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Country Report

Retailing in Kenya

Store-based retailing saw dynamic outlet volume expansion during the review period, with this driven by ongoing urbanisation and investment from the leading retailers. There was particularly strong investment in hypermarkets, with these often being ...

Aug 2012 | US$1,900| Add to cart | View details ›

Country Report

Non-Store Retailing in Kenya

Non-store retailing remained limited at the end of the review period, with sales of just KES638 million or less than half a percentage point of overall retailing. Sales continued to be limited by many consumers’ suspicions, with a strong preference ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Non-Grocery Retailers in Kenya

Kenyan consumers are increasingly aspirational in their purchasing selections, with mid-income consumers notably becoming focused on status purchases. However, consumers also faced high inflation of 14% in 2011 and sharp rises in food and fuel ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Grocery Retailers in Kenya

Grocery retailers face stronger competition from informal retailing at the end of the review period. While dukas accounted for a significant share of food sales throughout the review period, high inflation in food and fuel prices encouraged many more...

Aug 2012 | US$900| Add to cart | View details ›

LATEST ANALYST INSIGHT FOR THE RETAILING INDUSTRY

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