print

Country Report

Venezuela Flag Sauces, Dressings and Condiments in Venezuela

| Pages: 68

Price: US$900

About this Report

Executive Summary

TRENDS

  • Sauces, dressings and condiments is led by table sauces, which will account for 65% of total volume share in 2013. Ketchup and mayonnaise are the most popular types, and will be responsible for a combined 84% of table sauces volume sales in 2013. In fact, Venezuela has one of the highest per capita consumptions of ketchup given its high penetration in low-income households. Venezuelans are used to including a large amount of carbohydrates in their daily meals, mainly through low-cost options that easily satisfy hunger. Dried pasta is one of the main options Venezuelans take into account when it comes to lunch and dinner. In low-income households, pasta is mostly served with ketchup instead of pasta sauce. The high base of consumers has made competition in ketchup significantly attractive for a great number of value and economy brands that have emerged over the review period.

COMPETITIVE LANDSCAPE

  • Alimentos Heinz CA is the leading company in sauces, dressings and condiments with 20% of value sales projected for 2013. The company manages two brands positioned in different price segments: Tiquire Flores, which targets the low-income consumer group, and Heinz, which is a highly valued brand with a higher price positioning. Heinz is the leading brand in ketchup, with a value share that is projected at 54% for 2013. Tiquire Flores, as well, has a dominant position in tomato pastes and purées, with 22% of value sales projected for 2013, followed by Heinz with 21%. The competitive position of Alimentos Heinz is the result of continual marketing support as well as a wide distribution network that reaches the entire geography. This company has a good understanding of the Venezuelan market, for which it is able to maintain a product portfolio adapted to the needs of different consumers.

PROSPECTS

  • Sauces, dressings and condiments is expected to continue growing at a moderate pace over the forecast period. Most product categories have reached a certain degree of maturity and, therefore, substantial growth rates will be unlikely taking into account the low degree of product innovation and the slow recovery of the population’s purchasing power.

Samples (FAQs about samples):

doc_pdf.png Sample Sauces, Dressings and Condiments Market Research Report

doc_excel_table.png Sample Sauces, Dressings and Condiments Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Sauces, Dressings and Condiments industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sauces, Dressings and Condiments industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sauces, Dressings and Condiments in Venezuela market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Sauces, Dressings and Condiments in Venezuela?
  • What are the major brands in Venezuela?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How much are consumers willing to pay for convenience?
  • What are sales opportunities for healthier products (ie, low-fat, low-salt)?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Sauces, Dressings and Condiments in Venezuela - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Sauces, Dressings and Condiments by Category: Volume 2008-2013
  • Table 2 Sales of Sauces, Dressings and Condiments by Category: Value 2008-2013
  • Table 3 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2008-2013
  • Table 4 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2008-2013
  • Table 5 Sales of Wet/Cooking Sauces by Type: % Value Breakdown 2008-2013
  • Table 6 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2009-2013
  • Table 7 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2010-2013
  • Table 8 Distribution of Sauces, Dressings and Condiments by Format: % Value 2008-2013
  • Table 9 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
  • Table 10 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
  • Table 11 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
  • Table 12 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018

Sauces, Dressings and Condiments in Venezuela - Company Profiles

Alfonzo Rivas & Cía CA in Packaged Food (Venezuela)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Alfonzo Rivas & Cía CA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Alfonzo Rivas & Cía CA: Competitive Position 2013

Alimentos Polar CA in Packaged Food (Venezuela)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Alimentos Polar CA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Alimentos Polar CA: Competitive Position 2013

Cargill de Venezuela CA in Packaged Food (Venezuela)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Cargill de Venezuela CA: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 6 Cargill de Venezuela CA: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 7 Cargill de Venezuela CA: Competitive Position 2013

Packaged Food in Venezuela - Industry Context

EXECUTIVE SUMMARY

Packaged food sales grow at a moderate pace

Local currency devaluation pushes up industry prices

Multinationals move towards health and nutrition

Modern grocery retailers continue to grow in importance

Packaged food is set to grow at a modest but stable pace over the forecast period

