You are here: HomeSolutionsIndustriesHome Care
print my pages

Company Profile

Procter & Gamble Co, The in Home Care

Sep 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Procter & Gamble Co, The delivers a detailed strategic analysis of the company's business, examining its performance in the Home Care market and the global economy.

Company and market share data provide a detailed look at the financial position of Procter & Gamble Co, The, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Procter & Gamble Co, The This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Procter & Gamble Co, The provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Home Care research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Introduction

Scope

Strategic Evaluation

Procter & Gamble: Global leader in home care

Increased price competition hits net earnings in 2011

Two speed market in Q4 as developing outperforms mature

SWOT: Procter & Gamble Co, The

Procter & Gamble: Focuses on core businesses

Competitive Positioning

Procter & Gamble leads global home care market

Procter & Gamble sales contract in US market in 2011

Market Assessment

Emerging markets to outperform mature markets

Laundry care dominates Procter & Gamble sales

Category and Geographic Opportunities

Procter & Gamble heavily exposed to US fortunes

Economy brands gain at expense of premium in the US

Prospects in US home care

Ambi Pur opens up new opportunities in air care

Emerging markets call for varying strategies in laundry care

China to dominate global growth in dishwashing

Consumers look for value in dishwashing

Pricing strategy may need to be adjusted in mature markets

Surface care offers more opportunity in mature markets

Key trends in surface care

Brand Strategy

Procter & Gamble remains premium focused but change is afoot

2012: Year of the Olympian at Procter & Gamble

Can Pods stem the Tide in US laundry?

Ariel continues to focus on premium

Focus on product innovation drives Febreze sales

Operations

P&G operates global distribution and manufacturing

P&G emerging market manufacturing sites by country 2011

Recommendations

Procter & Gamble needs to focus on emerging markets

Samples

Please update/install flash.

my pages

Want to find out more about this report?

If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!