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Country Report

Netherlands Flag Refrigeration Appliances in the Netherlands

| Pages: 45

Price: US$990

About this Report

Executive Summary

Trends

  • The continuous recovery in the housing market had a positive effect on refrigeration appliances in the Netherlands, with value growth outpacing volume growth in 2015. With the economic crisis now over, consumers were more confident of their financial situation, and thus were more willing to invest in major appliances.

Competitive Landscape

  • Electrolux Home Products (Nederland) remained the largest player in refrigeration appliances in the Netherlands in 2015. The company offers the AEG, Electrolux and Zanussi brands in both the built-in and freestanding segments. The AEG brand is aimed more at the middle of the market, whilst Zanussi appeals to economy buyers and Electrolux is aimed at the higher-end of the market. All these brands offer value for money, and the company is keeping up with the competition by offering highly energy-efficient and frost-free appliances. Electrolux particularly benefited from consumers choosing premium products as they were more financially stable.

Prospects

  • The Dutch economy is performing well above expectations, and the housing market had recovered by 2015; this is set to continue having a positive effect on the overall performance of refrigeration appliances in the Netherlands in the forecast period. Both volume and value growth are expected to increase at a faster rate, compared with the review period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Refrigeration Appliances industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Refrigeration Appliances industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Refrigeration Appliances in Netherlands market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Refrigeration Appliances in Netherlands?
  • What are the major brands in Netherlands?
  • What is the preferred refrigeration capacity size?
  • What are the growth prospects for fridge freezers over the medium term?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Table of Contents

Refrigeration Appliances in the Netherlands - Category Analysis

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Refrigeration Appliances by Category: Volume 2010-2015
  • Table 2 Sales of Refrigeration Appliances by Category: Value 2010-2015
  • Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2010-2015
  • Table 5 Sales of Freezers by Format: % Volume 2010-2015
  • Table 6 Sales of Freezers by Volume Capacity: % Volume 2010-2015
  • Table 7 Sales of Fridge Freezers by Format: % Volume 2010-2015
  • Table 8 Sales of Fridge Freezers by Static vs Frost-Free: % Volume 2010-2015
  • Table 9 Sales of Fridge Freezers by Volume Capacity: % Volume 2010-2015
  • Table 10 Sales of Fridges by Format: % Volume 2010-2015
  • Table 11 Sales of Fridges by Volume Capacity: % Volume 2010-2015
  • Table 12 NBO Company Shares of Refrigeration Appliances: % Volume 2011-2015
  • Table 13 LBN Brand Shares of Refrigeration Appliances: % Volume 2012-2015
  • Table 14 NBO Company Shares of Built-in Fridge Freezers: % Volume 2011-2015
  • Table 15 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2011-2015
  • Table 16 NBO Company Shares of Built-in Fridges: % Volume 2011-2015
  • Table 17 NBO Company Shares of Freestanding Fridges: % Volume 2011-2015
  • Table 18 Forecast Sales of Refrigeration Appliances by Category: Volume 2015-2020
  • Table 19 Forecast Sales of Refrigeration Appliances by Category: Value 2015-2020
  • Table 20 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2015-2020
  • Table 21 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2015-2020

Refrigeration Appliances in the Netherlands - Company Profiles

Electrolux Home Products (Nederland) BV in Consumer Appliances (Netherlands)

Strategic Direction

Key Facts

  • Summary 1 Electrolux Home Products (Nederland) BV: Key Facts

Production

Competitive Positioning

  • Summary 2 Electrolux Home Products (Nederland) BV: Competitive Position 2015

Consumer Appliances in the Netherlands - Industry Context

Executive Summary

Continuous economic recovery boosts consumer appliances

The ongoing recuperation of the housing market is a major driver of growth

Multinationals remain the dominant players

Internet retailing is a force to be reckoned with

The future looks promising for consumer appliances

Key Trends and Developments

Energy labelling requirements become a means to differentiate manufacturers

Despite the rapid growth of non-store retailing, the recovery of store-based retailers is on the horizon

Smart innovations and premium products drive growth in mature categories

Environment-conscious consumers consider efficient appliances

Market Indicators

  • Table 22 Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
  • Table 23 Replacement Cycles of Consumer Appliances by Category 2010-2015

Market Data

  • Table 24 Sales of Consumer Appliances by Category: Volume 2010-2015
  • Table 25 Sales of Consumer Appliances by Category: Value 2010-2015
  • Table 26 Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  • Table 27 Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  • Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
  • Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
  • Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
  • Table 31 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
  • Table 32 Sales of Small Appliances by Category: Volume 2010-2015
  • Table 33 Sales of Small Appliances by Category: Value 2010-2015
  • Table 34 Sales of Small Appliances by Category: % Volume Growth 2010-2015
  • Table 35 Sales of Small Appliances by Category: % Value Growth 2010-2015
  • Table 36 NBO Company Shares of Major Appliances: % Volume 2011-2015
  • Table 37 LBN Brand Shares of Major Appliances: % Volume 2012-2015
  • Table 38 NBO Company Shares of Small Appliances: % Volume 2011-2015
  • Table 39 LBN Brand Shares of Small Appliances: % Volume 2012-2015
  • Table 40 Distribution of Major Appliances by Format: % Volume 2010-2015
  • Table 41 Distribution of Small Appliances by Format: % Volume 2010-2015
  • Table 42 Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
  • Table 43 Forecast Sales of Consumer Appliances by Category: Value 2015-2020
  • Table 44 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
  • Table 45 Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
  • Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
  • Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
  • Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
  • Table 49 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
  • Table 50 Forecast Sales of Small Appliances by Category: Volume 2015-2020
  • Table 51 Forecast Sales of Small Appliances by Category: Value 2015-2020
  • Table 52 Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
  • Table 53 Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020

Definitions

Sources

  • Summary 3 Research Sources

Segmentation

This market research report includes the following:

  • Refrigeration Appliances
    • Built-in Refrigeration Appliances
    • Freestanding Refrigeration Appliances
    • Electric Wine Coolers/Chillers
      • Built-in Electric Wine Coolers/Chillers
      • Freestanding Electric Wine Coolers/Chillers
    • Freezers
      • Built-in Freezers
      • Freestanding Freezers
    • Fridge Freezers
      • Built-in Fridge Freezers
      • Freestanding Fridge Freezers
    • Fridges
      • Built-in Fridges
      • Freestanding Fridges

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Format
  • Analysis by Type
  • Exports by Country - Volume
  • Imports by Country - Volume
  • Penetration Rates
  • Pricing
  • Refrigeration Volume Capacity
  • Replacement Cycles
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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