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Ready meals market research

Euromonitor has the world’s most comprehensive research on the ready meals category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the ready meals market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our ready meals market research answer questions such as:

  • What is the market size of ready meals?
  • What are the major brands in ready meals?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

results

 

Country Report

Ready Meals in Hong Kong, China

Demand for convenience was the key driver of ready meals in 2014, seeing stronger current value and volume growth than in 2013. Weak economic conditions drove consumers to focus more on their work for fear of losing their jobs, thus facing more ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Ukraine

Ready meals in Ukraine is represented by a variety of products, however, the most popular products that define it are frozen ready meals, which account for 90% of volume sales of the category. Categories like canned/preserved ready meals, frozen ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Baby Food and Dairy

This second part of the global Nestlé SA profile covers the company’s operations most associated with health and wellness, and introduces Nestlé’s presence, opportunities and challenges in these market categories. Nestlé should strengthen its ...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Ready Meals in Azerbaijan

Despite the rising demand for ready meals and the increasing number of brands in stores, the ready meals category remains underdeveloped in Azerbaijan, being far from saturation. The per capita consumption of ready meals in Azerbaijan stands at 500g ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Business Priorities

This profile of Nestlé SA is published in three parts. The first part covers the company’s key strategic objectives and challenges, and its global packaged food market assessment. Given Nestlé’s wide-ranging global packaged food operations, the group...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Ready Meals in Russia

Ready meals sales are being fuelled by the increasingly hectic pace of modern life in Russia and rising consumer disposable incomes. Moreover, manufacturers are focusing more on promoting their products as being healthy and are introducing a wider ...

Mar 2015 | US$900 | Add to cart | View details

Company Profile

Unilever Group in Packaged Food

In recent years, Unilever has disposed of several of its food brands, including Bertolli, Ragu and Slim Fast, prompting speculation that it could be preparing for the sales of its Foods business. While the recent divestments have improved Unilever’s ...

Mar 2015 | US$525 | Add to cart | View details

Country Report

Ready Meals in Chile

Increasingly time-poor consumers are seeking out new, more convenient and healthier meal options, transforming this category into a real opportunity for manufacturers. An expanding upper-middle income demographic base is further creating demand for ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Uzbekistan

Ready meals is still at a nascent stage of development in Uzbekistan, having only emerged towards the end of the review period when frozen ready meals products appeared in the country for the first time. Frozen ready meals remained the only category ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Israel

In recent years, the competition within ready meals encouraged manufacturers to innovate and extend the variety of their lines. Influenced by consumer foodservice and the health and wellness trend, as well as consumers' hectic lifestyles, ready meals...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Guatemala

In 2014 retail value sales of ready meals grew by 9% to reach GTQ15 million. This remained one of the smallest categories of packaged food in Guatemala in 2014 as the tradition of home cooking and the cost compared to benefit of home cooking favour ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Norway

The most important event in the ready meals category has been the launch of the gluten-free Grandiosa pizza. Grandiosa is probably the most important and most famous brand in Norway and is essentially a big part of being a Norwegian. The fact that ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Taiwan

As a result of the increasingly hectic pace of modern life, a growing number of consumers are eating out. Consumers favour quick meal solutions in their daily lives and innovative flavours of ready meals such as Korean or Italian are welcomed.

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Slovakia

Ready meals in Slovakia grew by 3% in current value terms in 2014 reaching €30 million. The category benefits from the rising purchasing power among Slovak consumers as well as the increasingly significant convenience trend in 2014. Value sales are ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Austria

Ready meals was influenced by two distinctive factors in 2014. Firstly, the increasingly hectic lifestyles and a growing number of busy working people faced with a lack of spare time fuelled demand for convenient products. Consumers thus increasingly...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Italy

Major retailers are increasingly dedicating space within their premises to fresh vegetables ready for consumption, like prepared salads. Despite the increasing interest by consumers towards fresh vegetables and fruit in light of a healthier diet, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Turkey

As a consequence of rapid urbanisation, the increasing number of working consumers and students with limited time to cook drive growth in ready meals in 2014. Moreover, increasing numbers of women in the workforce and single-person households also ...

