print

Country Report

China Flag Ready Meals in China

| Pages: 39

Price: US$990

About this Report

Executive Summary

Trends

  • Ready meals’ performance remained lacklustre at the end of the review period, due largely to the slowdown in economic growth as well as the softness of consumption of mass packaged food. Shelf-stable ready meals, mainly referring to canned porridge in China, registered stable growth in 2015.

Competitive Landscape

  • Xiamen Yinlu Food defended its title in shelf-stable ready meals, accounting for a 38% value share in 2015. Compared with other players Xiamen Yinlu Food is renowned for its great investment in marketing activities, especially advertising. Thus, Yinlu enjoys high brand awareness among Chinese consumers and distributors. Furthermore, the retail price of Yinlu is standardised nationally, making sales management easier. Moreover, the marketing fees of Yinlu products are quite high, making it more competitive at the point of sale. Except for Xiamen Yinlu and Hangzhou Wahaha, other shelf-stable ready meal brands remain regional.

Prospects

  • Over the forecast period ready meals are projected to maintain a 6% constant value CAGR. As a traditional food shelf-stable ready meals such as grain porridge still enjoy a large consumer base in China. Also, with growing demand for convenience due to the accelerating pace of modern life, the ready meals category will still demonstrate stable growth in the near future. The penetration of Western culture also helps to boost the new segmented category. For example, frozen pizza and chilled salad are increasingly popular among Chinese consumers due to their exotic taste or health claims. These emerging segments represent the new growth engines of the ready meals category.

GET MORE FOR LESS!


For orders of 3 or more reports, in addition to your multi-purchase discount, we will provide any strategy or global briefing absolutely free.

Please contact a web site agent using the chat box or complete the form here to receive your free strategic briefing. 



Samples (FAQs about samples):

doc_pdf.pngSample Ready meals Market Research Report

doc_excel_table.pngSample Ready meals Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Ready meals industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Ready meals industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Ready meals in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Ready meals in China?
  • What are the major brands in China?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Ready Meals in China - Category Analysis

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Ready Meals by Category: Volume 2010-2015
  • Table 2 Sales of Ready Meals by Category: Value 2010-2015
  • Table 3 Sales of Ready Meals by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Ready Meals by Category: % Value Growth 2010-2015
  • Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2010-2015
  • Table 6 NBO Company Shares of Ready Meals: % Value 2011-2015
  • Table 7 LBN Brand Shares of Ready Meals: % Value 2012-2015
  • Table 8 Distribution of Ready Meals by Format: % Value 2010-2015
  • Table 9 Forecast Sales of Ready Meals by Category: Volume 2015-2020
  • Table 10 Forecast Sales of Ready Meals by Category: Value 2015-2020
  • Table 11 Forecast Sales of Ready Meals by Category: % Volume Growth 2015-2020
  • Table 12 Forecast Sales of Ready Meals by Category: % Value Growth 2015-2020

Packaged Food in China - Industry Context

EXECUTIVE SUMMARY

2015 sees strong growth but at a slower rate due to economic concerns

China discontinues one-baby policy in 2015

Leading dairy giants boost share with premium products and improved distribution

Internet retailing soars from low base

Rising incomes and urbanisation contribute to good forecast period performance

KEY TRENDS AND DEVELOPMENTS

Packaged food continues to flourish despite slower economy

Consumers bring popular Italian pasta and pizza foodservice dishes home

Long-term impact of two-child policy remains uncertain

Internet retailing soars as more consumers go online

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

MARKET DATA

  • Table 17 Sales of Packaged Food by Category: Volume 2010-2015
  • Table 18 Sales of Packaged Food by Category: Value 2010-2015
  • Table 19 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 20 Sales of Packaged Food by Category: % Value Growth 2010-2015
  • Table 21 Sales of Packaged Food by Region: Value 2010-2015
  • Table 22 Sales of Packaged Food by Region: % Value Growth 2010-2015
  • Table 23 GBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 24 NBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 25 LBN Brand Shares of Packaged Food: % Value 2012-2015
  • Table 26 Penetration of Private Label by Category: % Value 2010-2015
  • Table 27 Distribution of Packaged Food by Format: % Value 2010-2015
  • Table 28 Distribution of Packaged Food by Format and Category: % Value 2015
  • Table 29 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  • Table 30 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 31 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  • Table 32 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • Ready Meals
    • Shelf Stable Ready Meals
    • Chilled Lunch Kits
    • Chilled Pizza
    • Chilled Ready Meals
    • Dinner Mixes
    • Dried Ready Meals
    • Frozen Pizza
    • Frozen Ready Meals
    • Prepared Salads

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis By Ethnicity
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here