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Country Report

Ready Meals in Venezuela

Economic distortions led to high price movements in 2015, with all ready meals product categories posting skyrocketing price increases well above inflation. Moreover, the product offering was limited, with manufacturers being unable to maintain ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Vietnam

Over the review period, many new product developments in ready meals were launched in response to rising consumer demand in major cities such as Ho Chi Minh City and Hanoi. The main consumers of these products were the millennials, having limited ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Ukraine

The Ukrainian economy has not yet recovered from the deep hole into which it slid over the course of the review period, a situation that has left large numbers of Ukrainian consumers with very low disposable incomes and very little confidence in ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in the US

Ready meals posted a 1% decline in volume terms but a 1% increase in current value terms in 2015 to reach sales of 2.7 million tonnes and US$25.7 billion, respectively. This marked a slightly better performance than the review period average. The ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Uruguay

The good economic conditions prevailing in the country, with consumers’ purchasing power increasing in real terms over the decade to 2015, set the groundwork for the sustained retail volume growth of ready meals. Companies addressed consumers’ ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Uzbekistan

The launch of frozen ready meals activated sales of ready meals during the review period. Manufacturers positively assessed improving retailing conditions and the appearance of special fridge units. Based on this, many manufacturers increased their ...

Dec 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Austria

While the influence of the general health and wellness trend was felt in ready meals in Austria, the trend towards convenience drove this category in 2015. Being constantly faced with a lack of spare time, many Austrians struggled to balance their ...

Nov 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Belgium

Premiumisation was the major factor behind positive value growth recorded in ready meals in 2015. More specifically, premiumisation was especially relevant in chilled ready meals and chilled pizza. In other categories such as frozen pizza, price ...

Nov 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Bosnia-Herzegovina

No effort to reverse the negative trend was seen in ready meals during 2015. Very few new product launches, barely advertised, small shelf space and often unclear positioning best describe ready meals in Bosnia-Herzegovina during 2015.

Nov 2015 | US$990 | Add to cart | View details

Country Report

Ready Meals in Bulgaria

Home-cooked food in Bulgaria is considered healthier and better tasting than packaged food. However, among older generations, there is still a tradition of preparing food in home-made jars as ready meals for the winter. Meanwhile, for many young and ...

Nov 2015 | US$990 | Add to cart | View details
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