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Global Briefing

Searching for Growth: Opportunities for Electronics and Appliance Retailers and Manufacturers in Asia Pacific

Mar 2011

Price: US$2,000

About this Report

About this Report

As electronics and appliance retailers and manufacturers face stagnating value growth in Western Europe and North America, Euromonitor International examines the potential for entry and expansion in Asia Pacific’s fastest growing markets. This briefing covers six markets: China, Japan, India, South Korea, Taiwan and Singapore. Each retail market analysis focuses on a variety of issues including competitive environment, brand and product preference and cultural differences in consumer spending.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Key findings

APAC’s importance to electronics and appliance retailing

Growth in China and India to offset decline in Japan

China

China – APAC’s largest electronics and appliance market

Rising incomes create shift towards consumer appliances

Brand focus - Chinese prefer foreign brands for electronics

Consumer appliances focused on climate control

Consumer electronics led by TV’s, PCs and mobiles

Specialist retailers dominate but the channel is fragmented

Navigating the Chinese market - east is east

Suning: The leading electronics and appliance retailing brand

Missing the mark: Best Buy’s retreat from China

China insight: High food prices and fake products

Market recommendations for China

India

India - young population set to drive growth in retail

Lower incomes mean Indian consumers are price sensitive

Brand focus – LG’s retail efforts boost brand share

India’s focus on food fuels refrigerator consumption

India - televisions set to boost electronics market

Indian consumers seek out specialist retailers for durables

Navigating the Indian market - a logistical nightmare?

Single-brand retailer, LG becomes number one in India

India insight - food budgeting and dual SIM cards

Market recommendations for India

Taiwan

Taiwan – high growth rates predicted for specialist retailers

Rising Taiwanese wages set to boost demand

Brand focus – appliance market increasingly concentrated

Dishwashers still not taking off in Taiwan

Youku.com and tudou.com spell the end of video players

Specialist retailers facing strong challenge from the internet

Navigating the Taiwanese market - avoid the east coast

Tsann Kuen - big box on a little island

Taiwan insight - growing disparity between income groups

Market recommendations for Taiwan

Singapore

Singapore - electronics and appliances facing saturation

Lack of new dwellings to limit appliance growth

Brand focus – Japanese brands dominate appliances market

Appliances market faces saturation point in Singapore

Netbooks and tablets set to be huge in Singapore

Knowledge gives specialist retailers an advantage

Harvey Norman - expanding regional player

Singapore insight - growing demand for energy efficiency

Market recommendations for Singapore

South Korea

South Korea - facing challenges from multiple channels

Electronics set to grow faster than appliances in South Korea

Brand focus - South Korea is dominated by Samsung and LG

Appliances market focused on convenience foods

South Korean consumers demand connected mobile devices

High concentration in South Korean market

Navigating the South Korean market - urbanisation growing

Hi-Mart Co Ltd - South Korea’s biggest specialist retailer

South Korea insight - consumers want to stay connected

Market recommendations for South Korea

Japan

Japan - ageing population to hit sales of electronics products

Stagnating incomes to damage electronics sales

Brand focus - domestic brands dominate in Japan

Small appliances account for big share in Japan market

Blu -ray disc players boosting sales of video players

Specialist retailers account for only 50% of volume sales

Navigating the Japanese market - start in Tokyo

Going against the grain - Yamada Denki expands in Japan

Japan insight - consumers adopt Blu -ray and 3DTV

Market recommendations for Japan

Conclusions

Different products in different stores for different countries

Household penetration of electronics and appliances

Mobile connectivity - assessing smartphone potential

Countries at different points in retail development

Market recommendations for retailers and manufacturers

Report Definitions

Definitions and datasets

Samples

ElectronicsAppRetailersManufacturersAP.jpg

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