print

Country Report

Ready Meals in Switzerland

| Pages: 57

Price: US$900

About this Report

Executive Summary

TRENDS

  • Swiss lifestyles have become increasingly busy in recent years. As a result, the demand for convenient food products which help consumers save time has grown significantly. Ready meals have profited from this increasing demand as such products are perceived as quick and easy meal solutions for those that are either on-the-go or do not have time to prepare a home-cooked meal.

COMPETITIVE LANDSCAPE

  • Migros was the leading performer in 2012 and throughout the review period. In 2012, the retail giant had a 40% market share. Migros’s success can largely be attributed to the success of its private label, Anna’s Best. Anna’s Best offers a large variety of ready meals including typical Swiss dishes.

PROSPECTS

  • Sales of ready meals are expected to grow over the forecast period. The growth is in line with the growing convenience trend in Switzerland. The typical consumer will become increasingly busy and will find themselves with less and less time to prepare home-cooked meals

Samples (FAQs about samples):

doc_pdf.png Sample Ready Meals Market Research Report

doc_excel_table.png Sample Ready Meals Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Ready Meals industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Ready Meals industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Ready Meals in Switzerland market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Ready Meals in Switzerland?
  • What are the major brands in Switzerland?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Ready Meals in Switzerland - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Ready Meals by Category: Volume 2007-2012
  • Table 2 Sales of Ready Meals by Category: Value 2007-2012
  • Table 3 Sales of Ready Meals by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Ready Meals by Category: % Value Growth 2007-2012
  • Table 5 Ready Meals: Vegetarian Vs Non-vegetarian % Breakdown by Type 2012
  • Table 6 Frozen Ready Meals % Breakdown by Ethnicity 2007-2012
  • Table 7 Chilled Ready Meals % Breakdown by Ethnicity 2007-2012
  • Table 8 Ready Meals Company Shares 2008-2012
  • Table 9 Ready Meals Brand Shares 2009-2012
  • Table 10 Sales of Ready Meals by Distribution Format: % Analysis 2007-2012
  • Table 11 Forecast Sales of Ready Meals by Category: Volume 2012-2017
  • Table 12 Forecast Sales of Ready Meals by Category: Value 2012-2017
  • Table 13 Forecast Sales of Ready Meals by Category: % Volume Growth 2012-2017
  • Table 14 Forecast Sales of Ready Meals by Category: % Value Growth 2012-2017

Ready Meals in Switzerland - Company Profiles

Hero AG in Packaged Food (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hero AG: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Hilcona AG in Packaged Food (Switzerland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Hilcona AG: Key Facts
  • Summary 3 Hilcona AG: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 4 Hilcona AG: Production Statistics 2012

COMPETITIVE POSITIONING

Packaged Food in Switzerland - Industry Context

EXECUTIVE SUMMARY

Price competition slows down packaged food sales in 2012

Health and wellness trend continues

Leading retailer Migros undisputed number one in 2012

Discounters and hypermarkets becoming more popular in Switzerland

Packaged food to see slow growth over the forecast period

KEY TRENDS AND DEVELOPMENTS

Weaker economy slows down packaged food sales

Private label is gaining further ground

Convenience still a strong selling point

Fierce competition and strong private label share impact unit price

Demographic changes to boost packaged food volume sales

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 15 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
  • Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  • Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
  • Table 20 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
  • Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
  • Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
  • Table 23 Company Shares of Impulse and Indulgence Products 2008-2012
  • Table 24 Brand Shares of Impulse and Indulgence Products 2009-2012
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
  • Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
  • Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 29 Sales of Meal Solutions by Category: Volume 2007-2012
  • Table 30 Sales of Meal Solutions by Category: Value 2007-2012
  • Table 31 Sales of Meal Solutions by Category: % Volume Growth 2007-2012
  • Table 32 Sales of Meal Solutions by Category: % Value Growth 2007-2012
  • Table 33 Company Shares of Meal Solutions 2008-2012
  • Table 34 Brand Shares of Meal Solutions 2009-2012
  • Table 35 Forecast Sales of Meal Solutions by Category: Volume 2012-2017
  • Table 36 Forecast Sales of Meal Solutions by Category: Value 2012-2017
  • Table 37 Forecast Sales of Meal Solutions by Category: % Volume Growth 2012-2017
  • Table 38 Forecast Sales of Meal Solutions by Category: % Value Growth 2012-2017

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 39 Sales of Nutrition/Staples by Category: Volume 2007-2012
  • Table 40 Sales of Nutrition/Staples by Category: Value 2007-2012
  • Table 41 Sales of Nutrition/Staples by Category: % Volume Growth 2007-2012
  • Table 42 Sales of Nutrition/Staples by Category: % Value Growth 2007-2012
  • Table 43 Company Shares of Nutrition/Staples 2008-2012
  • Table 44 Brand Shares of Nutrition/Staples 2009-2012
  • Table 45 Forecast Sales of Nutrition/Staples by Category: Volume 2012-2017
  • Table 46 Forecast Sales of Nutrition/Staples by Category: Value 2012-2017
  • Table 47 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2012-2017
  • Table 48 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2012-2017

MARKET DATA

  • Table 49 Sales of Packaged Food by Category: Volume 2007-2012
  • Table 50 Sales of Packaged Food by Category: Value 2007-2012
  • Table 51 Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 52 Sales of Packaged Food by Category: % Value Growth 2007-2012
  • Table 53 GBO Shares of Packaged Food 2008-2012
  • Table 54 NBO Shares of Packaged Food 2008-2012
  • Table 55 NBO Brand Shares of Packaged Food 2009-2012
  • Table 56 Penetration of Private Label by Category 2007-2012
  • Table 57 Sales of Packaged Food by Distribution Format: % Analysis 2007-2012
  • Table 58 Sales of Packaged Food by Category and Distribution Format: % Analysis 2012
  • Table 59 Forecast Sales of Packaged Food by Category: Volume 2012-2017
  • Table 60 Forecast Sales of Packaged Food by Category: Value 2012-2017
  • Table 61 Forecast Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 62 Forecast Sales of Packaged Food by Category: % Value Growth 2012-2017

SOURCES

  • Summary 5 Research Sources

Segmentation

This market research report includes the following:

  • Ready Meals
    • Canned/Preserved Ready Meals
    • Chilled Pizza
    • Chilled Ready Meals
    • Dinner Mixes
    • Dried Ready Meals
    • Frozen Pizza
    • Frozen Ready Meals
    • Prepared Salads

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by ethnicity
  • Pricing
  • Products by ingredient
  • Products by ingredient
  • Vegetarian vs non-vegetarian

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

print

Want to find out more about this report?

If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!