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Company Profile

Sanofi in Consumer Health

Jul 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Sanofi delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Health market and the global economy.

Company and market share data provide a detailed look at the financial position of Sanofi, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Sanofi This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Sanofi provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Consumer Health research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Consumer health setting the pace for Sanofi in 2011

Consumer health taking a more significant role

Acquisitions: A cornerstone of Sanofi’s consumer health strategy

Sanofi: A leader in emerging market exposure

SWOT: Sanofi

Competitive Positioning

Steady growth fuels a rise in the standings for Sanofi

Market Assessment

Latin America

High disposable income and CH spending growth in Latin America

Western Europe

US

Analgesics

Cough, cold and allergy (hayfever) remedies

Geographic and Category Opportunities

China

India

Vitamins and dietary supplements

Brand Strategy

Allegra/ Telfast

Nature’s Own

Enterogermina

Operations

Company overview

Sanofi : leading consumer health brands

Research and development

Recommendations

Key takeaways

Data parameters and report definitions

Samples

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