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Ready meals market research

Euromonitor has the world’s most comprehensive research on the ready meals category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the ready meals market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our ready meals market research answer questions such as:

  • What is the market size of ready meals?
  • What are the major brands in ready meals?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

results

 

Country Report

Ready Meals in Ukraine

The development of technologies, enhanced pace of life and convenience of use and easiness of preparations are making frozen ready meals more and more popular in Ukraine. Manufacturers, mostly local, are offering more of these products. Traditional ...

Feb 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Russia

Ready meals experienced healthy growth in Russia in 2012, driven mainly by demographic trends and consumers’ changing lifestyles. On-going urbanisation, hectic lifestyles coupled with increasing spending power in the post-recession period positively ...

Feb 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in the Philippines

The faster-paced lifestyles of consumers in the Philippines pushed manufacturers to launch more products to fit with their changing needs. The demand for ready meals improved slightly in 2012 as retail sales grew by 5% in volume terms and 8% in ...

Feb 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Costa Rica

Given the adoption of modern lifestyles by local consumers, people are less willing to spend time in preparing their food particularly as more women continue joining the workforce. This situation was noticed by the main manufacturers of canned, ...

Feb 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Germany

Cookery programmes on German television, radio broadcasts and cookery schools continued to promote the use of fresh ingredients when cooking and consumers’ culinary skills are becoming increasingly sophisticated. The increased competition from home ...

Feb 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Australia

Ready meals grew by 3% in current value terms to be valued at A$1.3 billion in 2012. Ready meals has benefited as major supermarket retailers have moved to position themselves as an alternative to foodservice channels. The offerings, especially ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Taiwan

Consumers’ increasingly hectic lifestyles saw them continuing to demand convenience, which in turn boosted the performance of ready meals as ready meals suffice as quick and convenient meal solutions.

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Ready Meals in Macedonia

Being one of the least mature packaged food categories in Macedonia, ready meals continues to be highly volatile and unpredictable, with considerable sensitivity to changes in the country’s economic milieu and consumer confidence. In 2012, ready ...

Jan 2013 | US$900| Add to cart | View details ›

Company Profile

Orkla Group in Packaged Food

Orkla is a regional specialist in that its presence is limited to Scandinavia and Eastern Europe. It pursues a multi-local strategy for brand building. Orkla has shifted its focus to branded packaged food in recent years, divesting itself of non-core...

Jan 2013 | US$525| Add to cart | View details ›

Country Report

Ready Meals in Estonia

Ready meals experienced remarkable development in 2011 and further improvement is seen in 2012 as well. As the economic condition and Estonians’ disposable incomes have improved, the relative value of (free) time has increased. Hence, the short time ...

Jan 2013 | US$900| Add to cart | View details ›
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