Shufersal, the leading retail hypermarket in Israel, introduced a premium dog food brand in attempt to position itself as a substitute to pet shops and superstores, now holding pet foods at different levels and other pet care products. As ...

Jan 2013 | US$900| Add to cart | View details ›

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