Jan 2015 | US$900 | Add to cart | View details

Company Profile

Mars Inc in Packaged Food

Mars is a global leader in confectionery, with a particularly strong presence in chocolate confectionery and gum. The company is highly geared towards the US, but also has a strong presence in China. The Middle East has become a new area of focus for...

Jan 2015 | US$525 | Add to cart | View details

Country Report

Ready Meals in Portugal

In a continuation of trends evident in Portugal at the end of the review period, the ready meals category in 2014 was marked by the on-going shift of attitudes towards more rational purchases. As in most packaged food categories, high unemployment ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Germany

Retail value sales of ready meals in Germany continued their positive development in 2014, which had started in 2012, with a positive volume development as well. In the context of increasingly busy lifestyles, with a record number of Germans in ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Sweden

Value growth in ready meals in Sweden is driven by companies catering to consumer demand for convenient, fresh, healthy and tasty packaged food alternatives.

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Finland

Ready meals recorded 4% current value growth in 2014. Growing sales of convenient and timesaving meal solutions drove growth in the category. This growth can be considered healthy given the rather mature nature of ready meals in Finland. A growing ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Japan

Ready meals demonstrated 4% growth in current value terms, reaching ¥1,742.0 billion, in 2014, with its convenience appreciated by more consumers. Ready meals cost more than preparing meals from scratch using the necessary ingredients. However, there...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Brazil

Despite of the economic slowdown perceived in 2014, ready meals posted a strong value growth, of 16% in current value terms, reaching R$3.4 billion. In total volume terms, ready meals also recorded a good growth rate, of 9%, reaching 161 thousand ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Costa Rica

Despite the ongoing proliferation of franchised fast food outlets over 2013-2014 (due to urbanisation and the globalisation process) the increasing trend of health awareness and the hectic lifestyles of local consumers have prompted manufacturers of ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Nigeria

There is at present no market for ready meals in Nigeria; there is a lack of interest due to relatively lower incomes and low awareness. There is, however, a good possibility that such products will be introduced over the forecast period, given the ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in the Czech Republic

Consumption of frozen ready meals in the Czech Republic declined in 2014 after a scandal that involved the illegal substitution of cheaper horse meat for beef came to light. Frozen ready meals products containing minced meat of uncertain origin were ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Belgium

The worst may be over for ready meals in Belgium after the horsemeat scandal emerged during 2013; although sales of ready meals have receded substantially since then, the category was beginning to recover during the middle of 2014. Belgium seemed to ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in the United Arab Emirates

In 2014, ready meals benefited from the continuous need for convenient ready to eat meal solutions. With frozen pizza being the biggest category within ready meals, this targets a wide target audience as it satisfies tastes of all ethnic origins. ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Ready Meals in Denmark

The slowly improving consumer perception of ready meals in Denmark has benefited demand. Traditional norms prescribe homemade food for Danish families with ready meals viewed as unhealthy and low quality offerings. However, individualism and a strong...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Indonesia

The main drivers of the increasing popularity of ready meals are urban consumers with busy lifestyles. Fast food is preferred because the preparation time is short and easy. In addition, fast food is increasing in popularity due to an increase in the...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in the Netherlands

After recording a marginal current value decline in 2013, ready meals returned to positive current value growth in 2014. Ready meals increased in current value and volume by 1% during 2014 as the category bounced back from the rather disappointing ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Greece

Sales of packaged food in Greece were very negatively affected by the economic recession during the review period, which led to major changes in consumption patterns. Unemployment in the country averaged 25% over the review period and this meant many...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in France

Although the worst is over, sales of ready meals are slow in improving in 2014. At first sight, this is logical: The epicentre of the horsemeat scandal that started in 2013 was in ready meals, more precisely in frozen ready meals, which dropped by ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in the US