KEY TRENDS AND DEVELOPMENTS

Strict controls affect production and imports

Competition and variety diminish as the business environment deteriorates

Multinationals move towards health and nutrition

Unit price increases drive constant value growth despite moderate volume growth

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends – foodservice

Prospects

Category Data

  • Table 13 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
  • Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
  • Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
  • Table 18 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
  • Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
  • Table 21 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
  • Table 22 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2013-2018
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2013-2018
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2013-2018

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 27 Sales of Meal Solutions by Category: Volume 2008-2013
  • Table 28 Sales of Meal Solutions by Category: Value 2008-2013
  • Table 29 Sales of Meal Solutions by Category: % Volume Growth 2008-2013
  • Table 30 Sales of Meal Solutions by Category: % Value Growth 2008-2013
  • Table 31 NBO Company Shares of Meal Solutions: % Value 2009-2013
  • Table 32 LBN Brand Shares of Meal Solutions: % Value 2010-2013
  • Table 33 Forecast Sales of Meal Solutions by Category: Volume 2013-2018
  • Table 34 Forecast Sales of Meal Solutions by Category: Value 2013-2018
  • Table 35 Forecast Sales of Meal Solutions by Category: % Volume Growth 2013-2018
  • Table 36 Forecast Sales of Meal Solutions by Category: % Value Growth 2013-2018

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 37 Sales of Nutrition/Staples by Category: Volume 2008-2013
  • Table 38 Sales of Nutrition/Staples by Category: Value 2008-2013
  • Table 39 Sales of Nutrition/Staples by Category: % Volume Growth 2008-2013
  • Table 40 Sales of Nutrition/Staples by Category: % Value Growth 2008-2013
  • Table 41 NBO Company Shares of Nutrition/Staples: % Value 2009-2013
  • Table 42 LBN Brand Shares of Nutrition/Staples: % Value 2010-2013
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Volume 2013-2018
  • Table 44 Forecast Sales of Nutrition/Staples by Category: Value 2013-2018
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2013-2018
  • Table 46 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2013-2018

MARKET DATA

  • Table 47 Sales of Packaged Food by Category: Volume 2008-2013
  • Table 48 Sales of Packaged Food by Category: Value 2008-2013
  • Table 49 Sales of Packaged Food by Category: % Volume Growth 2008-2013
  • Table 50 Sales of Packaged Food by Category: % Value Growth 2008-2013
  • Table 51 GBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 52 NBO Company Shares of Packaged Food: % Value 2009-2013
  • Table 53 LBN Brand Shares of Packaged Food: % Value 2010-2013
  • Table 54 Penetration of Private Label by Category: % Value 2008-2013
  • Table 55 Distribution of Packaged Food by Format: % Value 2008-2013
  • Table 56 Distribution of Packaged Food by Format and Category: % Value 2013
  • Table 57 Forecast Sales of Packaged Food by Category: Volume 2013-2018
  • Table 58 Forecast Sales of Packaged Food by Category: Value 2013-2018
  • Table 59 Forecast Sales of Packaged Food by Category: % Volume Growth 2013-2018
  • Table 60 Forecast Sales of Packaged Food by Category: % Value Growth 2013-2018

DEFINITIONS

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Sauces, Dressings and Condiments
    • Cooking Sauces
      • Bouillon/Stock Cubes
        • Gravy Cubes and Powders
        • Liquid Stocks and Fonds
        • Stock Cubes and Powders
      • Dry Sauces/Powder Mixes
      • Herbs and Spices
      • Monosodium Glutamate (MSG)
      • Pasta Sauces
      • Wet/Cooking Sauces
    • Dips
    • Pickled Products
    • Table Sauces
      • Barbecue Sauces
      • Brown Sauces
      • Cocktail Sauces
      • Curry Sauces
      • Fish Sauces
      • Horseradish Sauces
      • Ketchup
      • Mayonnaise
        • Low Fat Mayonnaise
        • Regular Mayonnaise
      • Mustard
      • Oyster Sauces
      • Salad Dressings
        • Low Fat Salad Dressings
        • Regular Salad Dressings
      • Soy Based Sauces
      • Spicy Chili/Pepper Sauces
      • Tartare Sauces
      • Vinaigrettes
      • Worcester/Steak Sauces
    • Tomato Pastes and Purées
    • Other Sauces, Dressings and Condiments

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!