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Ready meals market research

Euromonitor has the world’s most comprehensive research on the ready meals category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the ready meals market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our ready meals market research answer questions such as:

  • What is the market size of ready meals?
  • What are the major brands in ready meals?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

results

 

Country Report

Ready Meals in Italy

The economic downturn has continued to widely affect Italian consumer behaviour and lifestyles. Although ready meals are usually more expensive than other packaged food categories, a combination of increasing demand for high service content products ...

Feb 2013 | US$900| Add to cart | View details

Country Report

Ready Meals in Costa Rica

Given the adoption of modern lifestyles by local consumers, people are less willing to spend time in preparing their food particularly as more women continue joining the workforce. This situation was noticed by the main manufacturers of canned, ...

Feb 2013 | US$900| Add to cart | View details

Company Profile

Orkla Group in Packaged Food

Orkla is a regional specialist in that its presence is limited to Scandinavia and Eastern Europe. It pursues a multi-local strategy for brand building. Orkla has shifted its focus to branded packaged food in recent years, divesting itself of non-core...

Jan 2013 | US$525| Add to cart | View details

Country Report

Ready Meals in Estonia

Ready meals experienced remarkable development in 2011 and further improvement is seen in 2012 as well. As the economic condition and Estonians’ disposable incomes have improved, the relative value of (free) time has increased. Hence, the short time ...

Jan 2013 | US$900| Add to cart | View details

Company Profile

Campbell Soup Co in Packaged Food

With significant reliance on the declining US canned/preserved soup market US soup giant Campbell Soup Co has struggled to stave off long-term market share contraction. However, the company is fighting back with a revitalised US soup offer and by ...

Jan 2013 | US$525| Add to cart | View details

Country Report

Ready Meals in Peru

Ready meals current value sales increased by 4% in 2012 – a rate of growth in line with the review period average. This moderate performance was due largely to the lack of tradition of consuming ready meals. Many Peruvian consumers retain a strong ...

Jan 2013 | US$900| Add to cart | View details

Country Report

Ready Meals in Azerbaijan

Much of the growth recorded in ready meals in Azerbaijan during 2012 derives from the shift towards urban living and the increasingly hectic pace of modern life. As Azerbaijani consumers, especially younger people, now have less time than ever before...

Jan 2013 | US$900| Add to cart | View details

Country Report

Ready Meals in Poland

Growth in ready meals in Poland slowed down towards the end of the review period and the category is expected to increase in volume and current value by just 1% in 2012. The category’s stuttering performance towards the end of the review period was ...

Jan 2013 | US$900| Add to cart | View details

Country Report

Ready Meals in Sweden

Sales of ready meals recovered in 2012 from a slight decline in 2011 which saw negative publicity due to the level of additives and E-numbers in these products. The publicity negatively affected sales, leading to a quick response from the leading ...

Jan 2013 | US$900| Add to cart | View details

Country Report

Ready Meals in Uruguay

Companies seemed confident in the growth potential of ready meals thus over 2011 and 2012 there were several new product launches in all categories. The most important launches were by Lisley SA in canned ready meals, Darcel SA in dried ready meals, ...

Jan 2013 | US$900| Add to cart | View details

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Books more ›

Statistical Reference Handbook

Who Eats What

Jan 2011

Statistical Reference Handbook

Who Drinks What

Jan 2011