The predicted marginal value growth in ready meals in 2014 shows an improvement over the previous two years which showed 1% value decline. During the review period, volume growth experienced a high point of marginally positive growth with all other ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Peru

Ready meals represents a niche category in Peru, with canned/preserved ready meals set to account for 87% of overall value sales in 2014. There is no tradition of consuming ready meals in Peru, as they are perceived as providing fewer nutrients than ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Estonia

Growth in retail volume sales of ready meals in 2014 is expected to be up slightly on 2013, and will compare very favourably with the negative CAGR for the entire review period. While it should be noted that this negative CAGR has been skewed by the ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Hungary

Ready meals continues to benefit from accelerated lifestyles and increasing household incomes in 2014. As more and more people have not got enough time for cooking, many of them look for convenience products that ensure fast and tasty alternatives to...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Bulgaria

Despite numerous health and wellness organisations and community groups voicing their warnings over ready meals, frozen pizza will continue to defy expectations by growing by double digits in 2014. This shows, firstly, that the consumer base for ...

Dec 2014 | US$900 | Add to cart | View details

Global Briefing

Global Processed Meat (Part 2): Competitive Landscape, Challenges and Opportunities

As the availability of cheaper alternatives and health and environmental concerns plague processed meat sales, remaining competitive becomes more important than ever. In this challenging environment, how well leading players engage with the tastes ...

Dec 2014 | US$1,200 | Add to cart | View details

Global Briefing

Food Packaging Prospects in Europe: The Search for Added Value

Over 2014, Europe is set to see a positive but low 1% increase in retail volumes of food packaging. Manufacturers operating in Europe increasingly need to provide packaging solutions that deliver a greater value offering. While flexible plastic will ...

Dec 2014 | US$1,200 | Add to cart | View details

Country Report

Ready Meals in Bolivia

Ready meals in Bolivia is a very small category due to the lack of appeal to the local taste of these products to Bolivian consumers. As a result, domestic companies started offering ready meals that offer consumers products with Andean cereals. ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Dominican Republic

Retail volume and current value growth rates for ready meals in 2014 are both expected to be up slightly on 2013. This improvement will be underpinned by rising incomes and the trend towards busier lifestyles, particularly among young adults in urban...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in South Africa

The increasingly hectic lifestyles of consumers in South Africa drove demand for convenient and easy-to-prepare meals in recent years and into 2014. At the same time, the number of affluent households with two working partners among the upper-income ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Pakistan

Pakistani women have traditionally always been housewives and tend to do the cooking at home, with the majority of women still following this pattern. However, there is a new trend in which more and more women are entering the workforce, with many ...

Nov 2014 | US$900 | Add to cart | View details

Global Briefing

Global Processed Meat (Part 1): Category Dynamics and Market Trends

While the global processed meat market maintains its growth, regional trends reveal a mixed picture. This report explores salient trends from a geographic point of view, notably the ongoing power shift from the West to Asia Pacific and the Middle ...

Nov 2014 | US$1,200 | Add to cart | View details

Country Report

Ready Meals in Algeria

Products within ready meals continued to have very limited demand amongst the majority of consumers in Algeria in 2014. Generally, there still exists a strong culture of home cooking in Algeria, which is generally thought of as better tasting and ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in the United Kingdom

Consumers remain persuaded by the offer of convenience and variety that ready meals provide. They remain convinced that a higher price is a worthwhile sacrifice for less washing-up and less preparation. In addition, the World Cup in 2014 boosted ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Croatia

Ready meals is still a niche when compared with other packaged food categories; it is still multiple times smaller than them. The reasons for this lie in the culture: up until recently it was considered to be almost shameful if one could not prepare ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Ready Meals in Iran

Ready meals is relatively new packaged food concept in Iran and this helped it to generate extremely high growth rates over the forecast period. Key cultural changes such as rapidly urbanisation have led to an increase in the number of women in the ...

Nov 2014 | US$900 | Add to cart | View details
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