Direct Selling in Hungary

Direct selling accounted for a quarter of overall non-store retailing in 2011, which makes it the second most important channel within non-store retailing. Internet retailing has posed very strong competition for direct selling, and forced most ...

Apr 2012 | US$900| Add to cart | View details ›

DIY, Home Improvement and Garden Centres in Hungary

Apr 2012 | US$900| Add to cart | View details ›

Electronics and Appliance Specialist Retailers in Hungary

Apr 2012 | US$900| Add to cart | View details ›

Furniture and Furnishings Stores in Hungary

Apr 2012 | US$900| Add to cart | View details ›

Grocery Retailers in Hungary

Grocery retailers have invested in modernising their stores to make shopping quicker and more convenient for consumers to better accommodate their busy lifestyles. The channel in general is becoming increasingly consolidated, as chains are expanding ...

Apr 2012 | US$900| Add to cart | View details ›

Health and Beauty Specialist Retailers in Hungary

Health and beauty specialist retailers was mainly characterised by intense price competition and sales tactics in 2011, to try and attract a larger pool of loyal consumers. These sales tactics included three-for-the-price-of-two, and discounts on the...

Apr 2012 | US$900| Add to cart | View details ›

Homeshopping in Hungary

Apparel homeshopping is becoming less popular amongst Hungarian consumers, as could be seen by the bankruptcy of Quelle in 2010. It was expected that Otto Central Europe’s value sales would dramatically increase in the absence of its main competitor....

Apr 2012 | US$900| Add to cart | View details ›

Internet Retailing in Hungary

Consumers are now widely using websites such as arukereso.hu, which allow them to compare the prices of a product across different retailers, thus fuelling price competition amongst internet retailers to try and gain a competitive advantage.

Apr 2012 | US$900| Add to cart | View details ›

Leisure and Personal Goods Specialist Retailers in Hungary

Apr 2012 | US$900| Add to cart | View details ›

Mixed Retailers in Hungary

Department stores are slowly disappearing in Hungary, because consumers associate them with old times when they were popular, and offered interesting products which were not available in the country prior to 1991. Most of these department stores have...

Apr 2012 | US$900| Add to cart | View details ›