Retailing Market Research, Global and National Retail Reports, Company Profiles, Industry Analysis

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Country Report

Apparel Specialist Retailers in Morocco

Economic recovery in 2011 resulted in higher disposable incomes amongst Moroccan consumers, and drove spending on clothing and footwear. With higher purchasing power, consumers returned to spending on clothing and footwear, in addition to purchasing ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Direct Selling in Morocco

Beauty and personal care direct selling remained the main direct selling channel present in Morocco in 2011. New product developments, targeted promotions and other innovative activities were the main drivers of growth in direct selling current value...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

DIY, Home Improvement and Garden Centres in Morocco

Leading modern chained outlets within DIY, home improvement and garden centres such as Bricoma and Mr Bricolage continued their penetration in the country in 2011, providing a one-stop shopping solution for the whole family. Initially targeting adult...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Electronics and Appliance Specialist Retailers in Morocco

The combination of rising disposable incomes in both rural and urban areas, easier access to consumer credit and instalment payment plans for Moroccan consumers, continued to support healthy current value growth in electronics and appliance ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Furniture and Furnishings Stores in Morocco

In 2011, as the economy recovered, middle- to low-income consumers started to spend more on furniture and furnishings. The continued expansion by chained furniture and furnishings retailers especially by the opening of larger stores such as the ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Grocery Retailers in Morocco

After the slower economic growth in 2009 and 2010, the Moroccan economy recovered in 2011. This was partly due to the increase in exports to the country’s recovering trading partners and the amendments to the constitution as well as reforms and wages...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Health and Beauty Specialist Retailers in Morocco

A new decision was taken by the Ministry of Health in February 2010 which allows for the imposition of a price ceiling on medicines that are overpriced by manufacturers in order to make medicines more affordable to the average Moroccan. Although the ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Internet Retailing in Morocco

Internet retailing was one of the most dynamic retailing formats in Morocco in 2011, showing current value growth of 18%. While this was partly due to the fact that it was emerging from a low base, a number of other factors also supported strong ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Leisure and Personal Goods Specialist Retailers in Morocco

During the review period, leisure and personal good specialist retailers registered the slowest current value growth of 3% in 2010, before increasing to 6% growth in 2011. Consumers responded positively to the optimism in the economic performance of ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Mixed Retailers in Morocco

Mixed retailing in Morocco consists mainly of department stores and variety stores as no mass merchandisers and warehouse clubs were established by the end of 2011. These two channels are growing at a very slow pace compared with other retail ...

Jun 2012 | US$900| Add to cart | View details ›