Pet healthcare is projected to be the most dynamic performer within pet products in current value growth terms over the forecast period. It will continue to profit as pet humanisation makes Danes – particularly dog and cat owners – more inclined to take preventive measures to improve the physical wellbeing of pets, reduce the risk of various diseases and extend their longevity.
In line with the growing willingness of Danes to spend money on maintaining the physical and emotional wellbeing of their pets, the other pet products category is expected to see increased demand for feeding accessories with health and enrichment benefits over the forecast period. These include slow feed bowls with raised obstacles, which prevent dogs and cats from eating too quickly and thereby reduce the risk of choking, indigestion, bloat and obesity.
Shampoos and other grooming accessories for dogs and cats are likely to become more popular over the forecast period. This is mainly because the rising cost of living will lead more owners to undertake regular grooming tasks themselves at home instead of paying for professional services.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See All of Our DefinitionsThis report originates from Passport, our Pet Products research and analysis database.
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