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Population

Euromonitor International provides comprehensive market research on population behaviour.

Our analysis looks at population shifts, ageing, men and women, marriage and divorce, births and fertility, life expectancy and deaths, migration, diversity, urbanisation and cities.

Further analysis by topic:

Consumer Lifestyles

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Income and Expenditure

We also report on; National Economies, All Consumer Industries and Commercial Industrial supply chains.

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Future Demographic

Middle East & Africa in 2030: The Future Demographic

Nov 2017

In 2015 to 2030, the population of the Middle East and Africa region will experience the fastest growth out of all the world regions to reach 2.0 billion in 2030. At the same time, the region will continue to be the youngest out of all world regions....

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Strategy Briefing

Students of Tomorrow: Trends Driving Global Demand for Learning

Nov 2017

With populations ageing, the pool of potential students is dwindling. However, tertiary education is regarded by many as crucial in a competitive global job market, and rising parental incomes, growth in demand for overseas courses among consumers in...

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Strategy Briefing

Tapping the Silver Consumer Market

Oct 2017

The global consumer landscape is being transformed and reshaped at an unprecedented pace. With fewer births and an increasing life expectancy, population ageing is now taking place in almost all countries of the world. Businesses that recognise and ...

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Future Demographic

Australasia in 2030: The Future Demographic

Oct 2017

In 2030, the population of Australasia will reach 35.3 million, an increase of 24.5% from 2015. Strong growth in all population groups, particularly older groups, in 2015-2030 is influenced by high net migration, rising life expectancy and increasing...

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Future Demographic

Asia Pacific in 2030: The Future Demographic

Oct 2017

In 2030, the population of Asia Pacific will reach 4.5 billion, an increase of 12.2% from 2015. Population growth has been slowing down due to declining levels of positive natural change since the late 1980s, but the region will continue to make up ...

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Strategy Briefing

City Demographics 2030: Future Trends, Opportunities and Challenges

Oct 2017

Whilst the global ageing phenomenon has swamped a large majority of developed cities, this effect is increasingly manifesting itself across some key developing markets. Accordingly, urban areas are changing, employing age-friendly measures to better ...

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City Review

Milan City Review

Oct 2017

Milan is not just the "fashion capital of the world" - it is the economic centre of Italy. In 2016, Milan generated 12% of national GDP, while Rome accounted for 9%. Due to the ongoing Italian banking crisis, Milan's economy contracted by 5.1% in ...

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Strategy Briefing

Future of Work: The Shifting Work Culture

Oct 2017

The changing global business context means that the old ways are becoming less relevant, giving rise to a new work culture which is a marked shift from the traditional ways. The emerging work environment is defined by low job security but high perks,...

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Strategy Briefing

Soft Drinks Strategies for Ageing Populations

Oct 2017

With global consumer populations ageing at an accelerated rate, opportunities exist for soft drinks products that meet the evolving demands of older population segments, particularly in terms of supplemental nutrition, hydration and everyday ...

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Future Demographic

North America in 2030: The Future Demographic

Oct 2017

In 2030, the population of North America will reach 401 million, an increase of 12.2% from 2015. North America will be the third oldest region in the world in 2030 when its 65+ population will make up over a fifth of the population. Positive, albeit ...

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Strategy Briefing

Old is Gold: Selling Electronics to the Elderly

Sep 2017

Nearly one-third of the population in Western Europe will be 60 or over by 2030. Manufacturers and retailers cannot afford to ignore the silver dollar, and must release products tailored to elderly consumers’ lifestyles....

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Future Demographic

Eastern Europe in 2030: The Future Demographic

Sep 2017

In 2030, the population of Eastern Europe will reach 315 million, a decrease of 3.4% from 2015. Eastern Europe’s depopulation is due to rapidly falling birth rates as a result of low fertility and declining numbers of women aged 15-49. Meanwhile, ...

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Future Demographic

Latin America in 2030: The Future Demographic

Sep 2017

In 2030, the population of Latin America should reach 711 million, an increase of 13.1% from 2015. Despite a slowdown in population growth due to falling birth rates and rising death rates, the population will still increase at a relatively fast pace...

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Future Demographic

Western Europe in 2030: The Future Demographic

Sep 2017

In 2030, the population of Western Europe will reach 519 million, an increase of 4.9% from 2015. This represents relatively slow population growth in comparison to most other world regions due to declining natural change and net migration. ...

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Strategy Briefing

Current Trends in the Global Education Sector

Sep 2017

The global education industry is set to experience strong expansion, due to government support, increasing enrolment ratios and growing importance of adult education. The vast youth population will be the major factor pioneering growth in the Asia ...

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City Review

Abu Dhabi City Review

Aug 2017

The United Arab Emirates' capital, Abu Dhabi, is the richest in the Middle East in terms of GDP per capita (and household disposable income) thanks to its large oil reserves. However, it also challenges Dubai's position as the region's leading ...

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Future Demographic

Slovakia in 2030: The Future Demographic

Aug 2017

In 2030, the population of Slovakia will reach 5.5 million, after peaking in 2026, an overall increase of 1.0% from 2015. Falling births and increasing deaths mean that natural change will turn negative in 2023 and by 2027 positive net migration will...

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City Review

Nairobi City Review

Aug 2017

With GDP per capita of USD1,900 in 2016, Nairobi is the poorest major city in Africa, trailing other Sub-Saharan Africa cities such as Lagos (USD4,800 GDP per capita in 2016) or Johannesburg (USD9,000). However, Nairobi will continue to modernise. ...

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City Review

Douala City Review

Aug 2017

With total GDP of USD6.2 billion in 2016 (or 21% of the national total), Douala stands as Cameroon's key economic hub, despite not being the capital of the country. Douala's economic influence largely stems from its location as the biggest port of ...

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City Review

Seoul City Review

Aug 2017

With 25 million inhabitants in 2016, Seoul is the world's fourth-most populous metropolitan area. Manufacturing still commands a sizeable presence in the city, while efforts to turn Seoul into a regional financial hub have not yet born fruit. ...

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